• Consensus Rating: Buy
  • Consensus Price Target: C$97.33
  • Forecasted Upside: -7.33%
  • Number of Analysts: 12
  • Breakdown:
  • 0 Sell Ratings
  • 3 Hold Ratings
  • 6 Buy Ratings
  • 3 Strong Buy Ratings
C$105.03
▲ +6.38 (6.47%)

This chart shows the closing price for DOO by one month, three months, or twelve months.

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Analyst Price Target for DOO

Analyst Price Target is C$97.33
▼ -7.33% Downside Potential
This price target is based on 12 analysts offering 12 month price targets for BRP in the last 3 months. The average price target is C$97.33, with a high forecast of C$116.00 and a low forecast of C$50.00. The average price target represents a -7.33% upside from the last price of C$105.03.

This chart shows the closing price for DOO for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Buy

The current consensus among 12 investment analysts is to buy stock in BRP. This rating changed within the last month from a Moderate Buy consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 8 buy ratings
  • 4 hold ratings
  • 0 sell ratings
6/12/2024
  • 0 strong buy ratings
  • 4 buy ratings
  • 10 hold ratings
  • 0 sell ratings
9/10/2024
  • 0 strong buy ratings
  • 3 buy ratings
  • 9 hold ratings
  • 0 sell ratings
12/9/2024
  • 0 strong buy ratings
  • 2 buy ratings
  • 10 hold ratings
  • 0 sell ratings
3/9/2025
  • 2 strong buy ratings
  • 1 buy ratings
  • 9 hold ratings
  • 0 sell ratings
6/7/2025
  • 2 strong buy ratings
  • 6 buy ratings
  • 4 hold ratings
  • 0 sell ratings
9/5/2025
  • 2 strong buy ratings
  • 6 buy ratings
  • 3 hold ratings
  • 0 sell ratings
11/4/2025
  • 3 strong buy ratings
  • 6 buy ratings
  • 3 hold ratings
  • 0 sell ratings
12/4/2025

