• Consensus Rating: Moderate Buy
  • Consensus Price Target: $25.44
  • Forecasted Upside: 29.32%
  • Number of Analysts: 9
  • Breakdown:
  • 0 Sell Ratings
  • 3 Hold Ratings
  • 6 Buy Ratings
  • 0 Strong Buy Ratings
$19.68
▼ -1.345 (-6.40%)

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Analyst Price Target for PAYP

Analyst Price Target is $25.44
▲ +29.32% Upside Potential
This price target is based on 9 analysts offering 12 month price targets for PayPay in the last 3 months. The average price target is $25.44, with a high forecast of $31.00 and a low forecast of $20.00. The average price target represents a 29.32% upside from the last price of $19.68.

This chart shows the closing price for PAYP for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Moderate Buy

The current consensus among 9 contributing investment analysts is to moderate buy stock in PayPay. This N/A consensus rating has held steady for over two years.

Past Monthly Recommendations

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  • 0 strong buy ratings
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10/12/2024
  • 0 strong buy ratings
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1/10/2025
  • 0 strong buy ratings
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4/10/2025
  • 0 strong buy ratings
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7/9/2025
  • 0 strong buy ratings
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10/7/2025
  • 0 strong buy ratings
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1/5/2026
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3/6/2026
  • 0 strong buy ratings
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  • 0 sell ratings
4/5/2026

Latest Recommendations

  • 0 strong buy ratings
  • 6 buy ratings
  • 3 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
4/6/2026Cantor FitzgeraldInitiated CoverageOverweight$25.00
4/6/2026Jefferies Financial GroupInitiated CoverageBuy$28.00
4/6/2026CitigroupInitiated CoverageNeutral$23.00
4/6/2026Deutsche Bank AktiengesellschaftInitiated CoverageHold$20.00
4/6/2026Wolfe ResearchInitiated CoverageOutperform$26.00
4/6/2026MizuhoInitiated CoverageOutperform$26.00
4/6/2026Morgan StanleyInitiated CoverageEqual Weight$24.00
4/6/2026Bank of AmericaInitiated CoverageBuy$26.00
4/6/2026BenchmarkInitiated CoverageBuy$31.00
(Data available from 4/6/2021 forward)

News Sentiment Rating

0.37 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

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  • 0 very positive mentions
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  • 0 negative mentions
  • 0 very negative mentions
9/8/2025
  • 0 very positive mentions
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10/8/2025
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11/7/2025
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12/7/2025
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1/6/2026
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2/5/2026
  • 0 very positive mentions
  • 1 positive mentions
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3/7/2026
  • 2 very positive mentions
  • 5 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
4/6/2026

Current Sentiment

  • 2 very positive mentions
  • 5 positive mentions
  • 1 negative mentions
  • 0 very negative mentions

