NYSE:SAM - The Boston Beer Stock Price Target and Predictions

  • Consensus Rating: Hold
  • Consensus Price Target: $1,226.29
  • Forecasted Upside: 21.41 %
  • Number of Analysts: 13
  • Breakdown:
  • 1 Sell Ratings
  • 6 Hold Ratings
  • 6 Buy Ratings
  • 0 Strong Buy Ratings
▲ +5.78 (0.58%)

This chart shows the closing price for SAM by one month, three months, or twelve months.

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Analyst Price Target for SAM

Analyst Price Target is $1,226.29
▲ +21.41% Upside Potential
This price target is based on 13 analysts offering 12 month price targets for The Boston Beer in the last 3 months. The average price target is $1,226.29, with a high forecast of $1,538.00 and a low forecast of $625.00. The average price target represents a 21.41% upside from the last price of $1,010.02.

This chart shows the closing price for SAM for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 13 investment analysts is to hold stock in The Boston Beer. This Hold consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart

  • 0 strong buy ratings
  • 6 buy ratings
  • 6 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 5 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 5 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 7 buy ratings
  • 5 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 4 buy ratings
  • 5 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 5 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 6 hold ratings
  • 1 sell ratings
  • 0 strong buy ratings
  • 6 buy ratings
  • 6 hold ratings
  • 1 sell ratings