Latest Recommendations

  • 3 strong buy ratings
  • 6 buy ratings
  • 3 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
11/26/2025CIBCBoost TargetOutperformC$100.00 ➝ C$115.00
11/18/2025National BanksharesBoost TargetC$101.00 ➝ C$105.00
11/13/2025Loop CapitalUpgradeStrong-Buy
10/16/2025Royal Bank Of CanadaBoost TargetOutperformC$100.00 ➝ C$107.00
10/14/2025ScotiabankBoost TargetSector PerformC$98.00 ➝ C$102.00
10/10/2025Canaccord Genuity GroupBoost TargetBuyC$108.00 ➝ C$116.00
10/10/2025Stifel NicolausBoost TargetBuyC$97.00 ➝ C$106.00
10/1/2025CitigroupUpgradeHold ➝ BuyC$93.00 ➝ C$102.00
9/2/2025CitigroupBoost TargetNeutralC$69.00 ➝ C$93.00
9/2/2025Royal Bank Of CanadaBoost TargetOutperformC$68.00 ➝ C$100.00
9/2/2025BMO Capital MarketsBoost TargetC$75.00 ➝ C$105.00
9/2/2025Stifel NicolausBoost TargetBuyC$88.00 ➝ C$97.00
9/2/2025TD SecuritiesBoost TargetBuyC$87.00 ➝ C$107.00
9/2/2025Canaccord Genuity GroupUpgradeHold ➝ BuyC$80.00 ➝ C$108.00
9/2/2025CIBCUpgradeNeutral ➝ OutperformC$66.00 ➝ C$100.00
9/2/2025ScotiabankBoost TargetSector PerformC$67.00 ➝ C$98.00
9/2/2025National BanksharesBoost TargetSector PerformC$83.00 ➝ C$101.00
9/1/2025Cibc World MktsUpgradeHold ➝ Strong-Buy
8/20/2025TD SecuritiesBoost TargetBuyC$70.00 ➝ C$87.00
6/3/2025CitigroupBoost TargetC$49.00 ➝ C$60.00
5/30/2025TD SecuritiesUpgradeHold ➝ Strong-Buy
5/29/2025Stifel CanadaUpgradeHold ➝ Strong-Buy
5/29/2025DesjardinsUpgradeHold ➝ Moderate Buy
5/22/2025National BanksharesLower TargetSector PerformC$65.00 ➝ C$61.00
4/30/2025Stifel NicolausLower TargetHoldC$58.00 ➝ C$49.00
4/23/2025UBS GroupLower TargetC$64.00 ➝ C$50.00
4/4/2025Baird R WDowngradeStrong-Buy ➝ Hold
4/4/2025CitigroupUpgradeSell ➝ NeutralC$39.00 ➝ C$52.00
3/28/2025Royal Bank Of CanadaLower TargetC$99.00 ➝ C$69.00
3/28/2025CitigroupLower TargetC$41.00 ➝ C$39.00
3/27/2025BMO Capital MarketsLower TargetC$100.00 ➝ C$70.00
3/27/2025CIBCLower TargetC$82.00 ➝ C$64.00
3/27/2025TD SecuritiesLower TargetHoldC$70.00 ➝ C$65.00
3/27/2025Raymond James FinancialLower TargetC$98.00 ➝ C$65.00
3/27/2025Stifel NicolausLower TargetBuyC$78.00 ➝ C$58.00
3/21/2025Canaccord Genuity GroupLower TargetC$80.00 ➝ C$60.00
3/20/2025CitigroupDowngradeNeutral ➝ SellC$70.00 ➝ C$41.00
3/11/2025TD SecuritiesLower TargetHoldC$83.00 ➝ C$70.00
2/25/2025National BanksharesLower TargetSector PerformC$84.00 ➝ C$72.00
2/3/2025CitigroupDowngradeBuy ➝ NeutralC$90.00 ➝ C$70.00
12/10/2024DA DavidsonLower TargetC$96.00 ➝ C$88.00
12/9/2024CitigroupLower TargetBuyC$101.00 ➝ C$90.00
12/9/2024ScotiabankLower TargetSector PerformC$91.00 ➝ C$86.00
12/9/2024CIBCLower TargetNeutralC$92.00 ➝ C$82.00
12/9/2024TD SecuritiesBoost TargetHoldC$81.00 ➝ C$83.00
12/9/2024Stifel NicolausLower TargetHoldC$82.00 ➝ C$78.00
12/9/2024Raymond James FinancialLower TargetC$100.00 ➝ C$98.00
