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OptimizeRx - OPRX Stock Price Target and Predictions

  • Consensus Rating: Moderate Buy
  • Consensus Price Target: $16.88
  • Forecasted Upside: 15.19%
  • Number of Analysts: 11
  • Breakdown:
  • 1 Sell Ratings
  • 2 Hold Ratings
  • 7 Buy Ratings
  • 1 Strong Buy Ratings
$14.65 As of 12/4/2025 05:00 PM ET
▲ +0.33 (2.30%)

This chart shows the closing price for OPRX by one month, three months, or twelve months.

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Analyst Price Target for OPRX

Analyst Price Target is $16.88
▲ +15.19% Upside Potential
This price target is based on 11 analysts offering 12 month price targets for OptimizeRx in the last 3 months. The average price target is $16.88, with a high forecast of $24.00 and a low forecast of $6.00. The average price target represents a 15.19% upside from the last price of $14.65.

This chart shows the closing price for OPRX for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Moderate Buy

The current consensus among 11 investment analysts is to moderate buy stock in OptimizeRx. This rating has held steady since December 2023, when it changed from a Buy consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 6 buy ratings
  • 1 hold ratings
  • 0 sell ratings
Ratings as of
6/12/2024
  • 0 strong buy ratings
  • 4 buy ratings
  • 1 hold ratings
  • 0 sell ratings
Ratings as of
9/10/2024
  • 0 strong buy ratings
  • 6 buy ratings
  • 1 hold ratings
  • 0 sell ratings
Ratings as of
12/9/2024
  • 0 strong buy ratings
  • 6 buy ratings
  • 3 hold ratings
  • 0 sell ratings
Ratings as of
3/9/2025
  • 0 strong buy ratings
  • 8 buy ratings
  • 3 hold ratings
  • 0 sell ratings
Ratings as of
6/7/2025
  • 1 strong buy ratings
  • 8 buy ratings
  • 3 hold ratings
  • 0 sell ratings
Ratings as of
9/5/2025
  • 0 strong buy ratings
  • 8 buy ratings
  • 4 hold ratings
  • 1 sell ratings
Ratings as of
11/4/2025
  • 1 strong buy ratings
  • 7 buy ratings
  • 2 hold ratings
  • 1 sell ratings
Ratings as of
12/4/2025