Latest Recommendations

  • 0 strong buy ratings
  • 6 buy ratings
  • 6 hold ratings
  • 1 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
6/16/2021Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon RussellLower Price TargetNeutral$1,395.00 ➝ $1,145.00Medium
6/16/2021CitigroupLower Price TargetNeutral$1,395.00 ➝ $1,145.00Low
5/24/2021Sanford C. BernsteinInitiated CoverageOutperform$1,340.00High
5/3/2021Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon RussellReiterated RatingBuy ➝ Neutral$1,395.00N/A
4/26/2021CitigroupDowngradeBuy ➝ Neutral$1,395.00Low
4/26/2021Evercore ISIBoost Price TargetOutperform$1,300.00 ➝ $1,500.00N/A
4/26/2021Deutsche Bank AktiengesellschaftBoost Price TargetHold$1,150.00 ➝ $1,280.00High
4/26/2021Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon RussellDowngradeBuy ➝ Neutral$1,325.00 ➝ $1,395.00Medium
4/23/2021MKM PartnersBoost Price Target$780.00 ➝ $1,240.00High
4/23/2021Morgan StanleyBoost Price TargetOverweight$1,400.00 ➝ $1,530.00High
4/23/2021Royal Bank of CanadaBoost Price TargetOutperform$1,378.00 ➝ $1,538.00High
4/20/2021Evercore ISIBoost Price TargetOutperform ➝ Hold$1,300.00 ➝ $1,500.00Medium
4/20/2021Deutsche Bank AktiengesellschaftBoost Price TargetHold$1,150.00 ➝ $1,280.00Low
4/14/2021Deutsche Bank AktiengesellschaftBoost Price TargetHold$1,002.00 ➝ $1,150.00Low
3/1/2021Morgan StanleyInitiated CoverageOverweight$1,400.00Low
2/25/2021Deutsche Bank AktiengesellschaftBoost Price TargetHold$996.00 ➝ $1,002.00High
2/18/2021Evercore ISIBoost Price TargetOutperform$1,150.00 ➝ $1,300.00High
2/18/2021UBS GroupBoost Price TargetBuy$1,080.00 ➝ $1,350.00High
2/8/2021GuggenheimBoost Price TargetBuy$1,379.00 ➝ $1,400.00Low
1/13/2021CowenDowngradeOutperform ➝ Market Perform$1,250.00 ➝ $1,000.00Medium
10/23/2020Smith Barney CitigroupBoost Price Target$1,015.00 ➝ $1,150.00High
10/23/2020MKM PartnersReiterated RatingNeutralHigh
10/23/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$835.00 ➝ $996.00High
10/15/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$656.00 ➝ $835.00Low
9/25/2020GuggenheimBoost Price TargetBuy$977.00 ➝ $1,142.00Low
9/3/2020MKM PartnersBoost Price TargetNeutral$353.00 ➝ $780.00Low
9/2/2020CitigroupBoost Price TargetBuy$815.00 ➝ $1,015.00High
8/27/2020GuggenheimBoost Price TargetBuy$822.00 ➝ $977.00Low
8/21/2020CowenBoost Price TargetOutperform$825.00 ➝ $1,000.00Medium
8/17/2020The Goldman Sachs GroupBoost Price Target$790.00 ➝ $925.00Low
7/24/2020GuggenheimBoost Price TargetBuy$609.00 ➝ $822.00High
7/24/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$540.00 ➝ $656.00High
7/24/2020Credit Suisse GroupBoost Price TargetNeutral$505.00 ➝ $625.00High
7/24/2020Jefferies Financial GroupReiterated RatingUnderperformHigh
7/20/2020Royal Bank of CanadaReiterated RatingBuy$635.00Low
7/15/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$481.00 ➝ $540.00High
7/14/2020Evercore ISIInitiated CoverageOutperform$725.00High
6/22/2020CowenReiterated RatingBuy$650.00Medium
6/10/2020GuggenheimBoost Price TargetBuy$549.00 ➝ $609.00Medium
6/8/2020Royal Bank of CanadaBoost Price TargetOutperform$427.00 ➝ $575.00Low
6/1/2020CowenBoost Price TargetAverage ➝ Outperform$570.00 ➝ $650.00Low
5/28/2020Credit Suisse GroupDowngradeOutperform ➝ Neutral$537.70 ➝ $505.00High
5/19/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$409.00 ➝ $481.00High
5/18/2020GuggenheimBoost Price TargetPositive ➝ Buy$489.00 ➝ $549.00Low
5/8/2020CowenBoost Price TargetOutperform$490.00 ➝ $570.00Medium
4/23/2020GuggenheimBoost Price TargetBuy$480.00 ➝ $489.00High
4/23/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$402.00 ➝ $409.00High
4/23/2020CowenBoost Price TargetOutperform$400.00 ➝ $490.00High
4/22/2020Royal Bank of CanadaReiterated RatingBuy$427.00Medium
4/16/2020GuggenheimBoost Price Target$451.00 ➝ $480.00Medium
4/16/2020Deutsche Bank AktiengesellschaftLower Price TargetHold$424.00 ➝ $402.00Medium
4/16/2020MKM PartnersDowngradeBuy ➝ Neutral$351.00 ➝ $371.00Medium
4/12/2020Royal Bank of CanadaReiterated RatingBuyMedium
4/1/2020The Goldman Sachs GroupReiterated RatingBuy$415.00Medium
3/23/2020Royal Bank of CanadaUpgradeSector Perform ➝ Outperform$346.00 ➝ $424.00High
3/17/2020MKM PartnersUpgradeNeutral ➝ Buy$351.00High
2/20/2020CowenBoost Price TargetOutperform$450.00 ➝ $495.00High
2/19/2020Royal Bank of CanadaReiterated RatingHold$346.00Medium
2/14/2020Deutsche Bank AktiengesellschaftBoost Price TargetHold$403.00 ➝ $424.00Low
2/11/2020Credit Suisse GroupUpgradeNeutral ➝ Outperform$400.00 ➝ $525.00High
12/3/2019UBS GroupUpgradeNeutral ➝ Buy$415.00 ➝ $440.00High
10/30/2019Jefferies Financial GroupLower Price TargetUnderperform$332.00 ➝ $319.00Medium
10/30/2019BMO Capital MarketsBoost Price TargetOutperform$425.00Medium
10/17/2019CowenUpgradeMarket Perform ➝ Outperform$386.00 ➝ $450.00High
10/15/2019MacquarieSet Price TargetBuy$460.00High
10/11/2019CitigroupUpgradeNeutral ➝ Buy$394.00 ➝ $448.00High
10/4/2019UBS GroupUpgradeSell ➝ Neutral$305.00 ➝ $390.00High
9/27/2019Deutsche Bank AktiengesellschaftInitiated CoverageHold$380.00Medium
9/26/2019BMO Capital MarketsUpgradeMarket Perform ➝ Outperform$350.00 ➝ $410.00High
9/23/2019GuggenheimSet Price TargetBuy$462.00Medium
9/20/2019MKM PartnersInitiated CoverageNeutral$333.00Medium
9/3/2019Jefferies Financial GroupDowngradeHold ➝ Underperform$360.00 ➝ $332.00High
8/7/2019MacquarieUpgradeNeutral ➝ Outperform$460.00Medium
7/29/2019UBS GroupBoost Price TargetSell$260.00 ➝ $305.00High
7/26/2019CitigroupSet Price TargetHold$394.00High
7/26/2019Royal Bank of CanadaSet Price TargetHold$346.00High
7/26/2019Credit Suisse GroupBoost Price TargetNeutral$320.00 ➝ $375.00High
7/26/2019BMO Capital MarketsBoost Price TargetMarket Perform$350.00High
7/19/2019UBS GroupSet Price TargetSell$260.00Low
7/12/2019GuggenheimBoost Price TargetBuy ➝ Buy$372.00 ➝ $421.00High