PayPay

As Japan's leading financial technology company, we are dedicated to our goal of becoming a digital finance platform for all. We strive to empower the everyday lives of users and businesses by transforming their smartphones into a comprehensive, easy-to-use, and accessible financial platform that centralizes and simplifies numerous daily activities for ultimate convenience. Through a seamless ecosystem of payment, financial and everyday services, we have served as a game-changer in driving the shift to a cashless and digitally empowered economy. Through continued innovation, we aim to redefine how millions of individuals and businesses in Japan engage with finance throughout their daily activities. We operate a highly scalable and integrated digital finance platform that serves as an all-in-one solution for users and merchants, built on a robust two-sided network connecting tens of millions of users and millions of merchants. Our platform facilitates a shared ecosystem across payments and financial services. As a clear leader in Japan's cashless payment market, we offer one of the most comprehensive and versatile service suites in the market, spanning daily payments, banking, credit, investments, and beyond. Our story started with our code-based cashless payments solution. We launched this service in October 2018 and it rapidly expanded to become a nation-wide leading cashless payments ecosystem that had approximately 72 million PayPay registered users as of December 31, 2025, representing a penetration of 75% among 96 million smartphone users in Japan(1). With the acquisition of PayPay Card Corporation in October 2022, our platform evolved to a next-generation payments ecosystem, seamlessly integrating our code-based payment and credit card payment services through our PayPay app. We recorded Payment Segment GMV of ´15.39 trillion based on transactions processed through our products, PayPay Balance, PayPay Credit and PayPay Card, for the year ended March 31, 2025, and we have consistently achieved over 20% annual GMV growth since the fiscal year ended March 31, 2019. Our payment service is deeply integrated in the daily lives of our users, supporting a broad range of transaction scenarios and thereby driving high user engagement. In addition, we have supported merchants through promotional tools such as PayPay Coupons, PayPay Stamp Cards and PayPay Funding solutions designed to enhance retail productivity. We further expanded our platform to core financial services. We acquired majority voting rights in PayPay Bank Corporation and PayPay Securities Corporation in April 2025, gaining comprehensive capabilities to provide a broad range of financial services offerings, to become a convenient one-stop financial portal destination for all users. Our offerings include internet banking and lending services through PayPay Bank Corporation and smartphone-based securities brokerage and investment services through PayPay Securities Corporation along with additional value-added services for our users. We offer a digital finance platform with services that range from easy-to-use payments services to a full-suite of financial services, designed to simplify and enrich the everyday lives of consumers and businesses in Japan. Payments services contribute to broad-based user engagement through transaction frequency, while financial services deepen and accelerate user engagement through cross-selling and long-term product relationships. Together, they function as mutually reinforcing pillars of our ecosystem and form the foundation of our user engagement strategy. Payment business. Our payment business is anchored by PayPay, Japan's leading code-based mobile payment platform, and PayPay Card, our integrated credit card service. Since its launch in 2018, PayPay has become one of the most widely used digital wallets in Japan, with approximately 72 million PayPay registered users as of December 31, 2025, and approximately 40 million MTUs during December 2025. PayPay allows users to make fast, secure payments by simply scanning a code with their smartphone, while offering merchants a low-cost, easy-to-adopt digital payment solution. Our users can charge their PayPay Balance via several methods and make payments from that pre-loaded balance or utilize PayPay Credit to leverage credit extended to them by PayPay, if approved for PayPay Card credit. PayPay Card Corporation, through its more traditional credit card offerings, also offers revolving credit, cash advances, and installment plans for eligible card holders. PayPay Card had 16.0 million active cards issued as of December 31, 2025. Together, we recorded Payment Segment GMV of ¥15.39 trillion based on transactions processed through PayPay Balance, PayPay Credit and PayPay Card for the year ended March 31, 2025, reinforcing our dominant position in Japan's code-based payments market. These services support a broad range of daily transactions—both offline and online—and form the foundation of our efforts to further deepen user engagement and expand monetization across our ecosystem. Financial service business. Our financial service business, anchored by PayPay Bank Corporation and PayPay Securities Corporation, complements our payment platform by offering seamless, app-based banking and investing services. PayPay Bank services are integrated into the PayPay ecosystem and, as of December 31, 2025, had 9.7 million accounts with a total of ¥2,281.9 billion in deposits and ¥1,098.3 billion in loan balances, including card loans, business loans and mortgages. PayPay Securities Corporation, with its standalone app in addition to also being embedded in the PayPay app, reached 1.54 million brokerage accounts as of December 31, 2025, and serves a broad base of primarily first-time investors through user-friendly features. Our strategy in financial services is to further deepen integration with PayPay-recently exemplified by PayPay acquiring majority stakes in both PayPay Bank Corporation and PayPay Securities Corporation in April 2025-to create a unified digital finance platform where users can effortlessly manage spending, saving, borrowing and investing all within a single mobile experience. As we have expanded the use cases and frequency of payment transactions, our payment business has not only scaled with user growth, but also contributed meaningfully to overall profitability. In parallel, we have expanded our revenue mix by deepening financial engagement with existing users, leveraging cross-selling between our payment and financial service businesses to increase average revenue per user and improve platform monetization. This deliberate expansion of revenue streams alongside our product ecosystem has enabled us to simultaneously grow revenue and expand margins, which we believe is unique and differentiating across the broader global fintech landscape. As we expand our service offerings and grow our business, it is important to continue maintaining constructive and transparent relationships with the regulatory authorities that supervise our business. The scope and pace of our license acquisitions underscore the depth of our regulatory engagement and serve as further validation of our role in advancing national policy objectives, particularly the Japanese government's goal of accelerating adoption of digital and cashless payments across the broader Japanese population. To date, we have expanded our business steadily and strategically through the acquisition of a comprehensive set of regulatory licenses, reflecting both our long-term commitment to compliance and the government's support for Japan's transition to a more digital and fintech-enabled financial ecosystem. We have obtained 13 licenses across payment and financial business domains, including licenses for banking, securities brokerage, credit card operations and funds transfer, enabling us to offer a broad range of regulated financial services directly through our platform. As a result, for the year ended March 31, 2025, we generated total revenue of ¥299.1 billion, representing a two-year CAGR of 22%, and operating profit of ¥35.5 billion (representing a 12% operating profit margin). We transitioned from loss to profitability over the past three fiscal years, achieving profit for the year of ¥39.2 billion (representing a profit for the year margin of 13%) and Adjusted EBITDA of ¥58.7 billion (representing an Adjusted EBITDA Margin of 20%) for the year ended March 31, 2025. These results illustrate our strong operating leverage and the scalability of our platform as monetization accelerates. As of December 31, 2025, borrowings on our consolidated statement of financial position were ¥568,309 million (including ¥351,325 million of borrowings in the Payment segment mainly related to PayPay Card Corporation's credit card business operations). Our principal executive offices are located in Tokyo, Japan.
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Today's Range

Now: $19.68
Low: $19.52
High: $21.01

50 Day Range

MA: N/A

52 Week Range

Now: $19.68
Low: $17.00
High: $24.89

Volume

841,148 shs

Average Volume

3,671,868 shs

Market Capitalization

$13.16 billion

P/E Ratio

N/A

Dividend Yield

N/A

Beta

N/A

Frequently Asked Questions

What sell-side analysts currently cover shares of PayPay?

The following equities research analysts have issued research reports on PayPay in the last year: Bank of America Corporation, Benchmark Co., Mizuho, Morgan Stanley, and Wall Street Zen.
View the latest analyst ratings for PAYP.

What is the current price target for PayPay?

0 Wall Street analysts have set twelve-month price targets for PayPay in the last year. Their average twelve-month price target is $26.75, suggesting a possible upside of 27.3%. Benchmark Co. has the highest price target set, predicting PAYP will reach $31.00 in the next twelve months. Morgan Stanley has the lowest price target set, forecasting a price of $24.00 for PayPay in the next year.
View the latest price targets for PAYP.

What is the current consensus analyst rating for PayPay?

PayPay currently has 1 hold rating and 3 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for PAYP.

What other companies compete with PayPay?

Other companies that are similar to PayPay include Waste Connections, PayPal, Trip.com Group, IQVIA and Reddit. Learn More about companies similar to PayPay.

How do I contact PayPay's investor relations team?

PayPay's physical mailing address is YOTSUYA TOWER, 1-6-1, YOTSUYA, SHINJUKU-KU, 160-0004. The fintech company's listed phone number is 81-3-6885-8181. The official website for PayPay is paypay.ne.jp. Learn More about contacing PayPay investor relations.