• Consensus Rating: Hold
  • Consensus Price Target: $39.14
  • Forecasted Upside: -9.27 %
  • Number of Analysts: 14
  • Breakdown:
  • 4 Sell Ratings
  • 9 Hold Ratings
  • 1 Buy Ratings
  • 0 Strong Buy Ratings
▲ +0.6 (1.41%)

This chart shows the closing price for KR by one month, three months, or twelve months.

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Analyst Price Target for KR

Analyst Price Target is $39.14
▼ -9.27% Downside Potential
This price target is based on 14 analysts offering 12 month price targets for Kroger in the last 3 months. The average price target is $39.14, with a high forecast of $49.00 and a low forecast of $28.00. The average price target represents a -9.27% upside from the last price of $43.14.

This chart shows the closing price for KR for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 14 polled investment analysts is to hold stock in Kroger. This Hold consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 6 buy ratings
  • 13 hold ratings
  • 4 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 14 hold ratings
  • 5 sell ratings
  • 0 strong buy ratings
  • 5 buy ratings
  • 14 hold ratings
  • 5 sell ratings
  • 0 strong buy ratings
  • 5 buy ratings
  • 15 hold ratings
  • 6 sell ratings
  • 0 strong buy ratings
  • 2 buy ratings
  • 10 hold ratings
  • 4 sell ratings
  • 0 strong buy ratings
  • 2 buy ratings
  • 10 hold ratings
  • 4 sell ratings
  • 0 strong buy ratings
  • 1 buy ratings
  • 10 hold ratings
  • 4 sell ratings
  • 0 strong buy ratings
  • 1 buy ratings
  • 9 hold ratings
  • 4 sell ratings