6/10/2019Credit Suisse GroupInitiated CoverageNeutral$320.00Low
5/10/2019MacquarieBoost Price TargetNeutral$325.00 ➝ $365.00Medium
4/5/2019The Goldman Sachs GroupDowngradeNeutral ➝ Sell$275.79High
2/26/2019CitigroupSet Price TargetHold$311.00Low
2/21/2019BMO Capital MarketsBoost Price TargetMarket Perform$275.00High
2/21/2019MacquarieUpgradeUnderperform ➝ Neutral$260.00 ➝ $275.00High
2/21/2019GuggenheimReiterated RatingBuy$308.00High
1/8/2019Susquehanna BancsharesLower Price TargetNeutral ➝ Neutral$283.00 ➝ $241.00Low
12/13/2018UBS GroupInitiated CoverageSell ➝ Sell$228.00High
10/29/2018CitigroupBoost Price TargetNeutral ➝ Hold$285.00 ➝ $290.00High
10/26/2018Jefferies Financial GroupReiterated RatingHold$270.00Low
9/13/2018GuggenheimInitiated CoverageBuy$381.00Medium
9/11/2018Berenberg BankSet Price TargetHold$290.00Low
7/27/2018Royal Bank of CanadaReiterated RatingHold ➝ Neutral$210.00High
7/27/2018BMO Capital MarketsLower Price TargetMarket Perform ➝ Market Perform$260.00High
7/25/2018CowenReiterated RatingHold$350.00Low
7/25/2018MacquarieDowngradeNeutral ➝ Underperform$225.00Medium
7/10/2018CitigroupBoost Price TargetNeutral ➝ Neutral$238.00 ➝ $307.00Low
4/26/2018MacquarieBoost Price TargetNeutral ➝ Neutral$200.00 ➝ $225.00High
4/26/2018Stifel NicolausBoost Price TargetHold ➝ Hold$169.00 ➝ $235.00Low
4/18/2018BMO Capital MarketsReiterated RatingHold$210.00Medium
4/16/2018The Goldman Sachs GroupUpgradeSell ➝ Neutral$181.00 ➝ $223.00High
4/4/2018CowenUpgradeUnderperform ➝ Market PerformHigh
2/22/2018Credit Suisse GroupReiterated RatingNeutral ➝ Neutral$160.00 ➝ $172.00High
2/8/2018MacquarieUpgradeUnderperform ➝ Neutral$140.00Medium
2/5/2018BMO Capital MarketsInitiated CoverageMarket Perform$180.00Medium
1/4/2018Jefferies Financial GroupReiterated RatingHold$175.00Low
12/18/2017Berenberg BankUpgradeSell ➝ HoldLow
12/5/2017Stifel NicolausInitiated CoverageHold$166.00High
11/13/2017Susquehanna BancsharesDowngradePositive ➝ Neutral$216.00 ➝ $183.00N/A
11/13/2017UBS GroupDowngradePositive ➝ NeutralN/A
10/30/2017CitigroupBoost Price TargetNeutral$165.00 ➝ $181.00N/A
10/27/2017Credit Suisse GroupBoost Price TargetNeutral$151.00 ➝ $160.00N/A
10/19/2017Credit Suisse GroupBoost Price TargetNeutral$150.00 ➝ $151.00N/A
9/26/2017Credit Suisse GroupUpgradeUnderperform ➝ Neutral$140.00 ➝ $150.00High
9/18/2017Berenberg BankReiterated RatingSell$124.00Low
9/14/2017MacquarieInitiated CoverageUnderperform ➝ Underperform$140.00Medium
9/7/2017Jefferies Financial GroupReiterated RatingNeutral ➝ HoldLow
7/24/2017The Goldman Sachs GroupDowngradeNeutral ➝ Sell$140.00 ➝ $110.00High
7/21/2017Susquehanna BancsharesReiterated RatingPositive$179.00 ➝ $175.00High
7/14/2017CowenReiterated RatingSell$126.00Low
6/30/2017Royal Bank of CanadaReiterated RatingHold$158.00Low
6/12/2017CowenReiterated RatingUnderperform$126.00Low
5/31/2017Jefferies Financial GroupReiterated RatingHold$129.00Low
5/8/2017Susquehanna BancsharesReiterated RatingPositiveLow
4/28/2017Susquehanna BancsharesUpgradeNeutral ➝ Positive$154.00 ➝ $179.00High
4/28/2017UBS GroupUpgradeNeutral ➝ PositiveN/A
4/27/2017Jefferies Financial GroupReiterated RatingHold$129.00High
4/26/2017Royal Bank of CanadaReiterated RatingSector Perform$158.00High
4/18/2017Jefferies Financial GroupReiterated RatingHold$145.00 ➝ $130.00Low
4/17/2017Susquehanna BancsharesSet Price TargetHold$154.00Low
2/23/2017Susquehanna BancsharesSet Price TargetHold$154.00N/A
2/23/2017The Goldman Sachs GroupLower Price TargetNeutral$152.00 ➝ $138.00N/A
1/25/2017The Goldman Sachs GroupLower Price TargetNeutral$159.00 ➝ $152.00N/A
1/9/2017Susquehanna BancsharesSet Price TargetHold$173.00 ➝ $165.00N/A
1/9/2017William BlairDowngradeOutperform ➝ Market PerformN/A
1/2/2017Royal Bank of CanadaSet Price TargetHold$158.00N/A
12/7/2016CowenReiterated RatingUnderperformN/A
10/22/2016Royal Bank of CanadaReiterated RatingSector Perform$172.00 ➝ $158.00N/A
10/21/2016Jefferies Financial GroupLower Price TargetHold$151.00 ➝ $140.00N/A
10/21/2016Royal Bank of CanadaLower Price TargetSector Perform$172.00 ➝ $158.00N/A
10/18/2016Susquehanna BancsharesReiterated RatingHold$160.00N/A
10/14/2016Berenberg BankDowngradeHold ➝ Sell$135.00N/A
10/12/2016CowenReiterated RatingUnderperform$128.00 ➝ $135.00N/A
9/21/2016CowenDowngradeMarket Perform ➝ Underperform$170.00 ➝ $128.00N/A
9/21/2016William BlairInitiated CoverageOutperformN/A
9/15/2016Credit Suisse GroupInitiated CoverageUnderperform$156.00N/A
8/22/2016Susquehanna BancsharesReiterated RatingHoldN/A
8/10/2016Jefferies Financial GroupReiterated RatingHoldN/A
7/25/2016Jefferies Financial GroupReiterated RatingHold$145.00 ➝ $151.00N/A
7/17/2016Susquehanna BancsharesReiterated RatingNeutralN/A
7/3/2016Susquehanna BancsharesReiterated RatingHold$165.00N/A
(Data available from 6/24/2016 forward)
The Boston Beer logo
The Boston Beer Company, Inc. produces and sells alcohol beverages primarily in the United States. The company's flagship beer is Samuel Adams Boston Lager. It offers various beers, hard ciders, and hard seltzers under the Samuel Adams, Twisted Tea, Truly Hard Seltzer, Angry Orchard, Dogfish Head, Angel City, Coney Island, Concrete Beach brand names. The company markets and sells its products to a network of approximately 400 wholesalers in the United States, as well as international wholesalers, importers, or other agencies that in turn sell to retailers, such as grocery stores, club stores, convenience stores, liquor stores, bars, restaurants, stadiums, and other retail outlets. It also sells in products in Canada, Europe, Israel, Australia, New Zealand, the Caribbean, the Pacific Rim, Mexico, and Central and South America. The Boston Beer Company, Inc. was founded in 1984 and is based in Boston, Massachusetts.
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Today's Range

