• Consensus Rating: Hold
  • Consensus Price Target: $265.06
  • Forecasted Upside: 1.59%
  • Number of Analysts: 16
  • Breakdown:
  • 0 Sell Ratings
  • 12 Hold Ratings
  • 4 Buy Ratings
  • 0 Strong Buy Ratings
▲ +1.25 (0.48%)

This chart shows the closing price for HSY by one month, three months, or twelve months.

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Analyst Price Target for HSY

Analyst Price Target is $265.06
▲ +1.59% Upside Potential
This price target is based on 16 analysts offering 12 month price targets for Hershey in the last 3 months. The average price target is $265.06, with a high forecast of $310.00 and a low forecast of $235.00. The average price target represents a 1.59% upside from the last price of $260.91.

This chart shows the closing price for HSY for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 16 contributing investment analysts is to hold stock in Hershey. This rating has held steady since November 2022, when it changed from a Buy consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 6 buy ratings
  • 4 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 7 buy ratings
  • 5 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 7 buy ratings
  • 9 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 3 buy ratings
  • 9 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 4 buy ratings
  • 12 hold ratings
  • 0 sell ratings
  • 0 strong buy ratings
  • 4 buy ratings
  • 12 hold ratings
  • 0 sell ratings

Latest Recommendations

  • 0 strong buy ratings
  • 4 buy ratings
  • 12 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
5/2/2023VNET GroupReiterated RatingMaintainsLow
5/2/2023Royal Bank of CanadaBoost Target$255.00 ➝ $280.00Low
5/1/2023MizuhoBoost Target$235.00 ➝ $263.00Low
4/28/202392 ResourcesReiterated RatingMaintainsLow
4/28/2023Evercore ISIBoost TargetInline$255.00 ➝ $265.00Low
4/28/2023UBS GroupBoost TargetBuy$269.00 ➝ $310.00Low
4/28/2023Stifel NicolausBoost TargetHold$243.00 ➝ $260.00Low
4/28/2023Deutsche Bank AktiengesellschaftBoost TargetHold$251.00 ➝ $264.00Low
4/28/2023Jefferies Financial GroupBoost TargetHold$260.00 ➝ $285.00Low
4/28/2023Bank of AmericaBoost TargetBuy$280.00 ➝ $300.00Low
4/28/2023Wells Fargo & CompanyBoost TargetEqual Weight$255.00 ➝ $275.00Low
4/28/2023BarclaysBoost TargetEqual Weight$245.00 ➝ $265.00Low
4/13/2023Stifel NicolausInitiated CoverageHold$243.00Low
4/11/2023Morgan StanleyBoost TargetEqual Weight$246.00 ➝ $256.00Low
3/29/2023Wells Fargo & CompanyInitiated CoverageUnderweight$230.00 ➝ $255.00Low
3/29/2023Wells Fargo & CompanyUpgradeUnderweight ➝ Equal Weight$230.00 ➝ $255.00Low
3/24/2023MizuhoBoost TargetNeutral$222.00 ➝ $235.00Low
3/23/2023Evercore ISIBoost TargetIn-Line$250.00 ➝ $255.00Low
3/23/2023Deutsche Bank AktiengesellschaftBoost Target$237.00 ➝ $251.00Low
3/23/2023Jefferies Financial GroupBoost TargetHold$251.00 ➝ $260.00Low
3/20/2023Deutsche Bank AktiengesellschaftLower TargetHold$246.00 ➝ $237.00Low
2/3/2023Wells Fargo & CompanyBoost TargetUnderweight$220.00 ➝ $230.00Low
2/3/2023Morgan StanleyBoost TargetEqual Weight$231.00 ➝ $246.00Low
2/3/2023Credit Suisse GroupBoost TargetOutperform$250.00 ➝ $260.00Low
