• Consensus Rating: Moderate Buy
  • Consensus Price Target: $57.75
  • Forecasted Upside: -19.16%
  • Number of Analysts: 17
  • Breakdown:
  • 1 Sell Ratings
  • 4 Hold Ratings
  • 12 Buy Ratings
  • 0 Strong Buy Ratings
$71.43
▼ -4.14 (-5.48%)

This chart shows the closing price for APP by one month, three months, or twelve months.

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Analyst Price Target for APP

Analyst Price Target is $57.75
▼ -19.16% Downside Potential
This price target is based on 17 analysts offering 12 month price targets for AppLovin in the last 3 months. The average price target is $57.75, with a high forecast of $87.00 and a low forecast of $28.00. The average price target represents a -19.16% upside from the last price of $71.43.

This chart shows the closing price for APP for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Moderate Buy

The current consensus among 17 polled investment analysts is to moderate buy stock in AppLovin. This Moderate Buy consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
10/23/2022
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
1/21/2023
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
4/21/2023
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
7/20/2023
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
10/18/2023
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
1/16/2024
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
3/16/2024
  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings
4/15/2024

Latest Recommendations

  • 0 strong buy ratings
  • 12 buy ratings
  • 4 hold ratings
  • 1 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
4/15/2024Daiwa Capital MarketsInitiated CoverageNeutral$80.00Low
4/11/2024WedbushBoost TargetOutperform ➝ Outperform$67.00 ➝ $87.00Low
4/9/2024BTIG ResearchBoost TargetBuy ➝ Buy$65.00 ➝ $87.00Low
4/8/2024OppenheimerBoost TargetOutperform ➝ Outperform$70.00 ➝ $85.00Low
2/15/2024The Goldman Sachs GroupBoost TargetBuy ➝ Buy$59.00 ➝ $73.00Low
2/15/2024UBS GroupBoost TargetNeutral ➝ Neutral$46.00 ➝ $55.00Low
2/15/2024WedbushBoost TargetOutperform ➝ Outperform$58.50 ➝ $67.00Low
12/18/2023HSBCInitiated CoverageBuy$53.20Low
12/1/2023UBS GroupBoost TargetNeutral ➝ Neutral$40.00 ➝ $46.00Low
11/9/2023Stifel NicolausBoost TargetBuy ➝ Buy$45.00 ➝ $55.00Low
11/9/2023BenchmarkBoost TargetSell ➝ Sell$22.00 ➝ $28.00Low
11/9/2023The Goldman Sachs GroupBoost TargetBuy ➝ Buy$50.00 ➝ $57.00Low
11/9/2023WedbushBoost TargetOutperform ➝ Outperform$48.00 ➝ $58.50Low
11/9/2023Morgan StanleyBoost TargetEqual Weight ➝ Equal Weight$40.00 ➝ $43.50Low
10/26/2023Stifel NicolausBoost TargetBuy ➝ Buy$43.00 ➝ $45.00Low
9/26/2023BTIG ResearchBoost TargetBuy ➝ Buy$40.00 ➝ $46.00Low
9/14/2023Bank of AmericaBoost TargetBuy ➝ Buy$41.00 ➝ $57.00Low
8/22/2023Jefferies Financial GroupUpgradeHold ➝ Buy$20.00 ➝ $50.00Low
8/16/2023Morgan StanleyBoost TargetEqual Weight ➝ Equal Weight$17.50 ➝ $40.00Low
8/16/2023CitigroupBoost TargetBuy ➝ Buy$32.00 ➝ $50.00Low
8/14/2023Truist FinancialBoost TargetBuy ➝ Buy$35.00 ➝ $45.00Low
8/11/2023DA DavidsonBoost TargetBuy ➝ Buy$32.00 ➝ $40.00Low
8/11/2023OppenheimerBoost Target$25.00 ➝ $45.00Low
8/10/2023JPMorgan Chase & Co.Boost TargetNeutral ➝ Neutral$21.00 ➝ $36.00Low
