Planet Fitness - PLNT Stock Price Target and Predictions

  • Consensus Rating: Moderate Buy
  • Consensus Price Target: $71.00
  • Forecasted Upside: 13.38%
  • Number of Analysts: 14
  • Breakdown:
  • 0 Sell Ratings
  • 5 Hold Ratings
  • 8 Buy Ratings
  • 1 Strong Buy Ratings
$62.62
▲ +1.33 (2.17%)

This chart shows the closing price for PLNT by one month, three months, or twelve months.

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Analyst Price Target for PLNT

Analyst Price Target is $71.00
▲ +13.38% Upside Potential
This price target is based on 14 analysts offering 12 month price targets for Planet Fitness in the last 3 months. The average price target is $71.00, with a high forecast of $89.00 and a low forecast of $45.00. The average price target represents a 13.38% upside from the last price of $62.62.

This chart shows the closing price for PLNT for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Moderate Buy

The current consensus among 14 polled investment analysts is to moderate buy stock in Planet Fitness. This Moderate Buy consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
10/24/2022
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
1/22/2023
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
4/22/2023
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
7/21/2023
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
10/19/2023
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
1/17/2024
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
3/17/2024
  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings
4/16/2024

Latest Recommendations

  • 1 strong buy ratings
  • 8 buy ratings
  • 5 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
4/1/2024Morgan StanleyReiterated RatingOverweight ➝ Overweight$79.00Low
3/5/2024Royal Bank of CanadaBoost TargetOutperform ➝ Outperform$74.00 ➝ $80.00Low
2/26/2024JPMorgan Chase & Co.Lower TargetNeutral ➝ Neutral$75.00 ➝ $72.00Low
2/23/2024Morgan StanleyLower TargetOverweight ➝ Overweight$83.00 ➝ $79.00Low
2/23/2024Stifel NicolausLower TargetBuy ➝ Buy$85.00 ➝ $80.00Low
2/5/2024DA DavidsonReiterated RatingNeutral ➝ Neutral$62.00Low
1/19/2024Stifel NicolausBoost TargetBuy ➝ Buy$72.00 ➝ $85.00Low
1/11/2024Piper SandlerBoost TargetOverweight ➝ Overweight$88.00 ➝ $89.00Low
11/9/2023Morgan StanleyBoost TargetOverweight ➝ Overweight$65.00 ➝ $74.00Low
11/8/2023Royal Bank of CanadaBoost TargetOutperform ➝ Outperform$68.00 ➝ $74.00Low
11/8/2023Raymond JamesBoost TargetStrong-Buy ➝ Strong-Buy$66.00 ➝ $73.00Low
10/16/2023BNP ParibasUpgradeUnderperform ➝ Neutral$45.00Low
10/12/2023Piper SandlerLower Target$66.00 ➝ $60.00Low
9/27/2023Morgan StanleyInitiated CoverageOverweight$62.00Low
9/19/2023JPMorgan Chase & Co.DowngradeOverweight ➝ Neutral$70.00 ➝ $52.00Low
9/18/2023Stifel NicolausLower Target$75.00 ➝ $65.00Low
9/18/2023Raymond JamesLower TargetStrong-Buy ➝ Strong-Buy$87.00 ➝ $66.00Low
9/18/2023Robert W. BairdLower Target$87.00 ➝ $65.00Low
