St Ives plc provides marketing solutions worldwide. It operates in three segments: Strategic Marketing, Marketing Activation, and Books. The company offers data solutions, including insight and understanding, campaign planning and execution, marketing consultancy, platform implementation and integration, software consultancy, data and insight, campaign management, customer acquisition, media sales, and experience marketing solutions; It also provides consulting solutions comprising retail strategy, investor services, operational strategy and planning, and airports and commercial spaces for retail and consumer markets, as well as shopping center development and asset management services, including impact studies, pre-acquisition, market intelligence, marketing, retailer risk analysis, and leasing support services; consumer and market research consultancy, such as branding and communications, innovation, segmentation, behavior change, pricing, and qualitative services; and healthcare strategic consulting and communications services. In addition, the company offers digital solutions, such as strategic and creative services, design and build, digital commerce and technology, integrated communications, global implementation service, data intelligence, SEO and digital marketing, strategy, technology, creative, and production services, as well as designs and develops mobile solutions. Further, it provides marketing activation solutions comprising marketing, print, account management, local marketing, technology services, visual consultancy, project management, studio, production, installation, POS, artwork and design, audit and consultancy, print and production, digital media, in-store sales, product recall, sampling and experiential, mystery shopping, and retail audit solutions. Additionally, the company offers book production, supply chain, pre-retail, consultancy, and e-solutions. St Ives plc was founded in 1964 and is headquartered in London, the United Kingdom.