AppLovin - APP Stock Price Target and Predictions

Target and Analyst Ratings
Price Target History
Upgrades and Downgrades
News Sentiment
About
FAQ

Consensus Rating: Moderate Buy
Consensus Price Target: $59.31
Forecasted Upside: -11.22%
Number of Analysts: 17
Breakdown:
1 Sell Ratings
4 Hold Ratings
12 Buy Ratings
0 Strong Buy Ratings

^$66.80 As of 04/19/2024 01:00 AM ET

▼ -2.06 (-2.99%)

1 month | 3 months | 12 months

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Analyst Price Target for APP

^$59.31

▼ -11.22% Downside Potential

This price target is based on 17 analysts offering 12 month price targets for AppLovin in the last 3 months. The average price target is $59.31, with a high forecast of $87.00 and a low forecast of $28.00. The average price target represents a -11.22% upside from the last price of $66.80.

Current Consensus is Moderate Buy

The current consensus among 17 polled investment analysts is to moderate buy stock in AppLovin. This Moderate Buy consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

10/27/2022

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

1/25/2023

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

4/25/2023

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

7/24/2023

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

10/22/2023

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

1/20/2024

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

3/20/2024

0 strong buy ratings
12 buy ratings
4 hold ratings
1 sell ratings

Ratings as of

4/19/2024

Latest Recommendations

Show Most Recent Rating from Each Ratings Firm Show All Ratings

Date	Brokerage	Action	Rating	Price Target	Impact on Share Price
4/16/2024	Morgan Stanley	Boost Target	Equal Weight ➝ Equal Weight	$55.00 ➝ $70.00	Low
4/15/2024	Daiwa Capital Markets	Initiated Coverage	Neutral	$80.00	Low
4/11/2024	Wedbush	Boost Target	Outperform ➝ Outperform	$67.00 ➝ $87.00	Low
4/9/2024	BTIG Research	Boost Target	Buy ➝ Buy	$65.00 ➝ $87.00	Low
4/8/2024	Oppenheimer	Boost Target	Outperform ➝ Outperform	$70.00 ➝ $85.00	Low
2/15/2024	The Goldman Sachs Group	Boost Target	Buy ➝ Buy	$59.00 ➝ $73.00	Low
2/15/2024	UBS Group	Boost Target	Neutral ➝ Neutral	$46.00 ➝ $55.00	Low
2/15/2024	Wedbush	Boost Target	Outperform ➝ Outperform	$58.50 ➝ $67.00	Low
12/18/2023	HSBC	Initiated Coverage	Buy	$53.20	Low
12/1/2023	UBS Group	Boost Target	Neutral ➝ Neutral	$40.00 ➝ $46.00	Low
11/9/2023	Stifel Nicolaus	Boost Target	Buy ➝ Buy	$45.00 ➝ $55.00	Low
11/9/2023	Benchmark	Boost Target	Sell ➝ Sell	$22.00 ➝ $28.00	Low
11/9/2023	The Goldman Sachs Group	Boost Target	Buy ➝ Buy	$50.00 ➝ $57.00	Low