11/27/2024Canaccord Genuity GroupLower TargetC$88.00 ➝ C$80.00
11/26/2024TD SecuritiesLower TargetHoldC$95.00 ➝ C$81.00
11/21/2024National BanksharesLower TargetC$93.00 ➝ C$84.00
10/18/2024National BanksharesBoost TargetC$89.00 ➝ C$93.00
9/10/2024DA DavidsonLower TargetBuyC$105.00 ➝ C$96.00
9/9/2024Cibc World MktsDowngradeStrong-Buy ➝ Hold
9/9/2024BMO Capital MarketsLower TargetC$115.00 ➝ C$100.00
9/9/2024CIBCDowngradeOutperform ➝ NeutralC$100.00 ➝ C$92.00
9/9/2024CitigroupLower TargetC$110.00 ➝ C$101.00
9/9/2024Royal Bank Of CanadaLower TargetC$108.00 ➝ C$99.00
9/9/2024ScotiabankDowngradeOutperform ➝ Sector PerformC$103.00 ➝ C$91.00
9/9/2024Stifel NicolausLower TargetC$97.00 ➝ C$82.00
9/8/2024DesjardinsDowngradeModerate Buy ➝ Hold
8/28/2024Canaccord Genuity GroupSet TargetHoldC$90.00
8/22/2024DesjardinsLower TargetBuyC$116.00 ➝ C$110.00
8/21/2024Stifel NicolausDowngradeBuy ➝ HoldC$106.00 ➝ C$97.00
8/21/2024National BanksharesDowngradeOutperform ➝ Sector PerformC$109.00 ➝ C$100.00
8/20/2024National Bank FinancialDowngradeStrong-Buy ➝ Hold
7/16/2024CitigroupBoost TargetBuyC$100.00 ➝ C$110.00
6/3/2024CitigroupLower TargetC$107.00 ➝ C$100.00
6/3/2024National BanksharesLower TargetOutperformC$112.00 ➝ C$109.00
6/3/2024ScotiabankLower TargetSector PerformC$105.00 ➝ C$103.00
6/3/2024TD SecuritiesLower TargetHoldC$100.00 ➝ C$98.00
6/3/2024Royal Bank Of CanadaLower TargetOutperformC$110.00 ➝ C$108.00
6/3/2024CIBCLower TargetOutperformC$110.00 ➝ C$100.00
6/3/2024Stifel NicolausLower TargetBuyC$112.00 ➝ C$106.00
6/3/2024DesjardinsLower TargetBuyC$137.00 ➝ C$116.00
6/3/2024Raymond James FinancialLower TargetC$108.00 ➝ C$100.00
4/2/2024DA DavidsonBoost TargetC$99.00 ➝ C$105.00
4/1/2024CIBCBoost TargetC$106.00 ➝ C$110.00
4/1/2024National BanksharesBoost TargetC$105.00 ➝ C$112.00
4/1/2024TD SecuritiesBoost TargetC$95.00 ➝ C$100.00
4/1/2024Raymond James FinancialLower TargetC$114.00 ➝ C$108.00
4/1/2024Stifel NicolausBoost TargetC$100.00 ➝ C$112.00
3/26/2024ScotiabankLower TargetOutperformC$109.00 ➝ C$105.00
3/25/2024DesjardinsLower TargetBuyC$117.00 ➝ C$112.00
3/19/2024National BanksharesLower TargetOutperformC$107.00 ➝ C$105.00
1/4/2024Raymond James FinancialBoost TargetC$95.00 ➝ C$114.00
12/4/2023ScotiabankLower TargetOutperformC$145.00 ➝ C$109.00
12/4/2023DA DavidsonLower TargetBuyC$126.00 ➝ C$99.00
12/4/2023UBS GroupDowngradeBuy ➝ NeutralC$190.00 ➝ C$89.00
12/1/2023BMO Capital MarketsLower TargetOutperformC$150.00 ➝ C$115.00
12/1/2023CitigroupLower TargetBuyC$128.00 ➝ C$100.00
12/1/2023DesjardinsLower TargetBuyC$168.00 ➝ C$117.00
12/1/2023Stifel NicolausLower TargetBuyC$150.00 ➝ C$100.00
12/1/2023Canaccord Genuity GroupDowngradeBuy ➝ HoldC$136.00 ➝ C$90.00
12/1/2023CIBCLower TargetOutperformC$138.00 ➝ C$106.00
12/1/2023National BanksharesLower TargetOutperformC$136.00 ➝ C$107.00