Latest Recommendations

  • 1 strong buy ratings
  • 7 buy ratings
  • 2 hold ratings
  • 1 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
12/1/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/24/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/17/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/17/2025StephensLower TargetEqual Weight ➝ Equal Weight$20.00 ➝ $17.00
11/14/2025Zacks ResearchUpgradeHold ➝ Strong-Buy
11/7/2025Citizens JmpBoost TargetMarket Outperform ➝ Market Outperform$23.00 ➝ $24.00
10/10/2025CitigroupReiterated RatingOutperform ➝ Outperform
10/10/2025UBS GroupSet Target$23.00
10/10/2025JMP SecuritiesBoost TargetMarket Outperform ➝ Market Outperform$20.00 ➝ $23.00
10/8/2025Weiss RatingsReiterated RatingSell (D-) ➝ Sell (D-)
10/7/2025Zacks ResearchDowngradeStrong-Buy ➝ Hold
9/27/2025Weiss RatingsReiterated RatingSell (D-) ➝ Sell (D-)
9/5/2025Zacks ResearchUpgradeHold ➝ Strong-Buy
8/11/2025JMP SecuritiesBoost TargetMarket Outperform ➝ Market Outperform$14.00 ➝ $20.00
8/8/2025Roth CapitalReiterated RatingBuy ➝ Buy
8/8/2025Stifel NicolausBoost TargetBuy ➝ Buy$16.00 ➝ $18.00
6/9/2025Stifel NicolausBoost TargetBuy ➝ Buy$12.50 ➝ $16.00
5/13/2025B. RileyReiterated RatingBuy ➝ Buy
5/13/2025Roth CapitalReiterated RatingBuy ➝ Buy
5/13/2025CitigroupReiterated RatingOutperform ➝ Outperform
5/13/2025Stifel NicolausBoost TargetBuy ➝ Buy$8.00 ➝ $12.50
5/13/2025JMP SecuritiesBoost TargetMarket Outperform ➝ Market Outperform$11.00 ➝ $14.00
3/12/2025B. RileyUpgradeStrong-Buy
2/6/2025JMP SecuritiesReiterated RatingMarket Outperform ➝ Market Outperform$8.00 ➝ $8.00
1/8/2025Royal Bank Of CanadaReiterated RatingOutperform ➝ Sector Perform$7.00 ➝ $6.00
12/24/2024Lake Street CapitalReiterated RatingBuy ➝ Buy$11.00 ➝ $11.00
12/24/2024B. RileyLower TargetBuy ➝ Buy$17.00 ➝ $13.00
12/20/2024StephensInitiated CoverageEqual Weight$5.50
11/14/2024William BlairReiterated RatingOutperform
11/14/2024Royal Bank Of CanadaLower TargetOutperform ➝ Outperform$14.00 ➝ $7.00
11/14/2024Roth MkmReiterated RatingBuy ➝ Buy$20.00 ➝ $16.00
11/14/2024Stifel NicolausLower TargetBuy ➝ Buy$13.00 ➝ $8.00
11/14/2024BarclaysLower TargetEqual Weight ➝ Equal Weight$11.00 ➝ $5.00
11/14/2024JMP SecuritiesLower TargetMarket Outperform ➝ Market Outperform$16.00 ➝ $8.00
8/16/2024Royal Bank Of CanadaLower TargetOutperform ➝ Outperform$17.00 ➝ $14.00
8/12/2024BarclaysLower TargetEqual Weight ➝ Equal Weight$15.00 ➝ $11.00
7/25/2024B. RileyInitiated CoverageBuy$18.50
6/21/2024JMP SecuritiesReiterated RatingMarket Outperform ➝ Market Outperform$16.00 ➝ $16.00
5/15/2024JMP SecuritiesBoost TargetMarket Outperform ➝ Market Outperform$15.00 ➝ $16.00
5/15/2024Stifel NicolausReiterated RatingBuy ➝ Buy$13.00 ➝ $13.00
4/16/2024JMP SecuritiesReiterated RatingMarket Outperform ➝ Market Outperform$15.00
4/4/2024JMP SecuritiesInitiated CoverageMkt Outperform$15.00
4/1/2024Stifel NicolausReiterated RatingBuy ➝ Buy$13.00
4/1/2024Royal Bank Of CanadaReiterated RatingOutperform ➝ Outperform$17.00
1/10/2024Royal Bank Of CanadaBoost TargetOutperform ➝ Outperform$14.00 ➝ $17.00
1/3/2024BarclaysInitiated CoverageEqual Weight$15.00
8/15/2023Roth MkmLower TargetBuy ➝ Buy$31.00 ➝ $20.00
8/15/2023Lake Street CapitalLower TargetBuy ➝ Buy$18.00 ➝ $13.00
8/15/2023Royal Bank Of CanadaLower TargetOutperform ➝ Outperform$18.00 ➝ $14.00
8/15/2023B. RileyLower TargetBuy ➝ Buy$28.00 ➝ $18.00
8/15/2023Stifel NicolausLower TargetBuy ➝ Buy$16.00 ➝ $13.00
3/21/2023William BlairReiterated RatingOutperform
3/9/2023Roth CapitalReiterated RatingBuy
3/9/2023Lake Street CapitalLower Target$25.00 ➝ $18.00
3/9/2023B. RileyLower Target$30.00 ➝ $28.00
3/9/2023Stifel NicolausLower Target$19.00 ➝ $16.00
3/9/2023Royal Bank Of CanadaLower TargetOutperform$22.00 ➝ $18.00
2/2/2023B. RileyReiterated RatingBuy$30.00
1/27/2023Leerink PartnersReiterated RatingOutperform
10/31/2022Stifel NicolausInitiated CoverageBuy$19.00
8/10/2022Leerink PartnersLower TargetOutperform$38.00 ➝ $30.00
8/10/2022Piper SandlerLower TargetNeutral$29.00 ➝ $16.00
7/20/2022B. RileyLower TargetBuy$71.00 ➝ $56.00
7/15/2022Leerink PartnersInitiated CoverageOutperform$38.00
7/1/2022Piper SandlerInitiated CoverageNeutral$29.00
5/5/2022Royal Bank Of CanadaLower Target$100.00 ➝ $50.00
5/5/2022Roth CapitalLower Target$112.00 ➝ $66.00
2/16/2022Lake Street CapitalLower TargetBuy$98.00 ➝ $76.00
11/10/2021Roth CapitalBoost TargetBuy$85.00 ➝ $112.00
11/10/2021Royal Bank Of CanadaBoost TargetOutperform$67.00 ➝ $100.00
11/9/2021William BlairReiterated RatingOutperform
10/18/2021B. RileyReiterated RatingBuy$102.00
8/5/2021B. RileyBoost TargetBuy$80.00 ➝ $95.00
5/7/2021B. RileyBoost TargetBuy$75.00 ➝ $80.00
4/12/2021Royal Bank Of CanadaInitiated CoverageOutperform$65.00
2/25/2021B. RileyBoost TargetBuy$60.00 ➝ $75.00
2/25/2021Roth CapitalBoost TargetTop Pick ➝ Buy$70.00 ➝ $85.00
1/26/2021Lake Street CapitalBoost TargetBuy$40.00 ➝ $54.00
1/7/2021Lake Street CapitalBoost Target$26.00 ➝ $40.00
1/7/2021Roth CapitalBoost TargetTop Pick ➝ Buy$40.00 ➝ $70.00
1/4/2021B. RileyBoost TargetOutperform ➝ Buy$34.00 ➝ $50.00
(Data available from 12/5/2020 forward)