Latest Recommendations

  • 0 strong buy ratings
  • 1 buy ratings
  • 9 hold ratings
  • 4 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
9/20/2021Morgan StanleyBoost Price TargetUnderweight$31.00 ➝ $34.00Low
9/13/2021MKM PartnersBoost Price TargetNeutral$40.00 ➝ $44.00Low
9/13/2021Credit Suisse GroupBoost Price TargetNeutral$36.00 ➝ $40.00Low
9/13/2021BMO Capital MarketsBoost Price TargetMarket Perform$36.00 ➝ $39.00Low
9/13/2021Telsey Advisory GroupBoost Price TargetMarket Perform$40.00 ➝ $45.00Low
9/13/2021BarclaysBoost Price TargetUnderweight$35.00 ➝ $37.00Low
9/7/2021Northcoast ResearchBoost Price TargetBuy$46.00 ➝ $49.00High
9/7/2021Wells Fargo & CompanyBoost Price TargetAccumulate ➝ Equal Weight$39.00 ➝ $46.00High
7/1/2021Morgan StanleyBoost Price TargetUnderweight$29.00 ➝ $31.00Low
6/22/2021Northcoast ResearchBoost Price TargetBuy$41.00 ➝ $46.00Low
6/21/2021Deutsche Bank AktiengesellschaftBoost Price TargetPositive ➝ Hold$36.00 ➝ $41.00Medium
6/18/2021MKM PartnersBoost Price TargetNeutral$35.00 ➝ $40.00Low
6/18/2021Credit Suisse GroupBoost Price TargetNeutral$34.00 ➝ $36.00Medium
6/18/2021Telsey Advisory GroupBoost Price TargetMarket Perform$39.00 ➝ $40.00Low
6/18/2021UBS GroupBoost Price TargetNeutral$35.00 ➝ $40.00Low
6/18/2021CitigroupBoost Price TargetNeutral$37.00 ➝ $41.00Low
5/10/2021The Goldman Sachs GroupReiterated RatingNeutral ➝ Sell$37.00 ➝ $31.00N/A
5/4/2021The Goldman Sachs GroupDowngradeNeutral ➝ Sell$37.00 ➝ $31.00High
3/5/2021Morgan StanleyBoost Price TargetUnderweight$28.00 ➝ $29.00Low
2/23/2021Bank of AmericaDowngradeNeutral ➝ Underperform$40.00 ➝ $28.00Low
1/28/2021Telsey Advisory GroupDowngradeOutperform ➝ Market Perform$43.00 ➝ $39.00High
1/27/2021Wells Fargo & CompanyBoost Price TargetEqual Weight$31.00 ➝ $34.00High
1/20/2021Morgan StanleyDowngradeEqual Weight ➝ Underweight$28.00Low
1/7/2021BarclaysDowngradeEqual Weight ➝ Underweight$31.00N/A
12/7/2020Morgan StanleyLower Price TargetEqual Weight$35.00 ➝ $32.00Medium
12/4/2020Smith Barney CitigroupLower Price TargetNeutral$36.00 ➝ $33.00Low
12/4/2020Credit Suisse GroupLower Price TargetNeutral$36.00 ➝ $34.00Low
11/20/2020Jefferies Financial GroupInitiated CoverageHold$33.00Low
10/23/2020Evercore ISIReiterated RatingOutperform ➝ In-Line$40.00 ➝ $36.00Low
10/14/2020Wells Fargo & CompanyDowngradeOverweight ➝ Equal Weight$38.00 ➝ $34.00High
9/16/2020Northcoast ResearchReiterated RatingBuyMedium
9/14/2020ScotiabankBoost Price TargetSector Outperform$38.00 ➝ $40.00Low
9/14/2020UBS GroupBoost Price TargetNeutral$35.00 ➝ $36.00High
9/14/2020Bank of AmericaDowngradeBuy ➝ Neutral$40.00High
9/8/2020Telsey Advisory GroupBoost Price TargetOutperform$41.00 ➝ $43.00Medium
9/3/2020Credit Suisse GroupInitiated CoverageHold$35.00Medium
8/5/2020Credit Suisse GroupInitiated CoverageHold$35.00Low
8/5/2020OppenheimerReiterated RatingHold$34.00Low
7/29/2020MKM PartnersInitiated CoverageNeutral$40.00Medium
7/24/2020BMO Capital MarketsReiterated RatingHold$34.00Low
7/21/2020The Goldman Sachs GroupInitiated CoverageNeutral$36.00High
6/25/2020Morgan StanleyBoost Price TargetEqual Weight$34.00 ➝ $35.00Low
6/19/2020Deutsche Bank AktiengesellschaftBoost Price Target$33.00 ➝ $35.00High
6/18/2020OppenheimerInitiated CoverageHold$34.00Medium
6/15/2020UBS GroupBoost Price TargetNeutral$33.00 ➝ $35.00Medium
6/11/2020Morgan StanleyReiterated RatingHold$34.00Medium