11/9/2023	Wedbush	Boost Target	Outperform ➝ Outperform	$48.00 ➝ $58.50	Low
11/9/2023	Morgan Stanley	Boost Target	Equal Weight ➝ Equal Weight	$40.00 ➝ $43.50	Low
10/26/2023	Stifel Nicolaus	Boost Target	Buy ➝ Buy	$43.00 ➝ $45.00	Low
9/26/2023	BTIG Research	Boost Target	Buy ➝ Buy	$40.00 ➝ $46.00	Low
9/14/2023	Bank of America	Boost Target	Buy ➝ Buy	$41.00 ➝ $57.00	Low
8/22/2023	Jefferies Financial Group	Upgrade	Hold ➝ Buy	$20.00 ➝ $50.00	Low
8/16/2023	Morgan Stanley	Boost Target	Equal Weight ➝ Equal Weight	$17.50 ➝ $40.00	Low
8/16/2023	Citigroup	Boost Target	Buy ➝ Buy	$32.00 ➝ $50.00	Low
8/14/2023	Truist Financial	Boost Target	Buy ➝ Buy	$35.00 ➝ $45.00	Low
8/11/2023	DA Davidson	Boost Target	Buy ➝ Buy	$32.00 ➝ $40.00	Low
8/11/2023	Oppenheimer	Boost Target		$25.00 ➝ $45.00	Low
8/10/2023	JPMorgan Chase & Co.	Boost Target	Neutral ➝ Neutral	$21.00 ➝ $36.00	Low
8/10/2023	BTIG Research	Boost Target	Buy ➝ Buy	$34.00 ➝ $40.00	Low
8/10/2023	The Goldman Sachs Group	Boost Target	Buy ➝ Buy	$25.00 ➝ $50.00	Low
8/10/2023	Wedbush	Boost Target	Outperform ➝ Outperform	$37.00 ➝ $48.00	N/A
8/10/2023	Stifel Nicolaus	Boost Target		$36.00 ➝ $43.00	Low
8/10/2023	Bank of America	Boost Target		$35.00 ➝ $41.00	Low
8/10/2023	Credit Suisse Group	Boost Target	Outperform ➝ Outperform	$49.00 ➝ $57.00	Low
8/8/2023	Benchmark	Boost Target	Sell ➝ Sell	$14.00 ➝ $17.00	Low
8/6/2023	Truist Financial	Boost Target	Buy ➝ Buy	$25.00 ➝ $35.00	Low
8/1/2023	Stifel Nicolaus	Boost Target	Buy ➝ Buy	$22.50 ➝ $36.00	Low
7/24/2023	BTIG Research	Upgrade	Neutral ➝ Buy	$34.00	Low
5/17/2023	Bank of America	Upgrade	Neutral ➝ Buy	$21.00 ➝ $27.00	Low
5/12/2023	Truist Financial	Boost Target		$20.00 ➝ $25.00	Low
5/11/2023	DA Davidson	Boost Target		$28.00 ➝ $32.00	Low
5/11/2023	Morgan Stanley	Boost Target		$16.00 ➝ $17.50	Low
5/11/2023	Stifel Nicolaus	Boost Target		$19.00 ➝ $22.50	Low
5/11/2023	Benchmark	Boost Target		$9.00 ➝ $14.00	Low
3/17/2023	Truist Financial	Lower Target	Buy	$29.00 ➝ $17.00	Low
2/23/2023	UBS Group	Downgrade	Buy ➝ Neutral	$59.00 ➝ $16.00	Low
2/14/2023	Citigroup	Lower Target	Buy	$34.00 ➝ $30.00	Low
2/9/2023	Wedbush	Reiterated Rating	Outperform	$23.00	Low
2/9/2023	Benchmark	Boost Target	Sell	$7.00 ➝ $9.00	Low
2/9/2023	Oppenheimer	Boost Target	Outperform	$15.00 ➝ $20.00	Low
2/9/2023	Morgan Stanley	Boost Target	Equal Weight	$15.00 ➝ $16.00	Low
2/8/2023	Credit Suisse Group	Lower Target	Outperform	$57.00 ➝ $47.00	Low
2/6/2023	KeyCorp	Lower Target	Overweight	$25.00 ➝ $20.00	Low
1/19/2023	The Goldman Sachs Group	Lower Target	Buy	$33.00 ➝ $21.00	Low
1/18/2023	Morgan Stanley	Lower Target	Equal Weight	$20.00 ➝ $15.00	Low