8/10/2023BTIG ResearchBoost TargetBuy ➝ Buy$34.00 ➝ $40.00Low
8/10/2023The Goldman Sachs GroupBoost TargetBuy ➝ Buy$25.00 ➝ $50.00Low
8/10/2023WedbushBoost TargetOutperform ➝ Outperform$37.00 ➝ $48.00N/A
8/10/2023Stifel NicolausBoost Target$36.00 ➝ $43.00Low
8/10/2023Bank of AmericaBoost Target$35.00 ➝ $41.00Low
8/10/2023Credit Suisse GroupBoost TargetOutperform ➝ Outperform$49.00 ➝ $57.00Low
8/8/2023BenchmarkBoost TargetSell ➝ Sell$14.00 ➝ $17.00Low
8/6/2023Truist FinancialBoost TargetBuy ➝ Buy$25.00 ➝ $35.00Low
8/1/2023Stifel NicolausBoost TargetBuy ➝ Buy$22.50 ➝ $36.00Low
7/24/2023BTIG ResearchUpgradeNeutral ➝ Buy$34.00Low
5/17/2023Bank of AmericaUpgradeNeutral ➝ Buy$21.00 ➝ $27.00Low
5/12/2023Truist FinancialBoost Target$20.00 ➝ $25.00Low
5/11/2023DA DavidsonBoost Target$28.00 ➝ $32.00Low
5/11/2023Morgan StanleyBoost Target$16.00 ➝ $17.50Low
5/11/2023Stifel NicolausBoost Target$19.00 ➝ $22.50Low
5/11/2023BenchmarkBoost Target$9.00 ➝ $14.00Low
3/17/2023Truist FinancialLower TargetBuy$29.00 ➝ $17.00Low
2/23/2023UBS GroupDowngradeBuy ➝ Neutral$59.00 ➝ $16.00Low
2/14/2023CitigroupLower TargetBuy$34.00 ➝ $30.00Low
2/9/2023WedbushReiterated RatingOutperform$23.00Low
2/9/2023BenchmarkBoost TargetSell$7.00 ➝ $9.00Low
2/9/2023OppenheimerBoost TargetOutperform$15.00 ➝ $20.00Low
2/9/2023Morgan StanleyBoost TargetEqual Weight$15.00 ➝ $16.00Low
2/8/2023Credit Suisse GroupLower TargetOutperform$57.00 ➝ $47.00Low
2/6/2023KeyCorpLower TargetOverweight$25.00 ➝ $20.00Low
1/19/2023The Goldman Sachs GroupLower TargetBuy$33.00 ➝ $21.00Low
1/18/2023Morgan StanleyLower TargetEqual Weight$20.00 ➝ $15.00Low
1/4/2023BenchmarkInitiated CoverageSellLow
12/8/2022BTIG ResearchDowngradeBuy ➝ NeutralLow
11/30/2022Jefferies Financial GroupInitiated CoverageHold$14.00Low
11/28/2022Morgan StanleyDowngradeOverweight ➝ Equal Weight$35.00 ➝ $20.00Low
11/22/2022CitigroupLower Target$60.00 ➝ $34.00Low
11/17/2022JPMorgan Chase & Co.Initiated CoverageOverweight ➝ Neutral$75.00 ➝ $18.00Low
11/11/2022Bank of AmericaDowngradeBuy ➝ Neutral$35.00 ➝ $17.00Low
11/10/2022The Goldman Sachs GroupLower TargetBuy$56.00 ➝ $33.00Low
11/10/2022Credit Suisse GroupLower TargetOutperform$63.00 ➝ $57.00Low
11/2/2022Stifel NicolausReiterated RatingBuy ➝ Buy$50.00 ➝ $30.00Low
11/1/2022Truist FinancialLower TargetBuy$65.00 ➝ $33.00Low
10/26/2022BTIG ResearchLower TargetBuy$53.00 ➝ $37.00Low
10/13/2022WedbushInitiated CoverageOutperform$26.00Low
10/7/2022Needham & Company LLCInitiated CoverageHoldLow
9/23/2022Morgan StanleyInitiated CoverageOverweight$35.00Low
9/13/2022OppenheimerLower TargetOutperform$65.00 ➝ $45.00Low
8/23/2022CitigroupLower Target$62.00 ➝ $60.00Low
8/16/2022Wolfe ResearchInitiated CoverageOutperform$40.00Low
8/12/2022DA DavidsonLower Target$80.00 ➝ $70.00Low
8/11/2022BTIG ResearchLower TargetBuy$60.00 ➝ $53.00Low
8/11/2022Truist FinancialLower Target$77.00 ➝ $65.00Low
8/9/2022OppenheimerLower Target$74.00 ➝ $65.00Low
8/8/2022Credit Suisse GroupLower Target$100.00 ➝ $80.00Low
8/3/2022Stifel NicolausLower Target$80.00 ➝ $50.00Low
7/7/2022CitigroupLower TargetBuy$68.00 ➝ $62.00N/A
6/30/2022KeyCorpInitiated CoverageOverweight$55.00Low
6/13/2022Morgan StanleyLower TargetOverweight$70.00 ➝ $65.00High
6/10/2022CitigroupLower Target$86.00 ➝ $68.00High
