NASDAQ:ROKU - Roku Stock Price Target and Predictions

Target and Analyst Ratings
Price Target History
Upgrades and Downgrades
News Sentiment
About
FAQ

Consensus Rating: Buy
Consensus Price Target: $206.56
Forecasted Upside: 146.17 %
Number of Analysts: 25
Breakdown:
3 Sell Ratings
4 Hold Ratings
18 Buy Ratings
0 Strong Buy Ratings

^$83.91 As of 07/1/2022 04:59 PM ET

▲ +1.77 (2.15%)

1 month | 3 months | 12 months

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Analyst Price Target for ROKU

^$206.56

▲ +146.17% Upside Potential

This price target is based on 25 analysts offering 12 month price targets for Roku in the last 3 months. The average price target is $206.56, with a high forecast of $0.00 and a low forecast of $0.00. The average price target represents a 146.17% upside from the last price of $83.91.

Current Consensus is Buy

The current consensus among 25 polled investment analysts is to buy stock in Roku. This Buy consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

0 strong buy ratings
15 buy ratings
4 hold ratings
2 sell ratings

Ratings as of

1/10/2021

0 strong buy ratings
19 buy ratings
4 hold ratings
2 sell ratings

Ratings as of

4/10/2021

0 strong buy ratings
16 buy ratings
3 hold ratings
2 sell ratings

Ratings as of

7/9/2021

0 strong buy ratings
18 buy ratings
2 hold ratings
2 sell ratings

Ratings as of

10/7/2021

0 strong buy ratings
20 buy ratings
3 hold ratings
3 sell ratings

Ratings as of

1/5/2022

0 strong buy ratings
20 buy ratings
3 hold ratings
3 sell ratings

Ratings as of

4/5/2022

0 strong buy ratings
20 buy ratings
4 hold ratings
3 sell ratings

Ratings as of

6/4/2022

0 strong buy ratings
18 buy ratings
4 hold ratings
3 sell ratings

Ratings as of

7/4/2022

Latest Recommendations

Show Most Recent Rating from Each Ratings Firm Show All Ratings

Date	Brokerage	Action	Rating	Price Target	Impact on Share Price
6/2/2022	Wolfe Research	Initiated Coverage	Market Perform	$101.00	High
5/27/2022	Pivotal Research	Upgrade	Sell ➝ Hold	$80.00	High
5/3/2022	Citigroup	Lower Price Target		$225.00 ➝ $175.00	Medium
4/29/2022	DA Davidson	Lower Price Target		$200.00 ➝ $170.00	High
4/29/2022	Stephens	Lower Price Target		$230.00 ➝ $190.00	High
4/29/2022	Oppenheimer	Lower Price Target		$185.00 ➝ $155.00	High
4/29/2022	Morgan Stanley	Lower Price Target		$115.00 ➝ $105.00	High
4/29/2022	Moffett Nathanson	Upgrade	Sell ➝ Neutral	$100.00	High
4/29/2022	Deutsche Bank Aktiengesellschaft	Lower Price Target		$210.00 ➝ $150.00	High
4/29/2022	JPMorgan Chase & Co.	Lower Price Target		$225.00 ➝ $175.00	High
4/29/2022	Pivotal Research	Lower Price Target		$95.00 ➝ $80.00	High
4/27/2022	Bank of America	Lower Price Target		$235.00 ➝ $145.00	High
4/21/2022	Benchmark	Lower Price Target		$305.00 ➝ $240.00	N/A
4/19/2022	Rosenblatt Securities	Initiated Coverage	Buy	$188.00	High
4/13/2022	Truist Financial	Lower Price Target		$165.00 ➝ $150.00	High
4/11/2022	KeyCorp	Lower Price Target	Overweight	$165.00 ➝ $150.00	Medium
3/31/2022	Guggenheim	Boost Price Target		$135.00 ➝ $145.00	Medium
3/25/2022	Citigroup	Lower Price Target	Buy	$250.00 ➝ $225.00	High
2/22/2022	Citigroup	Lower Price Target		$275.00 ➝ $250.00	N/A
2/18/2022	Bank of America	Lower Price Target		$290.00 ➝ $235.00	N/A
2/18/2022	Morgan Stanley	Lower Price Target	Underweight	$190.00 ➝ $115.00	N/A
2/18/2022	DA Davidson	Lower Price Target		$550.00 ➝ $200.00	High