9/18/2023GuggenheimLower TargetBuy ➝ Buy$80.00 ➝ $70.00Low
9/18/2023Jefferies Financial GroupDowngradeBuy ➝ Hold$90.00 ➝ $56.00Low
9/15/2023TD CowenDowngradeOutperform ➝ Market Perform$72.00 ➝ $55.00Low
8/30/2023MacquarieLower TargetOutperform ➝ Outperform$85.00 ➝ $77.00Low
8/8/2023TD CowenLower TargetOutperform ➝ Outperform$80.00 ➝ $72.00Low
8/4/2023Morgan StanleyLower TargetOverweight ➝ Overweight$88.00 ➝ $84.00Low
8/4/2023DA DavidsonLower TargetNeutral ➝ Neutral$67.00 ➝ $66.00Low
8/4/2023Royal Bank of CanadaLower TargetOutperform ➝ Outperform$86.00 ➝ $78.00Low
8/4/2023Bank of AmericaLower TargetBuy ➝ Buy$95.00 ➝ $80.00Low
8/4/2023Robert W. BairdLower TargetOutperform ➝ Outperform$95.00 ➝ $87.00Low
6/23/2023BNP ParibasDowngradeNeutral ➝ Underperform$57.00Low
6/22/2023Piper SandlerLower Target$96.00 ➝ $88.00Low
6/14/2023Stifel NicolausBoost Target$78.00 ➝ $82.00Low
5/19/2023Royal Bank of CanadaInitiated CoverageOutperform$86.00Low
5/8/2023DA DavidsonLower Target$87.00 ➝ $67.00Low
5/5/2023VNET GroupReiterated RatingMaintainsLow
5/5/2023BMO Capital MarketsLower Target$90.00 ➝ $82.00Low
5/5/2023Stifel NicolausLower Target$93.00 ➝ $78.00Low
5/5/2023Robert W. BairdLower Target$105.00 ➝ $95.00Low
4/10/2023Piper SandlerBoost TargetOverweight$96.00 ➝ $98.00Low
2/27/2023Morgan StanleyBoost TargetOverweight$92.00 ➝ $93.00Low
2/27/2023CowenBoost TargetOutperform$90.00 ➝ $92.00Low
2/24/2023DA DavidsonReiterated RatingNeutral$87.00Low
2/24/2023Raymond JamesBoost TargetStrong-Buy$92.00 ➝ $95.00Low
2/24/2023Robert W. BairdBoost TargetOutperform$100.00 ➝ $105.00Low
2/16/2023DA DavidsonDowngradeBuy ➝ Neutral$87.00Low
1/31/2023Morgan StanleyBoost TargetOverweight$88.00 ➝ $92.00Low
1/13/2023Stifel NicolausBoost TargetBuy$82.00 ➝ $93.00Low
1/11/2023Robert W. BairdBoost TargetOutperform$95.00 ➝ $100.00Low
12/22/2022Piper SandlerBoost TargetOverweight$79.00 ➝ $93.00Low
11/16/2022CowenBoost TargetOutperform$80.00 ➝ $90.00Low
11/16/2022CowenBoost Target$80.00 ➝ $90.00Low
11/16/2022Raymond JamesBoost Target$84.00 ➝ $92.00Low
11/14/2022Morgan StanleyLower TargetOverweight$93.00 ➝ $88.00Low
11/11/2022DA DavidsonBoost TargetBuy$90.00 ➝ $99.00Low
11/9/2022BMO Capital MarketsBoost TargetOutperform$88.00 ➝ $90.00Low
11/9/2022Raymond JamesBoost TargetStrong-Buy$70.00 ➝ $84.00Low
11/1/2022GuggenheimLower Target$85.00Low
10/25/2022CowenLower TargetOutperform$95.00 ➝ $80.00Low
10/25/2022CowenLower TargetOutperform$95.00 ➝ $80.00Low
10/25/2022Piper SandlerUpgradeNeutral ➝ Overweight$73.00 ➝ $70.00Low
9/26/2022Raymond JamesUpgradeMarket Perform ➝ Strong-Buy$70.00Low
9/8/2022Stifel NicolausLower TargetBuy$85.00 ➝ $82.00Low
8/11/2022CowenLower Target$110.00 ➝ $95.00Low
8/10/2022CowenLower Target$110.00 ➝ $95.00Low
8/10/2022Morgan StanleyLower TargetOverweight$96.00 ➝ $93.00Low
7/7/2022Exane BNP ParibasUpgradeUnderperform ➝ NeutralN/A
7/7/2022BNP ParibasUpgradeUnderperform ➝ Neutral$75.00N/A
5/13/2022DA DavidsonLower Target$110.00 ➝ $90.00Low
5/11/2022BMO Capital MarketsLower Target$96.00 ➝ $88.00High