1/4/2023	Benchmark	Initiated Coverage	Sell		Low
12/8/2022	BTIG Research	Downgrade	Buy ➝ Neutral		Low
11/30/2022	Jefferies Financial Group	Initiated Coverage	Hold	$14.00	Low
11/28/2022	Morgan Stanley	Downgrade	Overweight ➝ Equal Weight	$35.00 ➝ $20.00	Low
11/22/2022	Citigroup	Lower Target		$60.00 ➝ $34.00	Low
11/17/2022	JPMorgan Chase & Co.	Initiated Coverage	Overweight ➝ Neutral	$75.00 ➝ $18.00	Low
11/11/2022	Bank of America	Downgrade	Buy ➝ Neutral	$35.00 ➝ $17.00	Low
11/10/2022	The Goldman Sachs Group	Lower Target	Buy	$56.00 ➝ $33.00	Low
11/10/2022	Credit Suisse Group	Lower Target	Outperform	$63.00 ➝ $57.00	Low
11/2/2022	Stifel Nicolaus	Reiterated Rating	Buy ➝ Buy	$50.00 ➝ $30.00	Low
11/1/2022	Truist Financial	Lower Target	Buy	$65.00 ➝ $33.00	Low
10/26/2022	BTIG Research	Lower Target	Buy	$53.00 ➝ $37.00	Low
10/13/2022	Wedbush	Initiated Coverage	Outperform	$26.00	Low
10/7/2022	Needham & Company LLC	Initiated Coverage	Hold		Low
9/23/2022	Morgan Stanley	Initiated Coverage	Overweight	$35.00	Low
9/13/2022	Oppenheimer	Lower Target	Outperform	$65.00 ➝ $45.00	Low
8/23/2022	Citigroup	Lower Target		$62.00 ➝ $60.00	Low
8/16/2022	Wolfe Research	Initiated Coverage	Outperform	$40.00	Low
8/12/2022	DA Davidson	Lower Target		$80.00 ➝ $70.00	Low
8/11/2022	BTIG Research	Lower Target	Buy	$60.00 ➝ $53.00	Low
8/11/2022	Truist Financial	Lower Target		$77.00 ➝ $65.00	Low
8/9/2022	Oppenheimer	Lower Target		$74.00 ➝ $65.00	Low
8/8/2022	Credit Suisse Group	Lower Target		$100.00 ➝ $80.00	Low
8/3/2022	Stifel Nicolaus	Lower Target		$80.00 ➝ $50.00	Low
7/7/2022	Citigroup	Lower Target	Buy	$68.00 ➝ $62.00	N/A
6/30/2022	KeyCorp	Initiated Coverage	Overweight	$55.00	Low
6/13/2022	Morgan Stanley	Lower Target	Overweight	$70.00 ➝ $65.00	High
6/10/2022	Citigroup	Lower Target		$86.00 ➝ $68.00	High
6/9/2022	The Goldman Sachs Group	Lower Target		$65.00 ➝ $58.00	High
5/12/2022	Bank of America	Upgrade	Neutral ➝ Buy		High
5/12/2022	BTIG Research	Lower Target		$103.00 ➝ $60.00	High
5/12/2022	DA Davidson	Lower Target		$100.00 ➝ $80.00	High
5/12/2022	Truist Financial	Lower Target		$90.00 ➝ $77.00	High
5/12/2022	Oppenheimer	Lower Target	Outperform ➝ Outperform	$100.00 ➝ $74.00	High
5/10/2022	Bank of America	Lower Target	Neutral ➝ Neutral	$70.00 ➝ $43.00	High
4/19/2022	The Goldman Sachs Group	Initiated Coverage	Buy	$68.00	High
4/14/2022	DA Davidson	Lower Target		$110.00 ➝ $100.00	Low
2/22/2022	Citigroup	Lower Target		$112.00 ➝ $86.00	High
2/17/2022	Truist Financial	Lower Target		$116.00 ➝ $90.00	High
2/17/2022	Morgan Stanley	Lower Target	Overweight	$120.00 ➝ $100.00	High
2/17/2022	Credit Suisse Group	Lower Target		$128.00 ➝ $112.00	High