2/18/2022	Oppenheimer	Lower Price Target		$400.00 ➝ $185.00	High
2/18/2022	Wells Fargo & Company	Lower Price Target	Equal Weight	$305.00 ➝ $125.00	High
2/18/2022	Guggenheim	Lower Price Target	Buy	$210.00 ➝ $135.00	High
2/18/2022	Deutsche Bank Aktiengesellschaft	Lower Price Target	Buy	$300.00 ➝ $210.00	High
2/18/2022	Truist Financial	Lower Price Target		$220.00 ➝ $165.00	High
2/18/2022	Pivotal Research	Downgrade	Hold ➝ Sell	$350.00 ➝ $95.00	High
2/18/2022	KeyCorp	Lower Price Target	Overweight	$325.00 ➝ $165.00	High
2/14/2022	Wedbush	Lower Price Target	Outperform	$365.00 ➝ $220.00	High
2/14/2022	Benchmark	Lower Price Target	Buy	$525.00 ➝ $325.00	High
1/20/2022	Deutsche Bank Aktiengesellschaft	Lower Price Target	Buy	$400.00 ➝ $300.00	Medium
1/11/2022	KeyCorp	Lower Price Target	Overweight	$430.00 ➝ $325.00	Low
1/5/2022	UBS Group	Downgrade	Buy ➝ Sell		High
1/5/2022	Atlantic Securities	Initiated Coverage	Underweight	$136.00	High
12/15/2021	JPMorgan Chase & Co.	Lower Price Target	Overweight ➝ Overweight	$435.00 ➝ $315.00	High
12/15/2021	Morgan Stanley	Lower Price Target	Underweight	$295.00 ➝ $190.00	High
12/10/2021	Needham & Company LLC	Lower Price Target	Buy ➝ Buy	$550.00 ➝ $340.00	High
11/17/2021	Truist Financial	Lower Price Target	Buy	$390.00 ➝ $360.00	High
11/17/2021	Moffett Nathanson	Reiterated Rating	Neutral ➝ Sell	$330.00 ➝ $220.00	High
11/4/2021	Susquehanna Bancshares	Lower Price Target	Positive	$530.00 ➝ $380.00	Low
11/4/2021	Evercore ISI	Lower Price Target	Outperform	$440.00 ➝ $365.00	High
11/4/2021	JPMorgan Chase & Co.	Lower Price Target	Overweight	$500.00 ➝ $435.00	High
11/4/2021	Susquehanna	Lower Price Target	Positive	$530.00 ➝ $380.00	High
11/4/2021	Benchmark	Lower Price Target	Buy	$550.00 ➝ $525.00	High
11/4/2021	DA Davidson	Lower Price Target	Buy	$600.00 ➝ $550.00	High
11/4/2021	Wells Fargo & Company	Lower Price Target	Equal Weight	$350.00 ➝ $305.00	High
11/4/2021	Rosenblatt Securities	Lower Price Target	Buy	$560.00 ➝ $500.00	High
11/4/2021	Oppenheimer	Lower Price Target	Outperform	$480.00 ➝ $400.00	Medium
11/4/2021	Wedbush	Lower Price Target	Outperform	$415.00 ➝ $365.00	Medium
11/4/2021	Loop Capital	Lower Price Target	Positive ➝ Buy	$475.00 ➝ $410.00	Medium
11/4/2021	Morgan Stanley	Lower Price Target	Underweight	$310.00 ➝ $295.00	Medium
11/4/2021	Deutsche Bank Aktiengesellschaft	Lower Price Target	In-Line ➝ Buy	$500.00 ➝ $400.00	Medium
11/4/2021	Pivotal Research	Lower Price Target	In-Line ➝ Hold	$410.00 ➝ $350.00	Low
11/2/2021	KeyCorp	Lower Price Target	Overweight	$490.00 ➝ $460.00	Low
10/7/2021	Rosenblatt Securities	Reiterated Rating	Buy	$560.00	Low
9/30/2021	Cleveland Research	Initiated Coverage	Buy	$389.00	High
9/24/2021	Wells Fargo & Company	Downgrade	Overweight ➝ Equal Weight	$488.00 ➝ $350.00	Medium
9/23/2021	Guggenheim	Upgrade	Neutral ➝ Buy	$395.00	Low
8/27/2021	Truist Financial	Boost Price Target	Buy	$367.00 ➝ $390.00	Low
8/19/2021	Citigroup	Lower Price Target	Positive ➝ Buy	$450.00 ➝ $410.00	Medium
8/5/2021	Rosenblatt Securities	Reiterated Rating	Buy	$560.00	High
8/5/2021	Wells Fargo & Company	Lower Price Target	Overweight	$519.00 ➝ $488.00	High
8/5/2021	DA Davidson	Boost Price Target	Positive ➝ Buy	$560.00 ➝ $600.00	High
8/5/2021	Stephens	Upgrade	Equal Weight ➝ Overweight	$400.00 ➝ $475.00	High
8/2/2021	Morgan Stanley	Boost Price Target	Underweight	$300.00 ➝ $325.00	Medium
7/15/2021	Needham & Company LLC	Initiated Coverage	Buy	$550.00	Medium