6/11/2020BMO Capital MarketsBoost Price TargetNeutral ➝ Market Perform$31.00 ➝ $34.00Medium
5/22/2020Wells Fargo & CompanyBoost Price TargetOverweight$37.00 ➝ $38.00Low
5/21/2020JPMorgan Chase & Co.Boost Price TargetNeutral$33.00 ➝ $34.00Low
5/13/2020Bank of AmericaBoost Price TargetBuy$37.00 ➝ $42.00Medium
4/29/2020CSFBBoost Price TargetNeutral$33.00 ➝ $35.00Low
4/29/2020Credit Suisse GroupBoost Price TargetNeutral$33.00 ➝ $35.00Low
4/17/2020JPMorgan Chase & Co.Boost Price TargetNeutral$32.00 ➝ $33.00Medium
4/15/2020CitigroupDowngradeBuy ➝ NeutralMedium
4/14/2020CitigroupDowngradeBuy ➝ Neutral$32.00Low
4/6/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$31.00 ➝ $33.00Medium
3/31/2020Wolfe ResearchInitiated CoverageOutperformLow
3/26/2020Exane BNP ParibasInitiated CoverageUnderperform$28.00Low
3/26/2020BNP ParibasInitiated CoverageUnderperform$28.00High
3/18/2020Telsey Advisory GroupUpgradeMarket Perform ➝ Outperform$33.00 ➝ $39.00High
3/17/2020Morgan StanleyBoost Price TargetEqual Weight$29.00 ➝ $31.00High
3/9/2020UBS GroupBoost Price TargetNeutral$29.00 ➝ $33.00Low
3/6/2020Telsey Advisory GroupBoost Price TargetMarket Perform$29.00 ➝ $33.00High
3/6/2020Sanford C. BernsteinReiterated RatingBuy$37.00Medium
3/6/2020Morgan StanleyBoost Price TargetEqual Weight$27.00 ➝ $29.00Low
3/6/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$28.00 ➝ $31.00High
3/6/2020BMO Capital MarketsBoost Price TargetMarket Perform$26.00 ➝ $31.00High
3/6/2020StephensBoost Price TargetEqual Weight$25.00 ➝ $35.00Medium
3/6/2020Credit Suisse GroupDowngradeOutperform ➝ Neutral$30.00 ➝ $33.00Medium
3/5/2020OppenheimerInitiated CoverageHold$34.00High
3/5/2020CfraBoost Price TargetBuy$30.00 ➝ $37.00Medium
3/4/2020JPMorgan Chase & Co.Boost Price TargetNeutral$27.00 ➝ $28.00High
3/2/2020Telsey Advisory GroupReiterated RatingMarket Perform$29.00 ➝ $33.00High
1/22/2020Morgan StanleyBoost Price TargetEqual Weight$26.00 ➝ $27.00Low
12/12/2019Evercore ISIUpgradeIn-Line ➝ Outperform$33.00Low
12/9/2019Credit Suisse GroupReiterated RatingBuy$30.00Low
12/6/2019Deutsche Bank AktiengesellschaftReiterated RatingHold$27.00 ➝ $28.00Medium
12/6/2019Telsey Advisory GroupReiterated RatingMarket Perform$29.00High
12/2/2019Wells Fargo & CompanyBoost Price TargetOutperform$29.00 ➝ $31.00Medium
11/14/2019ArgusReiterated RatingBuyLow
11/12/2019Deutsche Bank AktiengesellschaftUpgradeSell ➝ Hold$22.00 ➝ $27.00Low
11/6/2019Telsey Advisory GroupBoost Price TargetMarket Perform$27.00 ➝ $29.00High
10/28/2019OppenheimerLower Price TargetOutperform$28.00 ➝ $26.00Low
10/24/2019JPMorgan Chase & Co.Boost Price Target$24.00 ➝ $27.00Low
10/10/2019Jefferies Financial GroupDowngradeBuy ➝ Hold$29.00 ➝ $26.00High
9/24/2019CitigroupLower Price TargetBuy$30.00 ➝ $21.00Low
9/13/2019Bank of AmericaSet Price TargetBuy$28.00Low
9/13/2019Morgan StanleySet Price TargetHold$26.00Low
9/13/2019UBS GroupBoost Price TargetNeutral$25.00 ➝ $26.00Medium
9/13/2019Credit Suisse GroupReiterated RatingOutperform$27.00 ➝ $29.00Medium
9/12/2019OppenheimerSet Price TargetHold$28.00Low
9/11/2019Pivotal ResearchReiterated RatingBuy$26.00 ➝ $30.00Low
9/4/2019BMO Capital MarketsReiterated RatingMarket Perform$24.00 ➝ $26.00Medium
9/3/2019GuggenheimSet Price TargetBuy$26.00Low
8/2/2019Pivotal ResearchUpgradeHold ➝ Buy$26.00High
6/24/2019GuggenheimLower Price Target$31.00 ➝ $26.00Low
6/21/2019Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$29.00 ➝ $27.00High