2/2/2023The Goldman Sachs GroupBoost Target$255.00 ➝ $277.00Low
1/3/2023Wells Fargo & CompanyInitiated CoverageUnderweight$220.00Low
12/20/2022Morgan StanleyBoost TargetEqual Weight$224.00 ➝ $231.00Low
12/8/2022UBS GroupUpgradeNeutral ➝ Buy$244.00 ➝ $269.00Low
12/6/2022Deutsche Bank AktiengesellschaftBoost TargetHold$236.00 ➝ $246.00Low
11/18/2022Erste Group BankDowngradeBuy ➝ HoldLow
11/15/2022Exane BNP ParibasInitiated CoverageUnderperform ➝ Neutral$235.00Low
11/15/2022BNP ParibasInitiated CoverageNeutral$235.00Low
11/8/2022Morgan StanleyBoost TargetEqual Weight$222.00 ➝ $224.00Low
11/7/2022Deutsche Bank AktiengesellschaftBoost TargetHold$230.00 ➝ $236.00Low
11/7/2022MizuhoBoost TargetNeutral$210.00 ➝ $222.00Low
10/20/2022Deutsche Bank AktiengesellschaftBoost TargetHold$227.00 ➝ $230.00Low
9/14/2022Royal Bank of CanadaInitiated CoverageOutperformLow
9/14/2022CowenInitiated CoverageMarket Perform$238.00Low
9/14/2022CowenInitiated CoverageMarket Perform$238.00Low
7/29/2022Deutsche Bank AktiengesellschaftBoost Target$219.00 ➝ $227.00Low
7/19/2022Deutsche Bank AktiengesellschaftBoost Target$218.00 ➝ $219.00Low
4/29/2022Royal Bank of CanadaBoost Target$214.00 ➝ $237.00Low
4/29/2022BMO Capital MarketsBoost Target$215.00 ➝ $255.00Low
4/29/2022Deutsche Bank AktiengesellschaftBoost Target$210.00 ➝ $218.00Low
4/29/2022MizuhoBoost Target$200.00 ➝ $210.00Low
4/13/2022Deutsche Bank AktiengesellschaftBoost TargetHold$206.00 ➝ $210.00Low
3/30/2022UBS GroupInitiated CoverageNeutral$226.00Medium
2/7/2022Royal Bank of CanadaBoost TargetOutperform$197.00 ➝ $214.00Low
2/7/2022ArgusUpgradeHold ➝ Buy$224.00Low
2/4/2022Morgan StanleyBoost TargetEqual Weight$191.00 ➝ $207.00Low
2/4/2022The Goldman Sachs GroupBoost TargetBuy$221.00 ➝ $227.00Low
2/4/2022Bank of AmericaBoost TargetBuy$220.00 ➝ $225.00Low
2/4/2022Evercore ISIBoost TargetOutperform$200.00 ➝ $215.00Low
2/4/2022MizuhoBoost TargetNeutral$196.00 ➝ $200.00Low
2/4/2022BMO Capital MarketsBoost TargetOutperform$190.00 ➝ $215.00Low
2/4/2022Stifel NicolausBoost TargetHold$190.00 ➝ $200.00Low
2/4/2022Credit Suisse GroupBoost TargetOutperform$214.00 ➝ $227.00Low
2/4/2022Deutsche Bank AktiengesellschaftBoost TargetHold$193.00 ➝ $206.00Low
1/26/2022MizuhoInitiated CoverageNeutral$196.00Low
1/11/2022Morgan StanleyBoost TargetEqual Weight$180.00 ➝ $191.00Low
11/1/2021The Goldman Sachs GroupReiterated RatingBuyLow
10/29/2021BMO Capital MarketsBoost TargetOutperform$170.00 ➝ $190.00Medium
10/29/2021Deutsche Bank AktiengesellschaftBoost TargetHold$184.00 ➝ $187.00Medium
10/29/2021Credit Suisse GroupBoost TargetOutperform$194.00 ➝ $200.00Medium
10/29/2021Royal Bank of CanadaBoost TargetPositive ➝ Outperform$189.00 ➝ $197.00High
10/29/2021CitigroupDowngradeBuy ➝ Neutral$202.00 ➝ $190.00High
10/29/2021Piper SandlerBoost TargetAverage ➝ Overweight$194.00 ➝ $205.00High
10/18/2021Deutsche Bank AktiengesellschaftBoost TargetHold$174.00 ➝ $184.00Low
10/4/2021The Goldman Sachs GroupBoost TargetBuy$190.00 ➝ $191.00Medium
9/21/2021Morgan StanleyInitiated CoverageHold$182.00 ➝ $180.00Medium
7/30/2021Morgan StanleyBoost TargetEqual Weight$166.00 ➝ $182.00Low
7/30/2021Royal Bank of CanadaBoost TargetOutperform$188.00 ➝ $189.00Low