6/9/2022The Goldman Sachs GroupLower Target$65.00 ➝ $58.00High
5/12/2022Bank of AmericaUpgradeNeutral ➝ BuyHigh
5/12/2022BTIG ResearchLower Target$103.00 ➝ $60.00High
5/12/2022DA DavidsonLower Target$100.00 ➝ $80.00High
5/12/2022Truist FinancialLower Target$90.00 ➝ $77.00High
5/12/2022OppenheimerLower TargetOutperform ➝ Outperform$100.00 ➝ $74.00High
5/10/2022Bank of AmericaLower TargetNeutral ➝ Neutral$70.00 ➝ $43.00High
4/19/2022The Goldman Sachs GroupInitiated CoverageBuy$68.00High
4/14/2022DA DavidsonLower Target$110.00 ➝ $100.00Low
2/22/2022CitigroupLower Target$112.00 ➝ $86.00High
2/17/2022Truist FinancialLower Target$116.00 ➝ $90.00High
2/17/2022Morgan StanleyLower TargetOverweight$120.00 ➝ $100.00High
2/17/2022Credit Suisse GroupLower Target$128.00 ➝ $112.00High
2/15/2022DA DavidsonLower Target$125.00 ➝ $120.00High
2/15/2022Credit Suisse GroupBoost TargetOutperform$115.00 ➝ $128.00High
2/14/2022JPMorgan Chase & Co.Lower TargetOverweight$111.00 ➝ $105.00High
2/11/2022BTIG ResearchLower Target$128.00 ➝ $116.00Medium
1/31/2022Bank of AmericaInitiated CoverageNeutral$70.00High
1/10/2022Cannonball ResearchInitiated CoverageBuy$107.00High
1/10/2022Truist FinancialBoost TargetBuy$110.00 ➝ $116.00Low
12/13/2021Morgan StanleyUpgradeEqual Weight ➝ Overweight$87.00 ➝ $120.00High
12/9/2021DA DavidsonInitiated CoverageBuy$125.00Low
12/8/2021CitigroupInitiated CoverageBuy$112.00Medium
11/12/2021Stifel NicolausBoost TargetPositive ➝ Buy$110.00 ➝ $125.00Medium
11/11/2021Truist FinancialBoost TargetBuy$100.00 ➝ $110.00High
11/11/2021OppenheimerBoost TargetOutperform$95.00 ➝ $120.00High
11/11/2021Morgan StanleyBoost TargetEqual Weight$80.00 ➝ $87.00High
11/11/2021Credit Suisse GroupBoost TargetOutperform$95.00 ➝ $115.00High
11/11/2021UBS GroupBoost TargetBuy$112.00 ➝ $118.00High
10/27/2021BTIG ResearchInitiated CoverageBuy$114.00Low
10/19/2021CitigroupBoost TargetBuy$81.00 ➝ $112.00High
10/18/2021Truist FinancialBoost TargetBuy$80.00 ➝ $100.00Low
10/7/2021OppenheimerBoost TargetOutperform$75.00 ➝ $95.00High
9/29/2021Morgan StanleyBoost TargetEqual Weight$60.00 ➝ $80.00Low
9/23/2021JPMorgan Chase & Co.Boost TargetOverweight$83.00 ➝ $95.00Low
9/9/2021Stifel NicolausUpgradeHold ➝ Buy$65.00 ➝ $90.00Medium
8/31/2021MacquarieInitiated CoverageOutperform$90.00High
8/16/2021Morgan StanleyUpgradeUnderweight ➝ Equal Weight$68.00 ➝ $60.00High
6/30/2021Morgan StanleyDowngradeOverweight ➝ Underweight$83.00 ➝ $68.00High
6/4/2021CitigroupBoost TargetBuy$69.00 ➝ $81.00High
5/17/2021JPMorgan Chase & Co.Boost TargetOverweight$80.00 ➝ $83.00High
5/17/2021Morgan StanleyLower TargetOverweight$75.00 ➝ $68.00High
5/10/2021CitigroupInitiated CoverageBuy$69.00Low
5/10/2021Stifel NicolausInitiated CoverageHold$64.00High
5/10/2021Truist FinancialInitiated CoverageBuy$76.00High
5/10/2021OppenheimerInitiated CoverageOutperform$70.00High
5/10/2021UBS GroupInitiated CoverageBuy$75.00High
5/10/2021JPMorgan Chase & Co.Initiated CoverageOverweight$80.00High
5/10/2021William BlairInitiated CoverageOutperformHigh
5/10/2021Bank of AmericaInitiated CoverageBuy$75.00High
5/10/2021Credit Suisse GroupInitiated CoverageOutperform$95.00High
5/10/2021Morgan StanleyInitiated CoverageOverweight$75.00High
(Data available from 4/16/2019 forward)