6/18/2019BMO Capital MarketsLower Price TargetMarket Perform$24.00High
5/29/2019Bank of AmericaLower Price TargetBuy ➝ Buy$37.00 ➝ $30.00Low
5/20/2019Sanford C. BernsteinUpgradeMarket Perform ➝ Outperform$33.00Low
3/20/2019Evercore ISIInitiated CoverageIn-line ➝ In-Line$27.00Low
3/8/2019ScotiabankSet Price TargetBuy$32.00Low
3/8/2019Pivotal ResearchReiterated RatingHold ➝ Hold$31.00 ➝ $26.00Medium
3/8/2019Morgan StanleyLower Price TargetEqual Weight ➝ Equal Weight$27.00 ➝ $26.00Medium
3/8/2019Buckingham ResearchLower Price TargetUnderperform ➝ Underperform$24.00 ➝ $22.00Medium
3/8/2019Credit Suisse GroupLower Price TargetOutperform ➝ Outperform$33.00 ➝ $30.00High
3/8/2019Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$31.00 ➝ $29.00High
2/7/2019Buckingham ResearchInitiated CoverageUnderperform$28.18Low
12/7/2018Loop CapitalSet Price TargetHold$30.00Low
12/7/2018StephensSet Price TargetHold$30.00Medium
12/7/2018Credit Suisse GroupBoost Price TargetOutperform ➝ Outperform$32.00 ➝ $33.00Medium
12/7/2018Bank of AmericaReiterated RatingBuy ➝ Buy$35.00 ➝ $37.00Medium
12/4/2018Credit Suisse GroupReiterated RatingHold$32.00Low
12/4/2018Pivotal ResearchReiterated RatingHold$31.00High
10/31/2018Jefferies Financial GroupBoost Price TargetBuy ➝ Buy$33.00 ➝ $35.00Medium
10/31/2018UBS GroupBoost Price TargetNeutral ➝ Neutral$29.00 ➝ $31.00Medium
10/31/2018Telsey Advisory GroupBoost Price TargetMarket Perform ➝ Market Perform$29.00 ➝ $31.00Medium
10/9/2018Deutsche Bank AktiengesellschaftDowngradeHold ➝ Sell$30.00 ➝ $24.00High
10/5/2018Credit Suisse GroupSet Price TargetBuy$32.00Low
9/27/2018Morgan StanleyLower Price TargetEqual Weight ➝ Hold$28.00 ➝ $27.00Low
9/14/2018Credit Suisse GroupLower Price TargetOutperform$33.00 ➝ $32.00High
9/14/2018StephensSet Price TargetHold$28.00High
9/13/2018Credit Suisse GroupSet Price TargetHold$33.00High
9/13/2018Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market PerformMedium
9/10/2018Wells Fargo & CompanyBoost Price TargetOutperform ➝ Outperform$33.00 ➝ $36.00Medium
9/7/2018Credit Suisse GroupSet Price TargetHold$33.00High
9/7/2018StephensSet Price TargetHold$29.00Low
7/23/2018Northcoast ResearchReiterated RatingBuy$36.00Low
7/6/2018CitigroupInitiated CoverageBuyLow
7/2/2018Deutsche Bank AktiengesellschaftInitiated CoverageHold$30.00Low
6/29/2018Credit Suisse GroupSet Price TargetHold$31.00Low
6/26/2018CitigroupReiterated RatingBuy$34.00Low
6/25/2018Wolfe ResearchDowngradeMarket Perform ➝ UnderperformLow
6/25/2018Pivotal ResearchDowngradeBuy ➝ Hold$30.00 ➝ $31.00Medium
6/22/2018Credit Suisse GroupBoost Price TargetOutperform ➝ Outperform$30.00 ➝ $31.00Medium
6/22/2018Morgan StanleyBoost Price TargetEqual Weight ➝ Equal Weight$26.50 ➝ $28.00Medium
6/22/2018Jefferies Financial GroupBoost Price TargetBuy ➝ Buy$31.00 ➝ $33.00High
6/22/2018Telsey Advisory GroupBoost Price TargetMarket Perform$27.00 ➝ $29.00High
6/19/2018Loop CapitalBoost Price TargetHold$25.00 ➝ $27.00Low
5/24/2018Credit Suisse GroupSet Price TargetBuy$30.00Low
5/17/2018Credit Suisse GroupSet Price TargetBuy$30.00Low
5/17/2018Bank of AmericaUpgradeNeutral ➝ Buy$28.00 ➝ $33.00Medium
5/11/2018Moffett NathansonDowngradeBuy ➝ NeutralLow
4/17/2018Credit Suisse GroupInitiated CoverageOutperform ➝ Outperform$28.00Low
3/26/2018Loop CapitalSet Price TargetHold$25.00Low
3/12/2018Jefferies Financial GroupSet Price TargetBuy$31.00Low