7/30/2021Credit Suisse GroupBoost TargetOutperform$180.00 ➝ $194.00Low
7/30/2021BMO Capital MarketsBoost TargetOutperform$175.00 ➝ $181.00Medium
7/30/2021Piper SandlerBoost TargetOverweight$182.00 ➝ $194.00Medium
7/22/2021Deutsche Bank AktiengesellschaftBoost TargetHold$166.00 ➝ $173.00Medium
5/3/2021CitigroupBoost Target$172.00 ➝ $187.00Low
4/30/2021Morgan StanleyBoost TargetEqual Weight$152.00 ➝ $166.00Low
4/21/2021Deutsche Bank AktiengesellschaftBoost TargetHold$160.00 ➝ $162.00Low
4/15/2021The Goldman Sachs GroupUpgradeNeutral ➝ Buy$171.00 ➝ $181.00Low
3/23/2021Piper SandlerUpgradeNeutral ➝ OverweightLow
3/17/2021Piper SandlerUpgradeNeutral ➝ Overweight$147.00 ➝ $175.00Low
2/8/2021Royal Bank of CanadaUpgradeSector Perform ➝ Outperform$157.00 ➝ $170.00Low
2/5/2021Credit Suisse GroupBoost TargetOutperform$172.00 ➝ $175.00Medium
1/12/2021Jefferies Financial GroupBoost TargetUnderperform ➝ Hold$157.00 ➝ $162.00Medium
1/6/2021Bank of AmericaUpgradeNeutral ➝ Buy$168.00N/A
11/9/2020Credit Suisse GroupBoost TargetOutperform$170.00 ➝ $172.00Medium
11/9/2020Morgan StanleyBoost TargetEqual Weight$148.00 ➝ $152.00Medium
11/9/2020Wells Fargo & CompanyLower TargetEqual Weight$155.00 ➝ $149.00Medium
11/9/2020Deutsche Bank AktiengesellschaftBoost TargetHold$152.00 ➝ $157.00Medium
11/8/2020BarclaysReiterated RatingHoldLow
10/26/2020Deutsche Bank AktiengesellschaftBoost TargetHold$147.00 ➝ $152.00Medium
10/19/2020Smith Barney CitigroupInitiated CoverageBuyLow
9/29/2020BMO Capital MarketsUpgradeMarket Perform ➝ Outperform$150.00 ➝ $163.00Low
7/24/2020BMO Capital MarketsBoost TargetMarket Perform$140.00 ➝ $150.00Low
7/24/2020Stifel NicolausBoost TargetHold$135.00 ➝ $140.00Low
7/24/2020Credit Suisse GroupBoost TargetOutperform$152.00 ➝ $170.00Low
7/24/2020Morgan StanleyBoost TargetEqual Weight$136.00 ➝ $148.00Low
7/24/2020Evercore ISIUpgradeIn-Line ➝ Outperform$145.00 ➝ $162.00Low
7/22/2020Wells Fargo & CompanyLower TargetEqual Weight$143.00 ➝ $140.00Medium
7/17/2020Jefferies Financial GroupBoost TargetHold$136.00 ➝ $140.00High
7/13/2020Morgan StanleyLower TargetEqual Weight$142.00 ➝ $136.00Medium
5/8/2020Morgan StanleyLower TargetEqual Weight$146.00 ➝ $142.00Medium
5/7/2020Credit Suisse GroupReiterated RatingBuy$152.00Medium
4/26/2020BarclaysReiterated RatingHoldLow
4/24/2020Stifel NicolausLower TargetHold$145.00 ➝ $135.00Low
4/24/2020Wells Fargo & CompanyLower TargetEqual Weight$155.00 ➝ $143.00Low
4/24/2020BMO Capital MarketsLower TargetPositive ➝ Market Perform$150.00 ➝ $140.00Low
4/24/2020Bank of AmericaReiterated RatingNeutral$143.00 ➝ $140.00Low
4/24/2020Piper SandlerDowngradeOverweight ➝ Neutral$138.00Low
4/23/2020CfraDowngradeHold ➝ Sell$150.00 ➝ $125.00Medium
4/22/2020Royal Bank of CanadaReiterated RatingHold$133.00Medium
4/22/2020Jefferies Financial GroupReiterated RatingHold$136.00Medium
4/21/2020Morgan StanleyInitiated CoverageEqual Weight$146.00Medium
4/21/2020Wells Fargo & CompanyBoost TargetEqual Weight$145.00 ➝ $155.00Medium
4/16/2020Deutsche Bank AktiengesellschaftLower TargetHold$155.00 ➝ $154.00High
3/24/2020Piper SandlerUpgradeUnderweight ➝ Overweight$134.00 ➝ $138.00Medium
3/24/2020Edward JonesUpgradeHold ➝ BuyMedium