6/25/2021	Bank of America	Boost Price Target	Buy	$450.00 ➝ $500.00	Medium
6/24/2021	Macquarie	Boost Price Target	Outperform	$400.00 ➝ $485.00	Medium
5/14/2021	Citigroup	Lower Price Target	Buy	$460.00 ➝ $450.00	Low
5/7/2021	Evercore ISI	Boost Price Target	Outperform	$400.00 ➝ $430.00	Medium
5/7/2021	KeyCorp	Lower Price Target	Overweight	$518.00 ➝ $460.00	High
5/7/2021	Oppenheimer	Lower Price Target	Outperform	$500.00 ➝ $400.00	High
5/7/2021	Morgan Stanley	Boost Price Target	Underweight	$275.00 ➝ $300.00	High
5/7/2021	Loop Capital	Upgrade	Hold ➝ Buy	$450.00	High
5/7/2021	Benchmark	Lower Price Target	Buy	$600.00 ➝ $550.00	High
5/7/2021	Pivotal Research	Lower Price Target	Hold	$400.00 ➝ $350.00	High
5/5/2021	Wedbush	Upgrade	Neutral ➝ Outperform		High
5/4/2021	Morgan Stanley	Reiterated Rating	Sell	$275.00	Medium
4/29/2021	Wedbush	Upgrade	Neutral ➝ Outperform	$475.00	High
4/5/2021	Evercore ISI	Initiated Coverage	Outperform	$400.00	High
3/30/2021	Truist Financial	Upgrade	Hold ➝ Buy	$480.00 ➝ $367.00	N/A
3/22/2021	Needham & Company LLC	Reiterated Rating	Buy	$550.00	Low
3/11/2021	Needham & Company LLC	Reiterated Rating	Buy	$550.00	Low
2/25/2021	Wells Fargo & Company	Boost Price Target	Overweight	$414.00 ➝ $519.00	High
2/19/2021	Rosenblatt Securities	Boost Price Target	Buy	$420.00 ➝ $560.00	High
2/19/2021	JPMorgan Chase & Co.	Boost Price Target	Overweight	$475.00 ➝ $525.00	High
2/19/2021	Oppenheimer	Boost Price Target	Outperform	$260.00 ➝ $500.00	High
2/19/2021	DA Davidson	Boost Price Target	Positive ➝ Buy	$300.00 ➝ $560.00	High
2/19/2021	Needham & Company LLC	Boost Price Target	Buy	$400.00 ➝ $550.00	High
2/19/2021	Deutsche Bank Aktiengesellschaft	Boost Price Target	Buy	$400.00 ➝ $500.00	High
2/19/2021	Benchmark	Boost Price Target	Buy	$410.00 ➝ $600.00	High
2/19/2021	Pivotal Research	Boost Price Target	Hold	$240.00 ➝ $400.00	High
2/18/2021	Loop Capital	Boost Price Target	Hold	$200.00 ➝ $430.00	Medium
2/17/2021	Truist Financial	Boost Price Target		$220.00 ➝ $390.00	Medium
2/17/2021	Morgan Stanley	Boost Price Target	Underweight	$200.00 ➝ $275.00	Low
2/12/2021	Wedbush	Reiterated Rating	Neutral		Low
1/25/2021	Bank of America	Boost Price Target	Buy	$380.00 ➝ $500.00	Medium
1/19/2021	JPMorgan Chase & Co.	Initiated Coverage	Overweight	$475.00	High
1/15/2021	Moffett Nathanson	Boost Price Target		$180.00 ➝ $365.00	Low
1/13/2021	Needham & Company LLC	Upgrade	Buy		Medium
1/12/2021	Macquarie	Boost Price Target	Positive ➝ Outperform	$275.00 ➝ $460.00	Low
1/11/2021	Smith Barney Citigroup	Boost Price Target		$375.00 ➝ $460.00	Medium
1/7/2021	Needham & Company LLC	Boost Price Target	Buy	$315.00 ➝ $400.00	N/A
1/5/2021	Deutsche Bank Aktiengesellschaft	Boost Price Target	Outperform ➝ Buy	$260.00 ➝ $400.00	N/A
1/5/2021	Wells Fargo & Company	Boost Price Target	Overweight	$275.00 ➝ $414.00	N/A
1/4/2021	Rosenblatt Securities	Boost Price Target	Buy	$260.00 ➝ $420.00	N/A
12/17/2020	Benchmark	Boost Price Target	Buy	$300.00 ➝ $410.00	High
12/17/2020	Bank of America	Boost Price Target	Buy	$360.00 ➝ $380.00	High
12/9/2020	Smith Barney Citigroup	Boost Price Target		$220.00 ➝ $375.00	High
11/24/2020	UBS Group	Boost Price Target	Positive ➝ Buy	$260.00 ➝ $310.00	High
11/24/2020	Bank of America	Boost Price Target	Buy	$260.00 ➝ $310.00	Medium
11/23/2020	Needham & Company LLC	Boost Price Target	Buy	$255.00 ➝ $315.00	High
11/19/2020	Pivotal Research	Upgrade	Sell ➝ Hold	$75.00 ➝ $240.00	Low