3/12/2018Morgan StanleySet Price TargetHold$27.00Low
3/12/2018Pivotal ResearchReiterated RatingBuy$32.00 ➝ $28.00Medium
3/12/2018BMO Capital MarketsSet Price TargetMarket Perform ➝ Hold$31.00 ➝ $27.00Low
3/9/2018Bank of AmericaLower Price TargetNeutral ➝ Neutral$33.00 ➝ $28.00Low
3/9/2018Royal Bank of CanadaSet Price TargetBuy$36.00Low
3/9/2018Telsey Advisory GroupReiterated RatingMarket Perform ➝ Market Perform$32.00 ➝ $27.00High
3/9/2018Morgan StanleyReiterated RatingEqual Weight ➝ Equal Weight$29.00 ➝ $26.50High
3/9/2018Sanford C. BernsteinInitiated CoverageMkt Perform ➝ Market Perform$27.00High
3/9/2018StephensSet Price TargetHold$22.00High
3/7/2018Loop CapitalSet Price TargetHold$28.00High
3/6/2018Pivotal ResearchReiterated RatingBuy ➝ Buy$32.00 ➝ $28.00Low
3/2/2018BMO Capital MarketsSet Price TargetHold$31.00Medium
2/28/2018Royal Bank of CanadaReiterated RatingOutperform$38.00Medium
2/6/2018Morgan StanleyBoost Price TargetEqual Weight ➝ Equal Weight$28.00 ➝ $29.00Medium
1/24/2018BMO Capital MarketsSet Price TargetHold$31.00Medium
1/16/2018StephensSet Price TargetHold$29.00Medium
1/5/2018Jefferies Financial GroupUpgradeHold ➝ Buy$26.98 ➝ $33.00Low
12/26/2017CitigroupBoost Price TargetBuy ➝ Buy$30.00 ➝ $33.00Low
12/20/2017Wolfe ResearchUpgradeUnderperform ➝ Market PerformLow
12/4/2017OppenheimerReiterated RatingHold$26.00Low
12/4/2017Moffett NathansonInitiated CoverageBuyLow
12/2/2017Pivotal ResearchSet Price TargetBuy$30.00High
12/1/2017BMO Capital MarketsSet Price TargetHold$29.00Low
12/1/2017Telsey Advisory GroupBoost Price TargetMarket Perform ➝ Market Perform$24.00 ➝ $28.00Low
11/14/2017The Goldman Sachs GroupReiterated RatingNeutral$22.00N/A
11/6/2017Northcoast ResearchUpgradeNeutral ➝ BuyN/A
11/3/2017Wells Fargo & CompanyReiterated RatingOutperform ➝ Outperform$26.00N/A
10/12/2017UBS GroupReiterated RatingHold$24.00N/A
10/12/2017StephensUpgradeUnderweight ➝ Equal Weight$36.44N/A
10/4/2017OppenheimerReiterated RatingHold$22.00Low
9/12/2017Pivotal ResearchUpgradeHold ➝ Buy$21.34 ➝ $25.00Low
9/12/2017Hilliard LyonsReiterated RatingBuy$30.00 ➝ $30.00Low
9/11/2017BMO Capital MarketsLower Price TargetMarket Perform$24.00 ➝ $20.00Low
9/11/2017The Goldman Sachs GroupReiterated RatingNeutral$26.00 ➝ $23.00Low
9/11/2017Jefferies Financial GroupLower Price TargetHold ➝ Hold$24.00 ➝ $19.00Low
9/11/2017Deutsche Bank AktiengesellschaftDowngradeBuy ➝ Hold$26.00 ➝ $21.00Medium
9/8/2017OppenheimerDowngradeMarket Perform$28.00 ➝ $23.00Medium
9/8/2017UBS GroupDowngradeOutperform ➝ Market PerformHigh
9/7/2017Royal Bank of CanadaReiterated RatingOverweightHigh
9/6/2017UBS GroupReiterated RatingNeutral$24.00Low
9/5/2017OppenheimerReiterated RatingBuy$28.00 ➝ $28.00Low
9/5/2017Deutsche Bank AktiengesellschaftReiterated RatingBuy$26.00Low
8/31/2017Jefferies Financial GroupReiterated RatingHold$25.00 ➝ $24.00Medium
8/28/2017Royal Bank of CanadaSet Price TargetBuy$34.00Low
8/25/2017Jefferies Financial GroupReiterated RatingHoldLow
8/11/2017StephensInitiated CoverageUnderweight$20.00Low
7/18/2017Royal Bank of CanadaSet Price TargetBuy$34.00Low
7/2/2017Wells Fargo & CompanyReiterated RatingOutperform$28.00Low
6/23/2017Jefferies Financial GroupReiterated RatingHold$26.00 ➝ $25.00Low
6/19/2017Deutsche Bank AktiengesellschaftSet Price TargetBuy$35.00 ➝ $26.00Low
6/19/2017ArgusReiterated RatingBuyLow
6/19/2017Morgan StanleyDowngradeOverweight ➝ Equal Weight$40.00 ➝ $30.00Low