3/23/2020Royal Bank of CanadaReiterated RatingHold$134.00High
3/18/2020JPMorgan Chase & Co.Lower TargetNeutral$152.00 ➝ $138.00High
3/18/2020Credit Suisse GroupUpgradeNeutral ➝ Outperform$160.00High
2/2/2020BarclaysReiterated RatingHoldLow
2/2/2020Jefferies Financial GroupReiterated RatingHold$157.00Low
1/31/2020Evercore ISIReiterated RatingHold$150.00Low
1/31/2020Bank of AmericaBoost TargetNeutral$155.00 ➝ $160.00Medium
1/31/2020UBS GroupBoost TargetNeutral$147.00 ➝ $157.00High
1/22/2020Jefferies Financial GroupInitiated CoverageHold$157.00Medium
12/20/2019Bank of AmericaDowngradeBuy ➝ Neutral$155.00Medium
12/11/2019Deutsche Bank AktiengesellschaftInitiated CoverageHold$155.00Medium
10/25/2019Bank of AmericaSet TargetBuy$165.00Low
10/25/2019UBS GroupSet TargetHold$147.00N/A
10/25/2019BMO Capital MarketsBoost TargetMarket Perform$133.00 ➝ $138.00Medium
10/17/2019Royal Bank of CanadaInitiated CoverageSector Perform$158.00Low
9/12/2019Sanford C. BernsteinDowngradeOutperform ➝ Market Perform$155.00Medium
7/26/2019Stifel NicolausBoost TargetHold$132.00 ➝ $145.00Low
7/26/2019Credit Suisse GroupBoost TargetNeutral$130.00 ➝ $155.00Low
7/26/2019Bank of AmericaReiterated RatingBuy ➝ Buy$152.00 ➝ $165.00Medium
7/26/2019BMO Capital MarketsBoost TargetMarket Perform$133.00High
7/23/2019Wells Fargo & CompanyBoost TargetMarket Perform$112.00 ➝ $130.00Low
7/22/2019UBS GroupUpgradeSell ➝ Neutral$100.00 ➝ $145.00Low
7/18/2019CitigroupBoost TargetBuy$140.00 ➝ $170.00Medium
7/17/2019The Goldman Sachs GroupUpgradeSell ➝ Neutral$86.00 ➝ $142.00High
6/19/2019Piper Jaffray CompaniesDowngradeNeutral ➝ Underweight$122.00 ➝ $125.00Low
6/19/2019Bank of AmericaBoost TargetBuy ➝ Buy$130.00 ➝ $152.00Low
6/11/2019Evercore ISIInitiated CoverageIn-Line$145.00Low
5/30/2019Credit Suisse GroupBoost TargetNeutral ➝ Positive$123.00 ➝ $130.00Medium
4/26/2019Credit Suisse GroupSet TargetHold$123.00Low
4/26/2019UBS GroupSet TargetSell$100.00Low
4/26/2019BarclaysBoost TargetEqual Weight ➝ Equal Weight$103.00 ➝ $120.00Low
4/26/2019BMO Capital MarketsBoost TargetMarket Perform ➝ Market Perform$93.00 ➝ $108.00Low
4/26/2019Bank of AmericaReiterated RatingBuy ➝ Buy$120.00 ➝ $130.00Medium
12/19/2018Bank of AmericaUpgradeUnderperform ➝ Buy$92.00 ➝ $120.00High
10/30/2018Credit Suisse GroupUpgradeUnderperform ➝ Neutral$104.00Medium
10/26/2018Piper Jaffray CompaniesSet TargetHold$105.00Low
10/23/2018Susquehanna BancsharesBoost TargetNeutral ➝ Neutral$109.00 ➝ $114.00Low
9/14/2018Deutsche Bank AktiengesellschaftSet TargetHold ➝ Hold$104.00 ➝ $110.00Low
9/13/2018Credit Suisse GroupSet TargetSell$85.00Low
8/29/2018Credit Suisse GroupSet TargetSell$85.00Low
8/29/2018Piper Jaffray CompaniesSet TargetHold$100.00Low
7/27/2018Morgan StanleyBoost TargetUnderweight ➝ Underweight$93.00 ➝ $98.00Medium
7/27/2018Credit Suisse GroupBoost TargetUnderperform ➝ Sell$80.00 ➝ $85.00High
7/27/2018Piper Jaffray CompaniesBoost TargetNeutral ➝ Hold$97.00 ➝ $100.00Low
7/27/2018Stifel NicolausBoost TargetHold ➝ Hold$90.00 ➝ $95.00Low
7/9/2018Consumer EdgeDowngradeOverweight ➝ Equal WeightMedium
6/13/2018Credit Suisse GroupDowngradeNeutral ➝ Sell$90.00 ➝ $80.00Low
(Data available from 6/2/2018 forward)