Now: $1,010.02
Low: $996.07
High: $1,017.35

50 Day Range

MA: $1,108.97
Low: $970.08
High: $1,306.45

52 Week Range

Now: $1,010.02
Low: $519.17
High: $1,349.98


131,088 shs

Average Volume

143,420 shs

Market Capitalization

$12.41 billion

P/E Ratio


Dividend Yield




Frequently Asked Questions

What sell-side analysts currently cover shares of The Boston Beer?

The following equities research analysts have issued stock ratings on The Boston Beer in the last year: Citigroup Inc., Citigroup Inc. 3% Minimum Coupon Principal Protected Based Upon Russell, Cowen Inc, Credit Suisse Group AG, Deutsche Bank Aktiengesellschaft, Evercore ISI, Guggenheim, Jefferies Financial Group Inc., MKM Partners, Morgan Stanley, Royal Bank of Canada, Sanford C. Bernstein, Smith Barney Citigroup, The Goldman Sachs Group, Inc., UBS Group AG, and Zacks Investment Research.
View the latest analyst ratings for SAM.

What is the current price target for The Boston Beer?

14 Wall Street analysts have set twelve-month price targets for The Boston Beer in the last year. Their average twelve-month price target is $1,226.29, suggesting a possible upside of 21.4%. Royal Bank of Canada has the highest price target set, predicting SAM will reach $1,538.00 in the next twelve months. Credit Suisse Group AG has the lowest price target set, forecasting a price of $625.00 for The Boston Beer in the next year.
View the latest price targets for SAM.

What is the current consensus analyst rating for The Boston Beer?

The Boston Beer currently has 1 sell rating, 6 hold ratings and 6 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in SAM, but not buy more shares or sell existing shares.
View the latest ratings for SAM.

What other companies compete with The Boston Beer?

How do I contact The Boston Beer's investor relations team?

The Boston Beer's physical mailing address is ONE DESIGN CENTER PLACE SUITE 850, BOSTON MA, 02210. The company's listed phone number is 617-368-5000. The official website for The Boston Beer is www.bostonbeer.com.