12/1/2023Royal Bank Of CanadaLower TargetOutperformC$147.00 ➝ C$110.00
11/22/2023National BanksharesLower TargetOutperformC$143.00 ➝ C$136.00
11/21/2023Stifel NicolausSet TargetBuyC$150.00
9/12/2023CitigroupUpgradeNeutral ➝ BuyC$111.00 ➝ C$128.00
9/11/2023Royal Bank Of CanadaBoost TargetOutperformC$141.00 ➝ C$147.00
9/8/2023ScotiabankBoost TargetSector PerformC$142.00 ➝ C$145.00
9/8/2023TD SecuritiesBoost TargetHoldC$110.00 ➝ C$115.00
9/8/2023Raymond James FinancialBoost TargetC$124.00 ➝ C$125.00
9/8/2023BMO Capital MarketsLower TargetOutperformC$154.00 ➝ C$150.00
9/8/2023CitigroupBoost TargetNeutralC$108.00 ➝ C$111.00
9/8/2023CIBCBoost TargetOutperformC$137.00 ➝ C$138.00
8/22/2023BMO Capital MarketsSet TargetOutperformC$154.00
8/22/2023DesjardinsSet TargetOutperformC$143.00
8/18/2023DA DavidsonSet TargetBuyC$126.00
7/5/2023ScotiabankLower TargetC$145.00 ➝ C$142.00
6/14/2023UBS GroupBoost TargetC$179.00 ➝ C$187.00
6/13/2023DA DavidsonUpgradeNeutral ➝ BuyC$111.00 ➝ C$126.00
6/2/2023TD SecuritiesDowngradeBuy ➝ HoldC$135.00 ➝ C$110.00
6/2/2023CitigroupLower TargetC$117.00 ➝ C$108.00
6/2/2023Royal Bank Of CanadaBoost TargetOutperformC$138.00 ➝ C$141.00
6/2/2023ScotiabankLower TargetC$149.00 ➝ C$145.00
4/5/2023DA DavidsonDowngradeBuy ➝ Neutral
3/27/2023CitigroupLower TargetC$123.00 ➝ C$117.00
3/27/2023Royal Bank Of CanadaBoost TargetOutperformC$137.00 ➝ C$138.00
3/24/2023TD SecuritiesBoost TargetBuyC$125.00 ➝ C$135.00
3/24/2023National BanksharesBoost TargetOutperformC$139.00 ➝ C$143.00
3/24/2023Raymond James FinancialBoost TargetC$138.00 ➝ C$139.00
3/24/2023ScotiabankBoost TargetC$143.00 ➝ C$149.00
3/24/2023Stifel NicolausBoost TargetC$145.00 ➝ C$150.00
3/21/2023Royal Bank Of CanadaBoost TargetOutperformC$124.00 ➝ C$137.00
3/2/2023National BanksharesBoost TargetOutperformC$130.00 ➝ C$139.00
2/17/2023ScotiabankSet TargetOutperformC$143.00
12/8/2022UBS GroupBoost TargetC$173.00 ➝ C$179.00
12/1/2022Royal Bank Of CanadaBoost TargetOutperformC$114.00 ➝ C$124.00
12/1/2022CIBCBoost TargetOutperformC$132.00 ➝ C$137.00
12/1/2022DA DavidsonBoost TargetC$123.00 ➝ C$125.00
11/23/2022National BanksharesLower TargetOutperformC$136.00 ➝ C$130.00
9/19/2022DA DavidsonBoost TargetC$122.00 ➝ C$123.00
9/15/2022Royal Bank Of CanadaBoost TargetOutperformC$113.00 ➝ C$114.00
9/15/2022Raymond James FinancialBoost TargetC$135.00 ➝ C$138.00
9/15/2022ScotiabankBoost TargetC$126.00 ➝ C$127.00
9/15/2022CIBCBoost TargetOutperformC$125.00 ➝ C$132.00
7/7/2022Royal Bank Of CanadaBoost TargetC$111.00 ➝ C$113.00
6/7/2022DA DavidsonLower TargetBuyC$134.00 ➝ C$122.00
6/6/2022DesjardinsReiterated RatingBuy
6/6/2022CIBCBoost TargetOutperformC$124.00 ➝ C$125.00
6/6/2022Raymond James FinancialLower TargetC$146.00 ➝ C$135.00
6/6/2022Royal Bank Of CanadaLower TargetOutperformC$128.00 ➝ C$111.00
6/6/2022ScotiabankLower TargetC$133.00 ➝ C$126.00