News Sentiment Rating

0.47 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 8 very positive mentions
  • 6 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
5/9/2025
  • 11 very positive mentions
  • 6 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
6/8/2025
  • 5 very positive mentions
  • 4 positive mentions
  • 0 negative mentions
  • 1 very negative mentions
Mentions as of
7/8/2025
  • 5 very positive mentions
  • 4 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
8/7/2025
  • 10 very positive mentions
  • 9 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
9/6/2025
  • 7 very positive mentions
  • 3 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
10/6/2025
  • 5 very positive mentions
  • 7 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
11/5/2025
  • 5 very positive mentions
  • 12 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
12/5/2025

Current Sentiment

  • 5 very positive mentions
  • 12 positive mentions
  • 2 negative mentions
  • 0 very negative mentions

Recent Stories by Sentiment

Very Negative

  • No very negative mentions tracked during this time.

Negative

Positive

Very Positive

OptimizeRx logo
OptimizeRx Corporation, a digital health technology company, enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. It offers various tech-enabled marketing solutions through its Artificial Intelligence-generated Dynamic Audience and Activation Platform, which enables customers to execute traditional marketing campaigns on its proprietary digital point-of-care network, as well as dynamic marketing campaigns that optimize audiences in real time to increase the value of treatment information for healthcare professionals and patients in response to clinical care events. The company was founded in 2006 and is based in Waltham, Massachusetts.
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Today's Range

Now: $14.65
Low: $14.12
High: $14.75

50 Day Range

MA: $17.67
Low: $13.58
High: $21.68

52 Week Range

Now: $14.65
Low: $3.99
High: $22.25

Volume

143,518 shs

Average Volume

286,132 shs

Market Capitalization

$273.08 million

P/E Ratio

35.80

Dividend Yield

N/A

Beta

1.1

Frequently Asked Questions

What sell-side analysts currently cover shares of OptimizeRx?

The following sell-side analysts have issued research reports on OptimizeRx in the last twelve months: B. Riley, Citigroup Inc., Citizens Jmp, JMP Securities, Lake Street Capital, Roth Capital, Royal Bank Of Canada, Stephens, Stifel Nicolaus, UBS Group AG, Wall Street Zen, Weiss Ratings, and Zacks Research.
View the latest analyst ratings for OPRX.

What is the current price target for OptimizeRx?

0 Wall Street analysts have set twelve-month price targets for OptimizeRx in the last year. Their average twelve-month price target is $16.88, suggesting a possible upside of 15.2%. Citizens Jmp has the highest price target set, predicting OPRX will reach $24.00 in the next twelve months. Royal Bank Of Canada has the lowest price target set, forecasting a price of $6.00 for OptimizeRx in the next year.
View the latest price targets for OPRX.

What is the current consensus analyst rating for OptimizeRx?

OptimizeRx currently has 1 sell rating, 2 hold ratings, 7 buy ratings and 1 strong buy rating from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for OPRX.

What other companies compete with OptimizeRx?

Other companies that are similar to OptimizeRx include Upbound Group, Yext, TaskUs, Criteo and Radware. Learn More about companies similar to OptimizeRx.

How do I contact OptimizeRx's investor relations team?

OptimizeRx's physical mailing address is 400 WATER STREET SUITE 200, ROCHESTER MI, 48307. The company's listed phone number is (248) 651-6568 and its investor relations email address is [email protected]. The official website for OptimizeRx is www.optimizerx.com. Learn More about contacing OptimizeRx investor relations.