5/11/2022Robert W. BairdLower Target$108.00 ➝ $92.00Medium
5/11/2022Piper SandlerLower Target$87.00 ➝ $72.00Medium
5/11/2022JPMorgan Chase & Co.UpgradeNeutral ➝ Overweight$90.00Medium
3/14/2022Evercore ISIInitiated CoverageOutperform$130.00Medium
1/14/2022JPMorgan Chase & Co.Boost Target$88.00 ➝ $90.00High
1/12/2022CowenUpgradeHold$100.00 ➝ $110.00Medium
1/12/2022DA DavidsonBoost TargetBuy$105.00 ➝ $110.00High
1/12/2022Morgan StanleyBoost TargetOverweight$101.00 ➝ $106.00High
12/17/2021JPMorgan Chase & Co.Boost TargetNeutral$84.00 ➝ $88.00High
12/14/2021CowenUpgradeMarket Perform ➝ Outperform$92.00 ➝ $100.00Low
11/15/2021BMO Capital MarketsBoost TargetOutperform$80.00 ➝ $96.00High
11/8/2021Roth CapitalBoost TargetBuy$100.00 ➝ $110.00Low
11/5/2021Morgan StanleyBoost TargetOverweight$93.00 ➝ $101.00Low
11/5/2021Jefferies Financial GroupBoost TargetBuy$100.00 ➝ $115.00High
11/5/2021Robert W. BairdBoost TargetPositive ➝ Outperform$100.00 ➝ $110.00High
11/5/2021DA DavidsonBoost TargetBuy$85.00 ➝ $105.00High
8/24/2021Morgan StanleyInitiated CoverageOverweight$93.00High
8/16/2021Roth CapitalUpgradeNeutral ➝ Buy$100.00Low
8/10/2021DA DavidsonLower TargetBuy$93.00 ➝ $85.00High
8/3/2021Stifel NicolausUpgradeHold ➝ Buy$82.00 ➝ $85.00High
7/23/2021Jefferies Financial GroupInitiated CoverageBuy$100.00Low
6/29/2021Stifel NicolausInitiated CoverageHold$82.00Low
6/14/2021Robert W. BairdReiterated RatingBuy$100.00Low
5/7/2021Jefferies Financial GroupBoost TargetBuy$95.00 ➝ $100.00High
5/7/2021Piper SandlerLower TargetNeutral$87.00 ➝ $82.00High
4/28/2021Piper SandlerReiterated RatingOverweight ➝ Neutral$87.00Low
4/22/2021Piper SandlerDowngradeOverweight ➝ Neutral$87.00Low
4/12/2021JPMorgan Chase & Co.Boost TargetNeutral$72.00 ➝ $82.00Low
3/10/2021CowenReiterated RatingOutperform ➝ Market Perform$85.00Low
3/4/2021Robert W. BairdBoost TargetPositive ➝ Outperform$90.00 ➝ $100.00High
3/4/2021CowenDowngradeOutperform ➝ Market Perform$85.00High
2/19/2021MacquarieBoost TargetOutperform$75.00 ➝ $90.00High
2/19/2021DA DavidsonBoost TargetBuy$80.00 ➝ $93.00Low
2/19/2021Roth CapitalBoost TargetNeutral$62.00 ➝ $75.00High
2/19/2021CowenLower TargetOutperform$90.00 ➝ $85.00Medium
2/19/2021Piper SandlerLower TargetOverweight$90.00 ➝ $87.00Medium
1/25/2021JPMorgan Chase & Co.DowngradeOverweight ➝ Neutral$69.00Medium
1/12/2021CowenBoost Target$73.00 ➝ $90.00Low
1/12/2021Piper SandlerBoost TargetOverweight$81.00 ➝ $90.00Low
12/14/2020BMO Capital MarketsBoost TargetPositive ➝ Outperform$70.00 ➝ $80.00Low
11/13/2020Exane BNP ParibasInitiated CoverageUnderperform$55.00Low
11/13/2020BNP ParibasInitiated CoverageUnderperform$55.00Medium
11/6/2020DA DavidsonBoost TargetBuy$66.00 ➝ $80.00High
9/2/2020Piper SandlerBoost TargetOverweight$61.00 ➝ $81.00Low
8/10/2020DA DavidsonLower TargetBuy$86.00 ➝ $66.00High
8/5/2020Roth CapitalLower TargetNeutral$70.00 ➝ $53.00High
8/3/2020BMO Capital MarketsLower TargetOutperform$80.00 ➝ $70.00High
7/17/2020William BlairReiterated RatingBuyMedium
