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Primo Brands - PRMB Stock Price Target and Predictions

  • Consensus Rating: Moderate Buy
  • Consensus Price Target: $27.25
  • Forecasted Upside: 39.93%
  • Number of Analysts: 14
  • Breakdown:
  • 1 Sell Ratings
  • 4 Hold Ratings
  • 9 Buy Ratings
  • 0 Strong Buy Ratings
$19.47 As of 03/19/2026 02:52 PM ET
▼ -0.296 (-1.50%)

This chart shows the closing price for PRMB by one month, three months, or twelve months.

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Analyst Price Target for PRMB

Analyst Price Target is $27.25
▲ +39.93% Upside Potential
This price target is based on 14 analysts offering 12 month price targets for Primo Brands in the last 3 months. The average price target is $27.25, with a high forecast of $42.00 and a low forecast of $18.00. The average price target represents a 39.93% upside from the last price of $19.47.

This chart shows the closing price for PRMB for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Moderate Buy

The current consensus among 14 investment analysts is to moderate buy stock in Primo Brands. This rating has held steady since January 2026, when it changed from a Hold consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 0 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
9/25/2024
  • 0 strong buy ratings
  • 1 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
12/24/2024
  • 0 strong buy ratings
  • 5 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
3/24/2025
  • 0 strong buy ratings
  • 9 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
6/22/2025
  • 0 strong buy ratings
  • 9 buy ratings
  • 2 hold ratings
  • 1 sell ratings
Ratings as of
9/20/2025
  • 0 strong buy ratings
  • 9 buy ratings
  • 3 hold ratings
  • 2 sell ratings
Ratings as of
12/19/2025
  • 0 strong buy ratings
  • 9 buy ratings
  • 3 hold ratings
  • 2 sell ratings
Ratings as of
2/17/2026
  • 0 strong buy ratings
  • 9 buy ratings
  • 4 hold ratings
  • 1 sell ratings
Ratings as of
3/19/2026

Latest Recommendations

  • 0 strong buy ratings
  • 9 buy ratings
  • 4 hold ratings
  • 1 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
3/6/2026Zacks ResearchUpgradeStrong Sell ➝ Hold
3/5/2026MizuhoBoost TargetOutperform ➝ Outperform$24.00 ➝ $28.00
3/2/2026BarclaysBoost TargetOverweight ➝ Overweight$21.00 ➝ $27.00
2/27/2026TD SecuritiesBoost TargetBuy$27.00 ➝ $29.00
2/24/2026Royal Bank Of CanadaBoost TargetOutperform ➝ Outperform$26.00
1/23/2026BMO Capital MarketsReiterated RatingOutperform ➝ Outperform$35.00
1/8/2026MizuhoLower TargetOutperform ➝ Outperform$28.00 ➝ $24.00
1/5/2026Morgan StanleyReiterated RatingOverweight ➝ Overweight
1/4/2026Morgan StanleyLower TargetOverweight ➝ Overweight$28.00 ➝ $26.00
12/29/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
12/22/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
12/18/2025JPMorgan Chase & Co.Lower TargetOverweight ➝ Overweight$23.00 ➝ $21.00
12/15/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
12/8/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
12/1/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/26/2025MizuhoLower TargetOutperform ➝ Outperform$35.00 ➝ $28.00
11/26/2025BarclaysLower TargetOverweight ➝ Overweight$25.00 ➝ $24.00
11/25/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/25/2025The Goldman Sachs GroupLower TargetNeutral ➝ Neutral$21.00 ➝ $18.00
11/19/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/13/2025Weiss RatingsReiterated RatingSell (D+) ➝ Sell (D+)
11/10/2025BarclaysLower TargetOverweight ➝ Overweight$29.00 ➝ $25.00
11/7/2025Weiss RatingsDowngradeHold (C-) ➝ Sell (D+)
11/7/2025TD SecuritiesLower TargetBuy$35.00 ➝ $27.00
11/4/2025Royal Bank Of CanadaLower TargetOutperform ➝ Outperform$37.00 ➝ $30.00
11/4/2025Zacks ResearchDowngradeHold ➝ Strong Sell
10/30/2025JPMorgan Chase & Co.Lower TargetOverweight ➝ Overweight$37.00 ➝ $35.00
10/28/2025MizuhoLower TargetOutperform ➝ Outperform$40.00 ➝ $35.00
10/17/2025Jefferies Financial GroupInitiated CoverageHold$23.00
10/8/2025Bank of AmericaLower TargetBuy ➝ Buy$32.00 ➝ $26.00
10/8/2025Weiss RatingsReiterated RatingHold (C-) ➝ Hold (C-)
10/6/2025Zacks ResearchUpgradeStrong Sell ➝ Hold
9/27/2025Weiss RatingsReiterated RatingHold (C-) ➝ Hold (C-)
9/11/2025The Goldman Sachs GroupInitiated CoverageNeutral$25.00
8/22/2025Zacks ResearchDowngradeHold ➝ Strong Sell
8/20/2025MizuhoLower TargetOutperform ➝ Outperform$43.00 ➝ $40.00
8/11/2025Morgan StanleyLower TargetOverweight ➝ Overweight$38.00 ➝ $35.00
8/8/2025Royal Bank Of CanadaLower TargetOutperform ➝ Outperform$40.00 ➝ $37.00
8/8/2025TD SecuritiesLower TargetBuy$48.00 ➝ $35.00
8/8/2025Deutsche Bank AktiengesellschaftReiterated RatingBuy ➝ Hold$26.00
7/11/2025Bank of AmericaLower TargetBuy ➝ Buy$42.00 ➝ $39.00
7/2/2025Morgan StanleyInitiated CoverageOverweight$38.00
6/16/2025BarclaysLower TargetOverweight ➝ Overweight$40.00 ➝ $38.00
6/4/2025BarclaysInitiated CoverageOverweight$40.00
5/28/2025Bank of AmericaInitiated CoverageBuy$42.00
5/12/2025MizuhoInitiated CoverageOutperform$43.00
4/8/2025TD SecuritiesInitiated CoverageBuy$48.00
4/4/2025Truist FinancialInitiated CoverageBuy$42.00
2/28/2025Deutsche Bank AktiengesellschaftBoost TargetBuy ➝ Buy$38.00 ➝ $40.00
2/21/2025TD SecuritiesBoost TargetBuy$40.00 ➝ $48.00
2/21/2025JPMorgan Chase & Co.Boost TargetOverweight ➝ Overweight$38.00 ➝ $41.00
1/27/2025TD SecuritiesBoost TargetBuy ➝ Buy$32.00 ➝ $40.00
1/6/2025Royal Bank Of CanadaBoost TargetOutperform ➝ Outperform$35.00 ➝ $38.00
1/6/2025BMO Capital MarketsInitiated CoverageOutperform$40.00
11/18/2024Deutsche Bank AktiengesellschaftInitiated CoverageBuy$33.00
(Data available from 3/19/2021 forward)