News Sentiment Rating

0.78 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 10 very positive mentions
  • 15 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
  • 14 very positive mentions
  • 19 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
  • 15 very positive mentions
  • 8 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
  • 13 very positive mentions
  • 5 positive mentions
  • 3 negative mentions
  • 2 very negative mentions
  • 17 very positive mentions
  • 10 positive mentions
  • 1 negative mentions
  • 1 very negative mentions
  • 27 very positive mentions
  • 39 positive mentions
  • 1 negative mentions
  • 1 very negative mentions
  • 32 very positive mentions
  • 37 positive mentions
  • 2 negative mentions
  • 1 very negative mentions
  • 18 very positive mentions
  • 21 positive mentions
  • 1 negative mentions
  • 0 very negative mentions

Current Sentiment

  • 18 very positive mentions
  • 21 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Hershey logo
The Hershey Co. engages in the manufacture and marketing of chocolate, sweets, mints and confectionery products. The firm operates through the following geographical segments: North America and International and Other. The North America is responsible for the traditional chocolate and non-chocolate confectionery market position of the company, as well as its grocery and snacks market positions, in the United States and Canada. The International and Other segment includes the combination of all other operating segments, including those geographic regions where the company operates outside of North America. Its brands include Hershey's, Reese's, and Kisses. The company was founded by Milton S. Hershey in 1894 and is headquartered in Hershey, PA.
Read More

Today's Range

Now: $260.91
Low: $257.87
High: $261.64

50 Day Range

MA: $263.06
Low: $247.86
High: $276.35

52 Week Range

Now: $260.91
Low: $201.63
High: $276.88


991,890 shs

Average Volume

1,046,709 shs

Market Capitalization

$53.33 billion

P/E Ratio


Dividend Yield




Frequently Asked Questions

What sell-side analysts currently cover shares of Hershey?

The following equities research analysts have issued research reports on Hershey in the last twelve months: 92 Resources Corp, Bank of America Co., Barclays PLC, BNP Paribas, Cowen Inc, Cowen Inc., Credit Suisse Group AG, Deutsche Bank Aktiengesellschaft, Erste Group Bank AG, Evercore ISI, Exane BNP Paribas, Jefferies Financial Group Inc., Mizuho, Morgan Stanley, Royal Bank of Canada, Stifel Nicolaus, StockNews.com, The Goldman Sachs Group, Inc., UBS Group AG, VNET Group, Inc., and Wells Fargo & Company.
View the latest analyst ratings for HSY.

What is the current price target for Hershey?

17 Wall Street analysts have set twelve-month price targets for Hershey in the last year. Their average twelve-month price target is $265.06, suggesting a possible upside of 1.6%. UBS Group AG has the highest price target set, predicting HSY will reach $310.00 in the next twelve months. BNP Paribas has the lowest price target set, forecasting a price of $235.00 for Hershey in the next year.
View the latest price targets for HSY.

What is the current consensus analyst rating for Hershey?

Hershey currently has 12 hold ratings and 4 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in HSY, but not buy more shares or sell existing shares.
View the latest ratings for HSY.

What other companies compete with Hershey?

How do I contact Hershey's investor relations team?

Hershey's physical mailing address is 19 East Chocolate Avenue, Hershey PA, 17033. The company's listed phone number is (717) 534-4200 and its investor relations email address is inve[email protected]. The official website for Hershey is www.thehersheycompany.com. Learn More about contacing Hershey investor relations.