11/9/2020	Loop Capital	Boost Price Target	Hold	$120.00 ➝ $200.00	High
11/6/2020	Rosenblatt Securities	Boost Price Target	Buy	$195.00 ➝ $260.00	High
11/6/2020	Oppenheimer	Boost Price Target	Outperform	$185.00 ➝ $260.00	High
11/6/2020	DA Davidson	Boost Price Target	Buy	$190.00 ➝ $300.00	High
11/6/2020	Benchmark	Boost Price Target	Buy	$185.00 ➝ $300.00	High
11/6/2020	Deutsche Bank Aktiengesellschaft	Boost Price Target	Buy	$235.00 ➝ $260.00	High
11/6/2020	Wells Fargo & Company	Boost Price Target	Overweight	$215.00 ➝ $275.00	High
11/6/2020	Pivotal Research	Boost Price Target	Sell	$65.00 ➝ $75.00	High
11/5/2020	Truist Financial	Boost Price Target		$110.00 ➝ $185.00	Medium
11/4/2020	Morgan Stanley	Boost Price Target	Underweight	$110.00 ➝ $150.00	Medium
11/2/2020	Wedbush	Boost Price Target	Neutral	$160.00 ➝ $220.00	Low
10/8/2020	Deutsche Bank Aktiengesellschaft	Boost Price Target	Buy	$185.00 ➝ $235.00	Medium
10/8/2020	Needham & Company LLC	Boost Price Target	Buy	$190.00 ➝ $255.00	Medium
10/5/2020	Bank of America	Boost Price Target	Buy	$190.00 ➝ $227.00	Low
10/1/2020	Citigroup	Boost Price Target	Buy	$180.00 ➝ $220.00	High
9/14/2020	KeyCorp	Initiated Coverage	Overweight	$228.00	High
9/9/2020	Wedbush	Reiterated Rating	Buy	$205.00	Medium
9/8/2020	Wells Fargo & Company	Initiated Coverage	Overweight	$215.00	High
9/1/2020	Needham & Company LLC	Reiterated Rating	Buy	$190.00	Medium
8/26/2020	Citigroup	Initiated Coverage	Buy	$180.00	High
8/11/2020	Deutsche Bank Aktiengesellschaft	Initiated Coverage	Buy	$185.00	Low
8/10/2020	DA Davidson	Boost Price Target		$150.00 ➝ $190.00	Low
8/6/2020	Susquehanna Bancshares	Boost Price Target		$145.00 ➝ $185.00	Low
8/6/2020	Pivotal Research	Boost Price Target		$60.00 ➝ $65.00	Medium
8/6/2020	Oppenheimer	Boost Price Target	Outperform	$140.00 ➝ $185.00	Low
8/6/2020	Wedbush	Boost Price Target	Neutral	$136.00 ➝ $160.00	High
8/6/2020	Needham & Company LLC	Boost Price Target	Positive ➝ Buy	$150.00 ➝ $190.00	High
8/6/2020	Benchmark	Boost Price Target	Buy	$180.00 ➝ $185.00	High
8/4/2020	Rosenblatt Securities	Boost Price Target	Buy	$145.00 ➝ $190.00	High
8/3/2020	Loop Capital	Boost Price Target		$90.00 ➝ $120.00	Low
7/28/2020	Morgan Stanley	Reiterated Rating	Sell	$110.00	Medium
7/20/2020	Moffett Nathanson	Initiated Coverage	Neutral	$145.00	Low
7/20/2020	Royal Bank of Canada	Reiterated Rating	Buy	$171.00	Low
7/13/2020	Benchmark	Boost Price Target	Buy	$153.00 ➝ $180.00	High
6/18/2020	Needham & Company LLC	Initiated Coverage	Buy	$150.00	Low
6/11/2020	Oppenheimer	Boost Price Target	Buy ➝ Outperform	$135.00 ➝ $140.00	Medium
6/4/2020	Rosenblatt Securities	Reiterated Rating	Buy	$145.00	Medium
6/3/2020	Stephens	Reiterated Rating	Hold	$105.00	Medium
5/27/2020	Needham & Company LLC	Reiterated Rating	Buy	$150.00	Low
5/22/2020	Stephens	Downgrade	Overweight ➝ Equal Weight	$155.00 ➝ $105.00	High
5/8/2020	Loop Capital	Boost Price Target		$70.00 ➝ $90.00	Low
5/8/2020	Wedbush	Boost Price Target	Neutral	$86.00 ➝ $136.00	Medium
5/8/2020	Royal Bank of Canada	Boost Price Target	Outperform	$139.00 ➝ $141.00	High
5/8/2020	UBS Group	Lower Price Target	Positive	$170.00 ➝ $145.00	Low
5/8/2020	Rosenblatt Securities	Reiterated Rating	Buy	$145.00	High
5/7/2020	Pivotal Research	Reiterated Rating	Sell	$60.00	High
4/29/2020	Benchmark	Initiated Coverage	Buy	$153.00 ➝ $153.00	Medium
4/28/2020	Guggenheim	Downgrade	Buy ➝ Neutral		High