News Sentiment Rating

1.00 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 0 very positive mentions
  • 0 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
8/21/2025
  • 0 very positive mentions
  • 2 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
9/20/2025
  • 1 very positive mentions
  • 3 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
10/20/2025
  • 9 very positive mentions
  • 50 positive mentions
  • 4 negative mentions
  • 5 very negative mentions
Mentions as of
11/19/2025
  • 2 very positive mentions
  • 133 positive mentions
  • 6 negative mentions
  • 0 very negative mentions
Mentions as of
12/19/2025
  • 1 very positive mentions
  • 90 positive mentions
  • 3 negative mentions
  • 0 very negative mentions
Mentions as of
1/18/2026
  • 4 very positive mentions
  • 6 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
2/17/2026
  • 30 very positive mentions
  • 21 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
3/19/2026

Current Sentiment

  • 30 very positive mentions
  • 21 positive mentions
  • 1 negative mentions
  • 0 very negative mentions

Recent Stories by Sentiment

Very Negative

  • No very negative mentions tracked during this time.

Negative

Positive

Very Positive

Primo Brands logo
Primo Brands Corp. is a branded beverage company, which focuses on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points and consumer occasions, distributed in the United States and Canada. The company provides water filtration units for home and business consumers across North America. It also offers reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and innovative brand packaging portfolio, which includes recycled plastic, aluminum and glass. Primo Brands was founded in 2024 and is headquartered in Tampa, FL.
Read More

Today's Range

Now: $19.47
Low: $19.29
High: $19.97

50 Day Range

MA: $19.68
Low: $17.70
High: $23.00

52 Week Range

Now: $19.47
Low: $14.36
High: $35.85

Volume

2,585,234 shs

Average Volume

6,068,524 shs

Market Capitalization

$7.08 billion

P/E Ratio

129.63

Dividend Yield

1.93%

Beta

0.61

Frequently Asked Questions

What sell-side analysts currently cover shares of Primo Brands?

The following sell-side analysts have issued reports on Primo Brands in the last twelve months: Bank of America Corporation, Barclays PLC, BMO Capital Markets, Deutsche Bank Aktiengesellschaft, Jefferies Financial Group Inc., JPMorgan Chase & Co., Mizuho, Morgan Stanley, Royal Bank Of Canada, TD Securities, The Goldman Sachs Group, Inc., Truist Financial Corporation, Weiss Ratings, and Zacks Research.
View the latest analyst ratings for PRMB.

What is the current price target for Primo Brands?

0 Wall Street analysts have set twelve-month price targets for Primo Brands in the last year. Their average twelve-month price target is $27.25, suggesting a possible upside of 39.9%. Truist Financial Corporation has the highest price target set, predicting PRMB will reach $42.00 in the next twelve months. The Goldman Sachs Group, Inc. has the lowest price target set, forecasting a price of $18.00 for Primo Brands in the next year.
View the latest price targets for PRMB.

What is the current consensus analyst rating for Primo Brands?

Primo Brands currently has 1 sell rating, 4 hold ratings and 9 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for PRMB.

What other companies compete with Primo Brands?

Other companies that are similar to Primo Brands include Celsius, Zevia PBC, Coca Cola Femsa, Coca-Cola Europacific Partners and Fomento Economico Mexicano. Learn More about companies similar to Primo Brands.

How do I contact Primo Brands' investor relations team?

Primo Brands' physical mailing address is 1150 Assembly Dr. Suite 800, TAMPA FL, 33607. The company's listed phone number is 813-544-8515 and its investor relations email address is [email protected]. The official website for Primo Brands is primowatercorp.com. Learn More about contacing Primo Brands investor relations.