News Sentiment Rating

0.56 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 14 very positive mentions
  • 12 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
9/19/2023
  • 10 very positive mentions
  • 12 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
10/19/2023
  • 8 very positive mentions
  • 26 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
11/18/2023
  • 12 very positive mentions
  • 9 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
12/18/2023
  • 13 very positive mentions
  • 10 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
1/17/2024
  • 27 very positive mentions
  • 33 positive mentions
  • 1 negative mentions
  • 3 very negative mentions
2/16/2024
  • 30 very positive mentions
  • 26 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
3/17/2024
  • 19 very positive mentions
  • 35 positive mentions
  • 2 negative mentions
  • 1 very negative mentions
4/16/2024

Current Sentiment

  • 19 very positive mentions
  • 35 positive mentions
  • 2 negative mentions
  • 1 very negative mentions
AppLovin logo
AppLovin Corporation engages in building a software-based platform for advertisers to enhance the marketing and monetization of their content in the United States and internationally. It operates through two segments, Software Platform and Apps. The company's software solutions include AppDiscovery, a marketing software solution, which matches advertiser demand with publisher supply through auctions; MAX, an in-app bidding software that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform that provides marketers with the visibility, insights, and tools needed to grow their apps from early stage to maturity; and Wurl, a connected TV platform, which distributes streaming video for content companies and provides advertising and publishing solutions through its AdPool, ContentDiscovery, and Global FAST Pass products. It also offers SparkLabs, which uses app store optimization to enhance ad visibility; AppLovin Exchange, which connects buyers to mobile and CTV devices through a single and direct RTB exchange; and Array, an end-to-end app management suite for mobile operators and end users. In addition, the company operates various free-to-play mobile games. It serves individuals, small and independent businesses, enterprises, advertisers and advertising networks, mobile app publishers, indie studio developers, and internet platforms. AppLovin Corporation was incorporated in 2011 and is headquartered in Palo Alto, California.
Read More

Today's Range

Now: $71.43
Low: $71.28
High: $75.10

50 Day Range

MA: $63.41
Low: $45.83
High: $78.24

52 Week Range

Now: $71.43
Low: $15.41
High: $79.55

Volume

4,104,700 shs

Average Volume

4,183,284 shs

Market Capitalization

$24.43 billion

P/E Ratio

71.43

Dividend Yield

N/A

Beta

1.9

Frequently Asked Questions

What sell-side analysts currently cover shares of AppLovin?

The following Wall Street analysts have issued stock ratings on AppLovin in the last twelve months: Bank of America Co., Benchmark Co., BTIG Research, Citigroup Inc., Credit Suisse Group AG, DA Davidson, Daiwa Capital Markets, HSBC Holdings plc, Jefferies Financial Group Inc., JPMorgan Chase & Co., Morgan Stanley, Oppenheimer Holdings Inc., Stifel Nicolaus, The Goldman Sachs Group, Inc., TheStreet, Truist Financial Co., UBS Group AG, and Wedbush.
View the latest analyst ratings for APP.

What is the current price target for AppLovin?

17 Wall Street analysts have set twelve-month price targets for AppLovin in the last year. Their average twelve-month price target is $57.75, suggesting a possible downside of 19.2%. Wedbush has the highest price target set, predicting APP will reach $87.00 in the next twelve months. Benchmark Co. has the lowest price target set, forecasting a price of $28.00 for AppLovin in the next year.
View the latest price targets for APP.

What is the current consensus analyst rating for AppLovin?

AppLovin currently has 1 sell rating, 4 hold ratings and 12 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for APP.

What other companies compete with AppLovin?

How do I contact AppLovin's investor relations team?

AppLovin's physical mailing address is 1100 PAGE MILL ROAD, PALO ALTO CA, 94304. The company's listed phone number is 800-839-9646 and its investor relations email address is [email protected]. The official website for AppLovin is www.applovin.com. Learn More about contacing AppLovin investor relations.