4/20/2020	DA Davidson	Lower Price Target	Buy	$185.00 ➝ $150.00	Medium
4/16/2020	Berenberg Bank	Initiated Coverage	Buy	$137.00	High
4/14/2020	Pivotal Research	Reiterated Rating	Sell	$60.00	High
4/14/2020	Loop Capital	Boost Price Target	Positive ➝ Hold	$68.00 ➝ $75.00	High
4/14/2020	Royal Bank of Canada	Lower Price Target	Outperform	$142.00 ➝ $139.00	High
4/14/2020	Oppenheimer	Boost Price Target	Outperform	$110.00 ➝ $120.00	High
4/14/2020	Needham & Company LLC	Lower Price Target	Buy	$200.00 ➝ $150.00	High
4/13/2020	SunTrust Banks	Reiterated Rating	Hold	$160.00	Medium
4/2/2020	Oppenheimer	Lower Price Target		$165.00 ➝ $110.00	Low
3/23/2020	Wedbush	Reiterated Rating	Hold	$86.00	High
3/19/2020	Loop Capital	Upgrade	Sell ➝ Hold	$68.00	High
3/4/2020	Royal Bank of Canada	Reiterated Rating	Buy	$170.00	Low
2/25/2020	Needham & Company LLC	Reiterated Rating	Buy	$200.00	High
2/14/2020	Pivotal Research	Reiterated Rating	Sell	$60.00	Medium
2/14/2020	Royal Bank of Canada	Boost Price Target	Outperform	$170.00	Low
2/14/2020	Rosenblatt Securities	Boost Price Target	Buy	$159.00 ➝ $190.00	High
2/14/2020	Wedbush	Boost Price Target	Neutral	$105.00 ➝ $115.00	High
2/12/2020	Needham & Company LLC	Reiterated Rating	Buy	$200.00	Medium
2/6/2020	Wedbush	Reiterated Rating	Hold	$105.00	Low
1/31/2020	Rosenblatt Securities	Reiterated Rating	Buy	$159.00	High
1/9/2020	Royal Bank of Canada	Reiterated Rating	Buy	$160.00	High
12/17/2019	William Blair	Reiterated Rating	Buy		Low
12/3/2019	Needham & Company LLC	Boost Price Target	Buy	$150.00 ➝ $200.00	High
12/2/2019	Morgan Stanley	Downgrade	Equal Weight ➝ Underweight	$110.00	High
11/22/2019	Macquarie	Boost Price Target	Outperform	$130.00 ➝ $170.00	Low
11/15/2019	Bank of America	Boost Price Target	Average ➝ Buy	$150.00 ➝ $160.00	High
11/7/2019	Guggenheim	Lower Price Target	Buy	$170.00 ➝ $150.00	High
11/7/2019	Royal Bank of Canada	Boost Price Target	Outperform	$155.00 ➝ $160.00	High
11/7/2019	Needham & Company LLC	Reiterated Rating	Buy	$150.00	High
11/7/2019	Wedbush	Reiterated Rating	Hold	$105.00	High
11/5/2019	Rosenblatt Securities	Boost Price Target	Buy	$134.00 ➝ $159.00	Medium
10/31/2019	Wedbush	Reiterated Rating	Hold	$105.00	Medium
10/28/2019	Bank of America	Initiated Coverage	Buy	$154.00	High
10/10/2019	Royal Bank of Canada	Upgrade	Sector Perform ➝ Outperform	$107.00 ➝ $155.00	Medium
10/9/2019	Macquarie	Upgrade	Neutral ➝ Outperform	$130.00	High
9/20/2019	Oppenheimer	Boost Price Target	Outperform	$120.00 ➝ $155.00	High
9/20/2019	Pivotal Research	Initiated Coverage	Sell	$60.00	High
9/18/2019	Rosenblatt Securities	Set Price Target	Buy	$134.00	Medium
9/18/2019	Guggenheim	Boost Price Target	Buy	$119.00 ➝ $170.00	High
9/9/2019	Oppenheimer	Set Price Target	Buy	$120.00	Medium
9/9/2019	SunTrust Banks	Boost Price Target	Positive ➝ Hold	$63.00 ➝ $160.00	High
9/6/2019	Needham & Company LLC	Set Price Target	Buy	$150.00	High
9/4/2019	DA Davidson	Boost Price Target	Buy	$135.00 ➝ $185.00	High
8/12/2019	Needham & Company LLC	Boost Price Target	Positive ➝ Buy	$120.00 ➝ $150.00	High
8/8/2019	CIBC	Boost Price Target	Outperform ➝ Outperform	$79.00 ➝ $120.00	Low
8/8/2019	Macquarie	Reiterated Rating	Neutral ➝ Neutral	$66.00 ➝ $110.00	High
8/8/2019	Royal Bank of Canada	Reiterated Rating	Sector Perform ➝ Sector Perform	$90.00 ➝ $107.00	High
8/8/2019	Oppenheimer	Boost Price Target	Outperform	$79.00 ➝ $120.00	High
8/8/2019	DA Davidson	Boost Price Target	Buy ➝ Buy	$110.00 ➝ $135.00	High