7/16/2020JPMorgan Chase & Co.Lower TargetAverage ➝ Overweight$75.00 ➝ $70.00Low
7/8/2020Berenberg BankReiterated RatingHold$56.00High
6/24/2020JPMorgan Chase & Co.Boost TargetOverweight$57.00 ➝ $75.00Medium
6/16/2020Jefferies Financial GroupReiterated RatingBuy$80.00Medium
6/4/2020Robert W. BairdBoost TargetOutperform$65.00 ➝ $82.00Medium
6/4/2020CowenBoost TargetOutperform$65.00 ➝ $80.00Medium
6/4/2020Raymond JamesDowngradeOutperform ➝ Market PerformMedium
6/3/2020Bank of AmericaReiterated RatingBuy$88.00High
6/3/2020DA DavidsonBoost TargetAverage ➝ Buy$70.00 ➝ $86.00Low
6/2/2020Roth CapitalBoost TargetAverage ➝ Neutral$58.00 ➝ $70.00High
5/12/2020Roth CapitalDowngradeBuy ➝ Neutral$58.00High
5/6/2020WedbushLower TargetNeutral$65.00 ➝ $55.00High
5/6/2020CowenBoost TargetOutperform$50.00 ➝ $65.00High
5/6/2020GuggenheimLower TargetBuy$85.00 ➝ $75.00High
5/6/2020Piper SandlerLower TargetBuy ➝ Overweight$71.00 ➝ $65.00High
5/6/2020DA DavidsonBoost TargetBuy$60.00 ➝ $70.00High
5/6/2020Raymond JamesBoost TargetOutperform$58.00 ➝ $63.00High
5/1/2020Bank of AmericaReiterated RatingBuy$100.00 ➝ $88.00Medium
4/24/2020William BlairReiterated RatingBuyHigh
4/24/2020Piper SandlerLower TargetOverweight$97.00 ➝ $71.00Medium
4/19/2020DA DavidsonInitiated CoverageBuy$60.00Low
4/7/2020DA DavidsonInitiated CoverageBuy$60.00High
4/6/2020JPMorgan Chase & Co.UpgradeNeutral ➝ OverweightHigh
3/24/2020CowenLower TargetOutperform$95.00 ➝ $50.00High
3/20/2020William BlairReiterated RatingBuyHigh
2/26/2020BMO Capital MarketsReiterated RatingBuy$90.00High
2/26/2020Jefferies Financial GroupBoost TargetBuy$90.00 ➝ $100.00High
2/26/2020Robert W. BairdReiterated RatingOutperform$90.00 ➝ $95.00High
2/26/2020WedbushBoost TargetNeutral ➝ In-Line$69.00 ➝ $77.00High
2/26/2020Raymond JamesBoost TargetOutperform$80.00 ➝ $85.00High
2/3/2020BMO Capital MarketsInitiated CoverageOutperform$90.00Medium
1/14/2020Robert W. BairdBoost TargetOutperform$84.00 ➝ $90.00Low
11/25/2019MacquarieReiterated RatingBuy$90.00Low
11/13/2019Piper Sandler CompaniesReiterated RatingBuy$84.00Low
11/12/2019Imperial CapitalBoost TargetOutperform$72.50 ➝ $80.00High
11/8/2019Roth CapitalLower TargetBuy$86.00 ➝ $75.00Low
10/14/2019Imperial CapitalUpgradeIn-Line ➝ Outperform$72.50High
9/3/2019Berenberg BankDowngradeBuy ➝ Hold$80.00 ➝ $69.00High
8/9/2019Imperial CapitalReiterated RatingIn-line ➝ In-Line$55.00 ➝ $72.50Medium
8/7/2019Roth CapitalBoost TargetBuy$80.00 ➝ $86.00Medium
6/26/2019Raymond JamesInitiated CoverageOutperform ➝ Outperform$80.00Medium
5/7/2019MacquarieUpgradeNeutral ➝ Outperform$64.00 ➝ $85.00Low
5/3/2019Jefferies Financial GroupBoost TargetBuy$75.00 ➝ $85.00High
5/1/2019Bank of AmericaReiterated RatingBuy ➝ Buy$72.00 ➝ $86.00Medium
4/29/2019CowenReiterated RatingOutperform ➝ Average$65.00 ➝ $85.00Low
4/29/2019Robert W. BairdReiterated RatingOutperform$75.00 ➝ $80.00Low
4/29/2019Piper Sandler CompaniesBoost TargetOverweight$70.00 ➝ $84.00Low
(Data available from 4/16/2019 forward)