6/18/2017OppenheimerReiterated RatingOutperform$38.00 ➝ $28.00Low
6/16/2017UBS GroupReiterated RatingNeutral$32.00 ➝ $27.00N/A
6/16/2017Morgan StanleyReiterated RatingOverweight ➝ Equal Weight$40.00 ➝ $30.00Medium
6/16/2017BMO Capital MarketsSet Price TargetHold$32.00 ➝ $27.00Medium
6/16/2017Jefferies Financial GroupReiterated RatingHold$30.00 ➝ $26.00Medium
6/16/2017Royal Bank of CanadaLower Price TargetOutperform$37.00 ➝ $34.00High
6/16/2017ScotiabankLower Price TargetOutperform$36.00 ➝ $31.00High
6/16/2017BarclaysLower Price TargetEqual Weight$33.00 ➝ $25.00High
6/16/2017The Goldman Sachs GroupDowngradeBuy ➝ Neutral$33.00 ➝ $26.00High
6/16/2017JPMorgan Chase & Co.DowngradeOverweight ➝ Neutral$34.00 ➝ $24.00High
6/16/2017Telsey Advisory GroupDowngradeOutperform ➝ Market Perform$38.00 ➝ $29.00High
6/15/2017Bank of AmericaDowngradeBuy ➝ NeutralHigh
6/13/2017Royal Bank of CanadaReiterated RatingBuy$34.00Medium
6/12/2017Wells Fargo & CompanyReiterated RatingBuy$35.00 ➝ $28.00Medium
6/10/2017BMO Capital MarketsSet Price TargetHold$32.00High
5/24/2017Loop CapitalReiterated RatingHold$32.00Low
5/15/2017Loop CapitalInitiated CoverageHold ➝ Hold$32.00Low
5/12/2017Royal Bank of CanadaReiterated RatingBuy$37.00Low
5/12/2017Deutsche Bank AktiengesellschaftReiterated RatingBuyLow
4/18/2017BMO Capital MarketsSet Price TargetHold$32.00Low
3/23/2017UBS GroupInitiated CoverageNeutral$32.00N/A
3/23/2017Royal Bank of CanadaUpgradeSector Perform ➝ Outperform$37.00Low
3/7/2017Northcoast ResearchDowngradeBuy ➝ NeutralN/A
3/6/2017Hilliard LyonsDowngradeBuyN/A
3/5/2017Deutsche Bank AktiengesellschaftSet Price TargetBuy$39.00 ➝ $35.00N/A
3/4/2017BMO Capital MarketsSet Price TargetHold$35.00N/A
3/3/2017Wells Fargo & CompanyReiterated RatingBuyN/A
3/3/2017Pivotal ResearchLower Price TargetHold$35.00 ➝ $32.00N/A
3/3/2017ArgusLower Price TargetBuy$43.00 ➝ $40.00N/A
3/3/2017The Goldman Sachs GroupDowngradeConviction-Buy ➝ BuyN/A
3/3/2017BMO Capital MarketsLower Price TargetMarket Perform$35.00 ➝ $34.00N/A
3/3/2017Jefferies Financial GroupReiterated RatingHold$30.00N/A
3/2/2017Credit Suisse GroupSet Price TargetHold$33.00N/A
2/28/2017BarclaysReiterated RatingEqual Weight$33.00N/A
2/28/2017GuggenheimReiterated RatingBuy$40.00N/A
2/22/2017OppenheimerReiterated RatingOutperform$36.00 ➝ $38.00N/A
1/19/2017Credit Suisse GroupReiterated RatingNeutral$29.00 ➝ $33.00N/A
12/14/2016Piper Jaffray CompaniesUpgradeUnderweight ➝ Neutral$28.00 ➝ $34.00N/A
12/6/2016GuggenheimReiterated RatingBuy$40.00N/A
12/2/2016Pivotal ResearchDowngradeBuy ➝ Hold$38.00 ➝ $35.00N/A
12/2/2016Jefferies Financial GroupLower Price Target$30.00N/A
12/2/2016Royal Bank of CanadaReiterated RatingSector Perform$37.00N/A
12/1/2016OppenheimerReiterated RatingOutperform$40.00N/A
12/1/2016SunTrust BanksReiterated RatingNeutral$35.00N/A
12/1/2016Jefferies Financial GroupSet Price TargetHold$32.00N/A
12/1/2016Deutsche Bank AktiengesellschaftReiterated RatingBuy$39.00N/A
12/1/2016CitigroupReiterated RatingBuy$39.00N/A
12/1/2016ArgusReiterated RatingBuy$43.00N/A
11/30/2016Wells Fargo & CompanyReiterated RatingOutperform$37.50N/A
11/30/2016BMO Capital MarketsReiterated RatingMarket Perform$35.00N/A
11/29/2016BarclaysReiterated RatingEqual Weight$33.00N/A
11/28/2016Royal Bank of CanadaReiterated RatingSector Perform$37.00N/A
11/28/2016GuggenheimReiterated RatingBuy$40.00N/A
(Data available from 11/28/2016 forward)