2/15/2022	DA Davidson	Lower Target		$125.00 ➝ $120.00	High
2/15/2022	Credit Suisse Group	Boost Target	Outperform	$115.00 ➝ $128.00	High
2/14/2022	JPMorgan Chase & Co.	Lower Target	Overweight	$111.00 ➝ $105.00	High
2/11/2022	BTIG Research	Lower Target		$128.00 ➝ $116.00	Medium
1/31/2022	Bank of America	Initiated Coverage	Neutral	$70.00	High
1/10/2022	Cannonball Research	Initiated Coverage	Buy	$107.00	High
1/10/2022	Truist Financial	Boost Target	Buy	$110.00 ➝ $116.00	Low
12/13/2021	Morgan Stanley	Upgrade	Equal Weight ➝ Overweight	$87.00 ➝ $120.00	High
12/9/2021	DA Davidson	Initiated Coverage	Buy	$125.00	Low
12/8/2021	Citigroup	Initiated Coverage	Buy	$112.00	Medium
11/12/2021	Stifel Nicolaus	Boost Target	Positive ➝ Buy	$110.00 ➝ $125.00	Medium
11/11/2021	Truist Financial	Boost Target	Buy	$100.00 ➝ $110.00	High
11/11/2021	Oppenheimer	Boost Target	Outperform	$95.00 ➝ $120.00	High
11/11/2021	Morgan Stanley	Boost Target	Equal Weight	$80.00 ➝ $87.00	High
11/11/2021	Credit Suisse Group	Boost Target	Outperform	$95.00 ➝ $115.00	High
11/11/2021	UBS Group	Boost Target	Buy	$112.00 ➝ $118.00	High
10/27/2021	BTIG Research	Initiated Coverage	Buy	$114.00	Low
10/19/2021	Citigroup	Boost Target	Buy	$81.00 ➝ $112.00	High
10/18/2021	Truist Financial	Boost Target	Buy	$80.00 ➝ $100.00	Low
10/7/2021	Oppenheimer	Boost Target	Outperform	$75.00 ➝ $95.00	High
9/29/2021	Morgan Stanley	Boost Target	Equal Weight	$60.00 ➝ $80.00	Low
9/23/2021	JPMorgan Chase & Co.	Boost Target	Overweight	$83.00 ➝ $95.00	Low
9/9/2021	Stifel Nicolaus	Upgrade	Hold ➝ Buy	$65.00 ➝ $90.00	Medium
8/31/2021	Macquarie	Initiated Coverage	Outperform	$90.00	High
8/16/2021	Morgan Stanley	Upgrade	Underweight ➝ Equal Weight	$68.00 ➝ $60.00	High
6/30/2021	Morgan Stanley	Downgrade	Overweight ➝ Underweight	$83.00 ➝ $68.00	High
6/4/2021	Citigroup	Boost Target	Buy	$69.00 ➝ $81.00	High
5/17/2021	JPMorgan Chase & Co.	Boost Target	Overweight	$80.00 ➝ $83.00	High
5/17/2021	Morgan Stanley	Lower Target	Overweight	$75.00 ➝ $68.00	High
5/10/2021	Citigroup	Initiated Coverage	Buy	$69.00	Low
5/10/2021	Stifel Nicolaus	Initiated Coverage	Hold	$64.00	High
5/10/2021	Truist Financial	Initiated Coverage	Buy	$76.00	High
5/10/2021	Oppenheimer	Initiated Coverage	Outperform	$70.00	High
5/10/2021	UBS Group	Initiated Coverage	Buy	$75.00	High
5/10/2021	JPMorgan Chase & Co.	Initiated Coverage	Overweight	$80.00	High
5/10/2021	William Blair	Initiated Coverage	Outperform		High
5/10/2021	Bank of America	Initiated Coverage	Buy	$75.00	High
5/10/2021	Credit Suisse Group	Initiated Coverage	Outperform	$95.00	High
5/10/2021	Morgan Stanley	Initiated Coverage	Overweight	$75.00	High