8/8/2019	Rosenblatt Securities	Upgrade	Neutral ➝ Buy	$77.00 ➝ $134.00	High
8/8/2019	Wedbush	Reiterated Rating	Hold	$105.00	High
8/8/2019	Loop Capital	Boost Price Target	Sell	$80.00	High
8/8/2019	Stephens	Upgrade	Equal ➝ Overweight	$84.00 ➝ $120.00	High
8/7/2019	Cannonball Research	Set Price Target	Buy	$105.00	High
8/7/2019	Vertical Research	Upgrade	Mixed ➝ Positive		High
7/31/2019	Wedbush	Reiterated Rating	Neutral	$105.00	Medium
7/1/2019	Royal Bank of Canada	Downgrade	Outperform ➝ Sector Perform	$90.00	High
6/24/2019	Wedbush	Set Price Target	Neutral	$65.00 ➝ $105.00	Low
6/5/2019	Guggenheim	Upgrade	Neutral ➝ Buy	$75.00 ➝ $119.00	High
5/29/2019	Needham & Company LLC	Reiterated Rating	Buy ➝ Buy	$85.00 ➝ $120.00	Medium
5/28/2019	Stephens	Downgrade	Overweight ➝ Equal Weight	$95.12	High
5/23/2019	DA Davidson	Boost Price Target	Buy	$92.00 ➝ $110.00	Medium
5/10/2019	Morgan Stanley	Boost Price Target	Equal Weight	$46.00 ➝ $70.00	Medium
5/9/2019	Wedbush	Boost Price Target	Neutral	$55.00 ➝ $65.00	Low
5/9/2019	Royal Bank of Canada	Boost Price Target	Outperform	$70.00 ➝ $90.00	High
5/9/2019	KeyCorp	Boost Price Target	Overweight	$76.00 ➝ $84.00	High
5/9/2019	Rosenblatt Securities	Reiterated Rating	Hold ➝ Neutral		High
5/9/2019	DA Davidson	Boost Price Target	Buy	$92.00	High
5/6/2019	Stephens	Initiated Coverage	Overweight	$84.00 ➝ $84.00	High
5/1/2019	Vertical Research	Upgrade	Negative ➝ Mixed		Low
4/29/2019	Wedbush	Reiterated Rating	Neutral	$55.00	Low
4/22/2019	Susquehanna Bancshares	Initiated Coverage	Positive ➝ Positive	$80.00	High
4/8/2019	Citigroup	Downgrade	Neutral ➝ Sell	$53.00 ➝ $60.60	Low
4/4/2019	Guggenheim	Reiterated Rating	Buy ➝ Neutral	$77.00 ➝ $72.00	High
4/2/2019	Rosenblatt Securities	Initiated Coverage	Neutral ➝ Neutral	$63.00 ➝ $63.00	Medium
4/2/2019	Citigroup	Initiated Coverage	Neutral	$63.00	Medium
4/1/2019	KeyCorp	Reiterated Rating	Overweight ➝ Overweight	$63.00 ➝ $76.00	High
3/14/2019	Needham & Company LLC	Reiterated Rating	Buy	$65.00 ➝ $85.00	Medium
3/13/2019	SunTrust Banks	Boost Price Target	Positive ➝ Hold	$63.00	High
3/13/2019	Macquarie	Downgrade	Outperform ➝ Neutral	$67.00 ➝ $57.00	High
3/13/2019	Loop Capital	Downgrade	Hold ➝ Sell	$45.00	High
3/6/2019	DA Davidson	Boost Price Target	Buy	$80.00	High
2/25/2019	Citigroup	Boost Price Target	Neutral ➝ Neutral	$44.00 ➝ $53.00	Low
2/22/2019	Loop Capital	Boost Price Target	Hold	$45.00	High
2/22/2019	DA Davidson	Boost Price Target	Buy ➝ Average	$60.00	High
2/22/2019	Needham & Company LLC	Boost Price Target	Positive ➝ Buy	$45.00 ➝ $65.00	High
2/22/2019	KeyCorp	Boost Price Target	Overweight	$63.00	High
2/22/2019	Wedbush	Downgrade	Outperform ➝ Neutral	$65.00 ➝ $55.00	High
2/15/2019	Wedbush	Reiterated Rating	Outperform	$65.00	Low
1/15/2019	Loop Capital	Lower Price Target	Hold	$40.00	Low
1/14/2019	Citigroup	Lower Price Target	Neutral ➝ Neutral	$60.00 ➝ $44.00	Low
12/19/2018	KeyCorp	Lower Price Target	Overweight ➝ Overweight	$81.00 ➝ $59.00	High
12/17/2018	SunTrust Banks	Initiated Coverage	Hold	$36.00	Medium
12/12/2018	Needham & Company LLC	Reiterated Rating	Buy ➝ Buy	$85.00 ➝ $45.00	Medium
12/9/2018	DA Davidson	Upgrade	Neutral ➝ Buy	$42.40	Medium
12/3/2018	DA Davidson	Upgrade	Neutral ➝ Buy	$49.00	Low
11/8/2018	DA Davidson	Boost Price Target	Neutral	$49.00	High
11/8/2018	Wedbush	Set Price Target	Buy	$65.00	High
11/5/2018	Morgan Stanley	Boost Price Target	Equal Weight ➝ Equal Weight	$45.00 ➝ $50.00	Medium