News Sentiment Rating

0.36 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 0 very positive mentions
  • 14 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
  • 0 very positive mentions
  • 32 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
  • 1 very positive mentions
  • 32 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
  • 21 very positive mentions
  • 57 positive mentions
  • 3 negative mentions
  • 9 very negative mentions
  • 22 very positive mentions
  • 58 positive mentions
  • 13 negative mentions
  • 18 very negative mentions
  • 22 very positive mentions
  • 109 positive mentions
  • 21 negative mentions
  • 9 very negative mentions
  • 16 very positive mentions
  • 57 positive mentions
  • 6 negative mentions
  • 5 very negative mentions
  • 26 very positive mentions
  • 71 positive mentions
  • 9 negative mentions
  • 4 very negative mentions

Current Sentiment

  • 26 very positive mentions
  • 71 positive mentions
  • 9 negative mentions
  • 4 very negative mentions

Recent Stories by Sentiment

Kroger logo
The Kroger Co. engages in the operation of supermarkets and multi-department stores. Its brands include Big K, Check This Out…, Heritage Farm, Simple Truth, and Simple Truth Organic. The company was founded by Barney Kroger in 1883 and is headquartered in Cincinnati, OH.
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Today's Range

Now: $43.14
Low: $42.50
High: $43.97

50 Day Range

MA: $40.72
Low: $38.59
High: $43.42

52 Week Range

Now: $43.14
Low: $30.35
High: $47.99


7,507,222 shs

Average Volume

8,601,780 shs

Market Capitalization

$32.08 billion

P/E Ratio


Dividend Yield




Frequently Asked Questions

What sell-side analysts currently cover shares of Kroger?

The following sell-side analysts have issued stock ratings on Kroger in the last year: Bank of America Co., Barclays PLC, BMO Capital Markets, Citigroup Inc., Credit Suisse Group AG, Deutsche Bank Aktiengesellschaft, MKM Partners, Morgan Stanley, Northcoast Research, Smith Barney Citigroup, Telsey Advisory Group, The Goldman Sachs Group, Inc., UBS Group AG, Wells Fargo & Company, and Zacks Investment Research.
View the latest analyst ratings for KR.

What is the current price target for Kroger?

14 Wall Street analysts have set twelve-month price targets for Kroger in the last year. Their average twelve-month price target is $39.14, suggesting a possible downside of 9.3%. Northcoast Research has the highest price target set, predicting KR will reach $49.00 in the next twelve months. Bank of America Co. has the lowest price target set, forecasting a price of $28.00 for Kroger in the next year.
View the latest price targets for KR.

What is the current consensus analyst rating for Kroger?

Kroger currently has 4 sell ratings, 9 hold ratings and 1 buy rating from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in KR, but not buy more shares or sell existing shares.
View the latest ratings for KR.

What other companies compete with Kroger?

How do I contact Kroger's investor relations team?

Kroger's physical mailing address is 1014 VINE STREET, CINCINNATI OH, 45202. The company's listed phone number is (513) 762-4000 and its investor relations email address is [email protected] The official website for Kroger is www.thekrogerco.com.