(Data available from 4/20/2019 forward)

News Sentiment Rating

0.60 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

15 very positive mentions
13 positive mentions
0 negative mentions
0 very negative mentions

Mentions as of

9/23/2023

7 very positive mentions
9 positive mentions
0 negative mentions
0 very negative mentions

Mentions as of

10/23/2023

8 very positive mentions
27 positive mentions
2 negative mentions
0 very negative mentions

Mentions as of

11/22/2023

12 very positive mentions
12 positive mentions
0 negative mentions
0 very negative mentions

Mentions as of

12/22/2023

15 very positive mentions
8 positive mentions
0 negative mentions
0 very negative mentions

Mentions as of

1/21/2024

33 very positive mentions
34 positive mentions
2 negative mentions
3 very negative mentions

Mentions as of

2/20/2024

24 very positive mentions
30 positive mentions
1 negative mentions
0 very negative mentions

Mentions as of

3/21/2024

21 very positive mentions
35 positive mentions
2 negative mentions
1 very negative mentions

Mentions as of

4/20/2024

Current Sentiment

Recent Stories by Sentiment

AppLovin Corporation engages in building a software-based platform for advertisers to enhance the marketing and monetization of their content in the United States and internationally. It operates through two segments, Software Platform and Apps. The company's software solutions include AppDiscovery, a marketing software solution, which matches advertiser demand with publisher supply through auctions; MAX, an in-app bidding software that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform that provides marketers with the visibility, insights, and tools needed to grow their apps from early stage to maturity; and Wurl, a connected TV platform, which distributes streaming video for content companies and provides advertising and publishing solutions through its AdPool, ContentDiscovery, and Global FAST Pass products. It also offers SparkLabs, which uses app store optimization to enhance ad visibility; AppLovin Exchange, which connects buyers to mobile and CTV devices through a single and direct RTB exchange; and Array, an end-to-end app management suite for mobile operators and end users. In addition, the company operates various free-to-play mobile games. It serves individuals, small and independent businesses, enterprises, advertisers and advertising networks, mobile app publishers, indie studio developers, and internet platforms. AppLovin Corporation was incorporated in 2011 and is headquartered in Palo Alto, California.

Today's Range

Now: $66.80

$66.21

$69.18

50 Day Range

MA: $65.26

$45.83

$78.24

52 Week Range

Now: $66.80

$15.41

$79.55

Volume

2,613,474 shs

Average Volume

4,114,741 shs

Market Capitalization

$22.85 billion

P/E Ratio

66.80

Dividend Yield

N/A

Beta

1.9

Frequently Asked Questions

What sell-side analysts currently cover shares of AppLovin?: The following Wall Street analysts have issued stock ratings on AppLovin in the last twelve months: Bank of America Co., Benchmark Co., BTIG Research, Citigroup Inc., Credit Suisse Group AG, DA Davidson, Daiwa Capital Markets, HSBC Holdings plc, Jefferies Financial Group Inc., JPMorgan Chase & Co., Morgan Stanley, Oppenheimer Holdings Inc., Stifel Nicolaus, The Goldman Sachs Group, Inc., TheStreet, Truist Financial Co., UBS Group AG, and Wedbush.
View the latest analyst ratings for APP.
What is the current price target for AppLovin?: 17 Wall Street analysts have set twelve-month price targets for AppLovin in the last year. Their average twelve-month price target is $59.31, suggesting a possible downside of 11.2%. Wedbush has the highest price target set, predicting APP will reach $87.00 in the next twelve months. Benchmark Co. has the lowest price target set, forecasting a price of $28.00 for AppLovin in the next year.
View the latest price targets for APP.
What is the current consensus analyst rating for AppLovin?: AppLovin currently has 1 sell rating, 4 hold ratings and 12 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for APP.
What other companies compete with AppLovin?: Other companies that are similar to AppLovin include FactSet Research Systems, Symbotic, Broadridge Financial Solutions, Rocket Companies and Veralto. Learn More about companies similar to AppLovin.
How do I contact AppLovin's investor relations team?: AppLovin's physical mailing address is 1100 PAGE MILL ROAD, PALO ALTO CA, 94304. The company's listed phone number is 800-839-9646 and its investor relations email address is [email protected]. The official website for AppLovin is www.applovin.com. Learn More about contacing AppLovin investor relations.

AppLovin - APP Stock Price Target and Predictions

Analyst Price Target for APP

Current Consensus is Moderate Buy

Past Monthly Recommendations

Latest Recommendations

News Sentiment Rating

0.60 (Buy)

News Sentiment Over Time

Current Sentiment

Recent Stories by Sentiment

Very Negative

Negative

Positive

Very Positive

Today's Range

50 Day Range

52 Week Range

Volume

Average Volume

Market Capitalization

P/E Ratio

Dividend Yield

Beta

Frequently Asked Questions

What sell-side analysts currently cover shares of AppLovin?

What is the current price target for AppLovin?

What is the current consensus analyst rating for AppLovin?

What other companies compete with AppLovin?

How do I contact AppLovin's investor relations team?