6/6/2022Stifel NicolausLower TargetC$150.00 ➝ C$145.00
5/17/2022Northcoast ResearchDowngradeBuy ➝ Neutral
5/5/2022DA DavidsonReiterated RatingBuyC$134.00
4/4/2022Royal Bank Of CanadaSet TargetOutperformC$128.00
4/1/2022UBS GroupBoost TargetBuyC$165.00 ➝ C$185.00
3/28/2022National Bank FinancialBoost TargetOutperformC$124.00 ➝ C$136.00
3/28/2022Canaccord Genuity GroupBoost TargetC$130.00 ➝ C$136.00
3/28/2022CIBCBoost TargetOutperformC$114.00 ➝ C$124.00
3/28/2022ScotiabankBoost TargetC$125.00 ➝ C$133.00
3/28/2022TD SecuritiesBoost TargetBuyC$115.00 ➝ C$125.00
3/28/2022National BanksharesBoost TargetOutperformC$124.00 ➝ C$136.00
3/28/2022Raymond James FinancialBoost TargetC$137.00 ➝ C$146.00
3/28/2022Robert W. BairdInitiated CoverageBuyC$130.00
3/18/2022ScotiabankLower TargetC$127.00 ➝ C$125.00
3/16/2022CIBCLower TargetOutperformC$135.00 ➝ C$114.00
3/8/2022TD SecuritiesLower TargetBuyC$140.00 ➝ C$115.00
3/3/2022National BanksharesLower TargetOutperformC$128.00 ➝ C$124.00
12/17/2021ScotiabankInitiated CoverageBuyC$127.00
12/2/2021National BanksharesLower TargetOutperformC$131.00 ➝ C$128.00
12/2/2021CIBCBoost TargetOutperformC$134.00 ➝ C$135.00
11/23/2021National BanksharesLower TargetOutperformC$135.00 ➝ C$131.00
11/22/2021National Bank FinancialReiterated RatingOutperform Overweight
9/7/2021BMO Capital MarketsUpgradeMarket Perform ➝ OutperformC$100.00 ➝ C$154.00
9/4/2021Raymond James FinancialBoost TargetC$122.00 ➝ C$137.00
9/3/2021National Bank FinancialBoost TargetOutperformC$135.00
9/3/2021TD SecuritiesBoost TargetBuyC$120.00 ➝ C$140.00
9/3/2021Raymond James FinancialLower TargetStrong-BuyC$122.00
9/3/2021National BanksharesBoost TargetOutperformC$125.00 ➝ C$135.00
9/3/2021CIBCUpgradeNeutral ➝ OutperformC$108.00 ➝ C$134.00
9/2/2021CIBCReiterated RatingHoldC$108.00
8/25/2021CIBCReiterated RatingNeutralC$108.00
7/2/2021Raymond James FinancialInitiated CoverageStrong-BuyC$122.00
6/14/2021UBS GroupBoost TargetBuyC$134.00 ➝ C$144.00
6/7/2021BMO Capital MarketsBoost TargetStrong-BuyC$98.00 ➝ C$100.00
6/4/2021CIBCLower TargetC$117.00 ➝ C$108.00
6/4/2021Stifel NicolausUpgradeHold ➝ Buy
5/31/2021CIBCReiterated RatingNeutralC$117.00
5/18/2021National BanksharesBoost TargetOutperformC$123.00 ➝ C$125.00
5/18/2021National Bank FinancialBoost TargetOutperformC$125.00
3/26/2021TD SecuritiesBoost TargetAction List Buy ➝ BuyC$105.00 ➝ C$120.00
3/26/2021National BanksharesBoost TargetOutperformC$102.00 ➝ C$123.00
3/26/2021BMO Capital MarketsBoost TargetStrong-BuyC$74.00 ➝ C$98.00
3/26/2021CIBCBoost TargetStrong-BuyC$100.00 ➝ C$117.00
3/17/2021CIBCBoost TargetNeutralC$79.00 ➝ C$100.00
2/23/2021National Bank FinancialBoost TargetOutperformC$88.00 ➝ C$102.00
1/18/2021TD SecuritiesReiterated RatingAction List Buy
12/15/2020UBS GroupBoost TargetC$82.00 ➝ C$98.00
(Data available from 12/5/2020 forward)