11/1/2018	Wedbush	Upgrade	Neutral ➝ Outperform	$65.00	Low
10/19/2018	Royal Bank of Canada	Upgrade	Sector Perform ➝ Outperform	$48.00 ➝ $70.00	High
10/5/2018	Wedbush	Initiated Coverage	Neutral ➝ Neutral	$73.00	Medium
10/1/2018	Cannonball Research	Boost Price Target	Buy	$68.00 ➝ $97.00	Low
10/1/2018	Needham & Company LLC	Boost Price Target	Buy ➝ Buy	$60.00 ➝ $85.00	High
9/12/2018	Citigroup	Boost Price Target	Neutral	$72.00	Low
9/11/2018	KeyCorp	Reiterated Rating	Overweight ➝ Overweight	$67.00 ➝ $81.00	Medium
9/4/2018	Guggenheim	Initiated Coverage	Buy ➝ Buy	$74.00	High
8/28/2018	Loop Capital	Boost Price Target	Hold	$52.00	High
8/10/2018	DA Davidson	Boost Price Target	Average ➝ Neutral	$44.00	Medium
8/9/2018	Oppenheimer	Boost Price Target	Outperform ➝ Outperform	$50.00 ➝ $59.00	High
8/9/2018	Citigroup	Boost Price Target	Neutral ➝ Neutral	$40.00 ➝ $50.00	High
8/9/2018	KeyCorp	Boost Price Target	Overweight ➝ Overweight	$54.00 ➝ $67.00	High
8/9/2018	Royal Bank of Canada	Reiterated Rating	Hold	$48.00	High
8/6/2018	Loop Capital	Boost Price Target	Hold	$43.00	Medium
7/23/2018	Needham & Company LLC	Reiterated Rating	Buy	$50.00 ➝ $60.00	Medium
7/17/2018	KeyCorp	Boost Price Target	Overweight ➝ Overweight	$44.00 ➝ $54.00	High
7/3/2018	Oppenheimer	Upgrade	Market Perform ➝ Outperform	$50.00	High
7/3/2018	UBS Group	Upgrade	Market Perform ➝ Outperform		High
6/14/2018	Macquarie	Initiated Coverage	Outperform	$49.00	High
5/29/2018	Morgan Stanley	Upgrade	Underweight ➝ Equal Weight	$32.00	Medium
5/11/2018	DA Davidson	Boost Price Target	Neutral	$30.00 ➝ $32.00	Low
5/1/2018	KeyCorp	Initiated Coverage	Overweight ➝ Overweight	$42.00	Low
4/30/2018	DA Davidson	Initiated Coverage	Neutral ➝ Neutral	$30.00	Medium
4/19/2018	Loop Capital	Initiated Coverage	Hold	$30.00	Low
3/27/2018	Citigroup	Upgrade	Sell ➝ Neutral	$33.00	Medium
3/20/2018	Oppenheimer	Upgrade	Underperform ➝ Market Perform		Medium
3/20/2018	Citigroup	Upgrade	Sell ➝ Neutral		Medium
2/22/2018	Morgan Stanley	Reiterated Rating	Underweight ➝ Underweight	$30.00 ➝ $32.00	High
2/22/2018	Royal Bank of Canada	Boost Price Target	Sector Perform	$45.00	High
2/22/2018	Citigroup	Boost Price Target	Sell ➝ Sell	$28.00 ➝ $33.00	High
2/20/2018	Citigroup	Reiterated Rating	Sell ➝ Positive	$28.00 ➝ $33.00	High
1/5/2018	Citigroup	Downgrade	Neutral ➝ Sell	$24.00	High
1/4/2018	Morgan Stanley	Downgrade	Equal Weight ➝ Underweight	$25.00	Medium
11/27/2017	Needham & Company LLC	Reiterated Rating	Buy ➝ Buy	$28.00 ➝ $50.00	Low
11/26/2017	Oppenheimer	Downgrade	Underperform	$28.00	Low
11/14/2017	UBS Group	Downgrade	Market Perform ➝ Underperform		N/A
11/14/2017	Oppenheimer	Reiterated Rating	Market Perform ➝ Underperform		N/A
11/9/2017	Morgan Stanley	Boost Price Target	Equal Weight	$22.00 ➝ $25.00	N/A
11/9/2017	Royal Bank of Canada	Reiterated Rating	Sector Perform ➝ Sector Perform	$26.00 ➝ $28.00	N/A
10/23/2017	William Blair	Initiated Coverage	Outperform		N/A
10/23/2017	CIBC	Initiated Coverage	Market Perform ➝ Market Perform		N/A
10/23/2017	Oppenheimer	Initiated Coverage	Neutral ➝ Market Perform	$24.00 ➝ $26.00	N/A
10/23/2017	Citigroup	Initiated Coverage	Neutral ➝ Neutral	$24.00	N/A
10/23/2017	Needham & Company LLC	Initiated Coverage	Buy ➝ Buy	$28.00	N/A
10/23/2017	Royal Bank of Canada	Initiated Coverage	Sector Perform ➝ Sector Perform	$26.00	N/A
10/23/2017	Morgan Stanley	Initiated Coverage	Equal ➝ Equal Weight	$22.00	N/A