News Sentiment Rating

0.43 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 22 very positive mentions
  • 11 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
9/18/2023
  • 21 very positive mentions
  • 12 positive mentions
  • 3 negative mentions
  • 0 very negative mentions
10/18/2023
  • 17 very positive mentions
  • 7 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
11/17/2023
  • 14 very positive mentions
  • 7 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
12/17/2023
  • 12 very positive mentions
  • 9 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
1/16/2024
  • 21 very positive mentions
  • 4 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
2/15/2024
  • 35 very positive mentions
  • 20 positive mentions
  • 4 negative mentions
  • 1 very negative mentions
3/16/2024
  • 19 very positive mentions
  • 14 positive mentions
  • 13 negative mentions
  • 7 very negative mentions
4/15/2024

Current Sentiment

  • 19 very positive mentions
  • 14 positive mentions
  • 13 negative mentions
  • 7 very negative mentions

Recent Stories by Sentiment

Planet Fitness logo
Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Stores, and Equipment. The company is involved in franchising business in the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. It engages in the sale of fitness equipment to franchisee-owned stores in the United States, Canada, and Mexico. In addition, the company operates corporate-owned stores in the United States and Canada. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.
Read More

Today's Range

Now: $62.62
Low: $61.51
High: $63.73

50 Day Range

MA: $63.60
Low: $56.48
High: $70.14

52 Week Range

Now: $62.62
Low: $44.13
High: $84.48

Volume

1,551,452 shs

Average Volume

1,626,584 shs

Market Capitalization

$5.52 billion

P/E Ratio

38.65

Dividend Yield

N/A

Beta

1.39

Frequently Asked Questions

What sell-side analysts currently cover shares of Planet Fitness?

The following Wall Street sell-side analysts have issued stock ratings on Planet Fitness in the last twelve months: Bank of America Co., BMO Capital Markets, BNP Paribas, DA Davidson, Guggenheim, Jefferies Financial Group Inc., JPMorgan Chase & Co., Macquarie, Morgan Stanley, Piper Sandler, Raymond James, Robert W. Baird, Royal Bank of Canada, Stifel Nicolaus, StockNews.com, TD Cowen, and VNET Group, Inc..
View the latest analyst ratings for PLNT.

What is the current price target for Planet Fitness?

15 Wall Street analysts have set twelve-month price targets for Planet Fitness in the last year. Their average twelve-month price target is $71.00, suggesting a possible upside of 13.4%. Piper Sandler has the highest price target set, predicting PLNT will reach $89.00 in the next twelve months. BNP Paribas has the lowest price target set, forecasting a price of $45.00 for Planet Fitness in the next year.
View the latest price targets for PLNT.

What is the current consensus analyst rating for Planet Fitness?

Planet Fitness currently has 5 hold ratings, 8 buy ratings and 1 strong buy rating from Wall Street analysts. The stock has a consensus analyst rating of "Moderate Buy."
View the latest ratings for PLNT.

What other companies compete with Planet Fitness?

How do I contact Planet Fitness' investor relations team?

Planet Fitness' physical mailing address is 4 LIBERTY LANE WEST, HAMPTON NH, 03842. The company's listed phone number is (603) 750-0001 and its investor relations email address is [email protected]. The official website for Planet Fitness is www.planetfitness.com. Learn More about contacing Planet Fitness investor relations.