News Sentiment Rating

0.42 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 4 very positive mentions
  • 4 positive mentions
  • 3 negative mentions
  • 1 very negative mentions
5/9/2025
  • 9 very positive mentions
  • 12 positive mentions
  • 2 negative mentions
  • 1 very negative mentions
6/8/2025
  • 2 very positive mentions
  • 4 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
7/8/2025
  • 1 very positive mentions
  • 3 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
8/7/2025
  • 8 very positive mentions
  • 12 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
9/6/2025
  • 3 very positive mentions
  • 11 positive mentions
  • 1 negative mentions
  • 1 very negative mentions
10/6/2025
  • 5 very positive mentions
  • 9 positive mentions
  • 0 negative mentions
  • 1 very negative mentions
11/5/2025
  • 2 very positive mentions
  • 12 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
12/5/2025

Current Sentiment

  • 2 very positive mentions
  • 12 positive mentions
  • 0 negative mentions
  • 0 very negative mentions

Recent Stories by Sentiment

Very Negative

  • No very negative mentions tracked during this time.

Negative

  • No negative mentions tracked during this time.
BRP logo
BRP designs, develops, manufactures, distributes, and markets snowmobiles, all-terrain vehicles, and personal watercraft under the Ski-Doo, Sea-Doo, Can-Am, and Lynx brand names. It also builds engines under the Rotax brand (after discontinuing the Evinrude outboard engine business in 2020) and offers clothing, parts, and accessories that cater to its core consumers. In 2018, BRP created a marine group, acquiring boat manufacturers Alumacraft, Triton (which makes Manitou pontoon boats), and Telwater (in Australia). At the end of fiscal 2022, the company marketed its products through a network of more than 2,800 independent dealers and 170 distributors in about 120 countries.
Read More

Today's Range

Now: C$105.03
Low: C$100.46
High: C$108.90

50 Day Range

MA: C$91.79
Low: C$84.06
High: C$105.03

52 Week Range

Now: C$105.03
Low: C$43.88
High: C$108.90

Volume

823,171 shs

Average Volume

186,962 shs

Market Capitalization

C$7.68 billion

P/E Ratio

N/A

Dividend Yield

0.88%

Beta

1.086719

Frequently Asked Questions

What sell-side analysts currently cover shares of BRP?

The following sell-side analysts have issued stock ratings on BRP in the last year: Baird R W, BMO Capital Markets, Canaccord Genuity Group Inc., CIBC, Cibc World Mkts, Citigroup Inc., DA Davidson, Desjardins, Loop Capital, National Bankshares, Inc., Raymond James Financial, Inc., Royal Bank Of Canada, Scotiabank, Stifel Canada, Stifel Nicolaus, TD Securities, and UBS Group AG.
View the latest analyst ratings for DOO.

What is the current price target for BRP?

0 Wall Street analysts have set twelve-month price targets for BRP in the last year. Their average twelve-month price target is C$97.33, suggesting a possible downside of 7.3%. Canaccord Genuity Group Inc. has the highest price target set, predicting DOO will reach C$116.00 in the next twelve months. UBS Group AG has the lowest price target set, forecasting a price of C$50.00 for BRP in the next year.
View the latest price targets for DOO.

What is the current consensus analyst rating for BRP?

BRP currently has 3 hold ratings, 6 buy ratings and 3 strong buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Buy." A "buy" rating indicates that analysts believe DOO will outperform the market and that investors should add to their positions of BRP.
View the latest ratings for DOO.

What other companies compete with BRP?

How do I contact BRP's investor relations team?

BRP's physical mailing address is 726 Saint-Joseph St, VALCOURT, QC J0E 2L0, Canada. The company's listed phone number is +1-450-5322211. The official website for BRP is www.brp.com. Learn More about contacing BRP investor relations.