(Data available from 7/5/2017 forward)

News Sentiment Rating

0.57 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

10 very positive mentions
61 positive mentions
9 negative mentions
2 very negative mentions

Mentions as of

12/7/2021

12 very positive mentions
44 positive mentions
8 negative mentions
1 very negative mentions

Mentions as of

1/6/2022

10 very positive mentions
39 positive mentions
6 negative mentions
1 very negative mentions

Mentions as of

2/5/2022

7 very positive mentions
40 positive mentions
10 negative mentions
5 very negative mentions

Mentions as of

3/7/2022

6 very positive mentions
23 positive mentions
5 negative mentions
0 very negative mentions

Mentions as of

4/6/2022

10 very positive mentions
33 positive mentions
11 negative mentions
3 very negative mentions

Mentions as of

5/6/2022

7 very positive mentions
29 positive mentions
4 negative mentions
2 very negative mentions

Mentions as of

6/5/2022

23 very positive mentions
43 positive mentions
6 negative mentions
1 very negative mentions

Mentions as of

7/5/2022

Current Sentiment

Recent Stories by Sentiment

Roku, Inc., together with its subsidiaries, operates a TV streaming platform. The company operates in two segments, Platform and Player. Its platform allows users to discover and access various movies and TV episodes, as well as live TV, news sports, shows, and others. As of December 31, 2021, the company had 60.1 million active accounts. It also provides digital and video advertising, content distribution, subscription, and billing services, as well as other commerce transactions, and brand sponsorship and promotions; and manufactures, sells, and licenses smart TVs under the Roku TV name. In addition, the company offers streaming players, and audio products and accessories under the Roku brand name; and sells branded channel buttons on remote controls of streaming devices. It provides its products and services through retailers and distributors, as well as directly to customers through its website in the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, North and South Americas, and Europe. Roku, Inc. was incorporated in 2002 and is headquartered in San Jose, California.

Today's Range

Now: $83.91

$81.50

$86.40

50 Day Range

MA: $90.52

$73.25

$110.01

52 Week Range

Now: $83.91

$72.63

$490.76

Volume

227,455 shs

Average Volume

7,596,125 shs

Market Capitalization

$11.41 billion

P/E Ratio

85.62

Dividend Yield

N/A

Beta

1.95

Frequently Asked Questions

What sell-side analysts currently cover shares of Roku?: The following sell-side analysts have issued stock ratings on Roku in the last twelve months: Atlantic Securities, Bank of America Co., Benchmark Co., Citigroup Inc., Cleveland Research, DA Davidson, Deutsche Bank Aktiengesellschaft, Evercore ISI, Guggenheim, JPMorgan Chase & Co., KeyCorp, Loop Capital, Moffett Nathanson, Morgan Stanley, Needham & Company LLC, Oppenheimer Holdings Inc., Pivotal Research, Rosenblatt Securities, Stephens, Susquehanna, Susquehanna Bancshares, Inc., TheStreet, Truist Financial Co., UBS Group AG, Wedbush, Wells Fargo & Company, and Wolfe Research.
View the latest analyst ratings for ROKU.
What is the current price target for Roku?: 0 Wall Street analysts have set twelve-month price targets for Roku in the last year. Their average twelve-month price target is $206.56, suggesting a possible upside of 146.2%.
View the latest price targets for ROKU.
What is the current consensus analyst rating for Roku?: Roku currently has 3 sell ratings, 4 hold ratings and 18 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Buy." A "buy" rating indicates that analysts believe ROKU will outperform the market and that investors should add to their positions of Roku.
View the latest ratings for ROKU.
What other companies compete with Roku?: Other companies that are similar to Roku include Warner Bros. Discovery, Rogers Communications, Liberty Broadband, Liberty Broadband, Shaw Communications, Liberty Global, Liberty Global, DISH Network, Cable One, Altice USA, ITV, Liberty Latin America, Liberty Latin America, WideOpenWest and Qurate Retail. Learn More about companies similar to Roku.
How do I contact Roku's investor relations team?: Roku's physical mailing address is 1155 COLEMAN AVENUE, SAN JOS CA, 95110. The company's listed phone number is (408) 556-9040 and its investor relations email address is [email protected] The official website for Roku is www.roku.com. Learn More about contacing Roku investor relations.

NASDAQ:ROKU - Roku Stock Price Target and Predictions

Analyst Price Target for ROKU

Current Consensus is Buy

Past Monthly Recommendations

Latest Recommendations

News Sentiment Rating

0.57 (Buy)

News Sentiment Over Time

Current Sentiment

Recent Stories by Sentiment

Very Negative

Negative

Positive

Very Positive

Today's Range

50 Day Range

52 Week Range

Volume

Average Volume

Market Capitalization

P/E Ratio

Dividend Yield

Beta

Frequently Asked Questions

What sell-side analysts currently cover shares of Roku?

What is the current price target for Roku?

What is the current consensus analyst rating for Roku?

What other companies compete with Roku?

How do I contact Roku's investor relations team?