• Consensus Rating: Hold
  • Consensus Price Target: $161.10
  • Forecasted Upside: 110.95%
  • Number of Analysts: 23
  • Breakdown:
  • 3 Sell Ratings
  • 14 Hold Ratings
  • 6 Buy Ratings
  • 0 Strong Buy Ratings
$76.37
▲ +1.36 (1.81%)

This chart shows the closing price for ADDYY by one month, three months, or twelve months.

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Analyst Price Target for ADDYY

Analyst Price Target is $161.10
▲ +110.95% Upside Potential
This price target is based on 23 analysts offering 12 month price targets for adidas in the last 3 months. The average price target is $161.10, with a high forecast of $348.00 and a low forecast of $83.00. The average price target represents a 110.95% upside from the last price of $76.37.

This chart shows the closing price for ADDYY for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 23 investment analysts is to hold stock in adidas. This Hold consensus rating has held steady for over two years.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 6 buy ratings
  • 7 hold ratings
  • 2 sell ratings
9/29/2021
  • 0 strong buy ratings
  • 7 buy ratings
  • 8 hold ratings
  • 3 sell ratings
12/28/2021
  • 0 strong buy ratings
  • 8 buy ratings
  • 8 hold ratings
  • 3 sell ratings
3/28/2022
  • 0 strong buy ratings
  • 7 buy ratings
  • 9 hold ratings
  • 4 sell ratings
6/26/2022
  • 0 strong buy ratings
  • 7 buy ratings
  • 10 hold ratings
  • 4 sell ratings
9/24/2022
  • 0 strong buy ratings
  • 7 buy ratings
  • 13 hold ratings
  • 3 sell ratings
12/23/2022
  • 0 strong buy ratings
  • 7 buy ratings
  • 14 hold ratings
  • 3 sell ratings
2/21/2023
  • 0 strong buy ratings
  • 6 buy ratings
  • 14 hold ratings
  • 3 sell ratings
3/23/2023

Latest Recommendations

  • 0 strong buy ratings
  • 6 buy ratings
  • 14 hold ratings
  • 3 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
3/1/2023HSBCUpgradeHold ➝ Buy
2/28/2023JPMorgan Chase & Co.UpgradeNeutral ➝ Overweight
2/28/2023Berenberg BankUpgradeHold ➝ Buy
2/10/2023Jefferies Financial GroupDowngradeBuy ➝ Hold
1/19/2023Robert W. BairdDowngradeOutperform ➝ Neutral
11/15/2022Royal Bank of CanadaBoost Target€100.00 ➝ €120.00
11/11/2022Morgan StanleyBoost TargetUnderweight ➝ Underweight€101.00 ➝ €115.00
11/11/2022Deutsche Bank AktiengesellschaftLower Target€165.00 ➝ €160.00
11/11/2022Societe GeneraleBoost Target€119.00 ➝ €135.00
11/10/2022DZ BankUpgradeHold ➝ Buy€145.00
11/7/2022Societe GeneraleUpgradeSell ➝ Hold
11/2/2022Credit Suisse GroupLower TargetUnderperform ➝ Underperform€110.00 ➝ €83.00
10/28/2022CheuvreuxDowngradeBuy ➝ Hold
10/26/2022WedbushDowngradeOutperform ➝ Neutral
10/26/2022Societe GeneraleDowngradeHold ➝ Sell
10/26/2022Royal Bank of CanadaDowngradeOutperform ➝ Sector Perform
10/25/2022Morgan StanleyDowngradeEqual Weight ➝ Underweight
10/24/2022Deutsche Bank AktiengesellschaftLower TargetBuy ➝ Buy€210.00 ➝ €165.00
10/24/2022JPMorgan Chase & Co.Lower TargetNeutral ➝ Neutral€215.00 ➝ €185.00
10/24/2022Stifel NicolausDowngradeBuy ➝ Hold
10/21/2022Societe GeneraleLower TargetHold ➝ Hold€128.00 ➝ €121.00
10/21/2022WedbushLower TargetOutperform ➝ Outperform€196.00 ➝ €130.00
10/21/2022Telsey Advisory GroupDowngradeOutperform ➝ Market Perform
10/21/2022Evercore ISIDowngradeOutperform
10/12/2022Royal Bank of CanadaLower TargetOutperform ➝ Outperform€160.00 ➝ €155.00
10/11/2022Societe GeneraleLower Target€192.00 ➝ €128.00
9/27/2022Royal Bank of CanadaLower TargetOutperform ➝ Outperform€190.00 ➝ €160.00
9/26/2022The Goldman Sachs GroupDowngradeBuy ➝ Neutral
9/16/2022CowenDowngradeOutperform ➝ Market Perform
9/16/2022CowenDowngradeOutperform ➝ Market Perform
9/6/2022Berenberg BankDowngradeBuy ➝ Hold
7/29/2022UBS GroupDowngradeBuy ➝ Neutral
7/28/2022Credit Suisse GroupLower Target€155.00 ➝ €145.00
7/27/2022Deutsche Bank AktiengesellschaftLower TargetBuy ➝ Buy€240.00 ➝ €210.00
7/27/2022Royal Bank of CanadaLower TargetOutperform ➝ Outperform€205.00 ➝ €190.00
7/27/2022Societe GeneraleDowngradeBuy ➝ Hold
7/20/2022DZ BankDowngradeBuy ➝ Hold
7/8/2022Deutsche Bank AktiengesellschaftLower TargetBuy ➝ Buy€305.00 ➝ €240.00
7/8/2022Credit Suisse GroupLower Target€193.00 ➝ €155.00
7/7/2022JPMorgan Chase & Co.Lower TargetNeutral ➝ Neutral€260.00 ➝ €215.00
6/14/2022HSBCDowngradeBuy ➝ Hold
5/16/2022Exane BNP ParibasDowngradeOutperform ➝ Neutral
5/16/2022BNP ParibasDowngradeOutperform ➝ Neutral
5/11/2022Evercore ISIUpgradeOutperform
5/10/2022Morgan StanleyLower Target€255.00 ➝ €235.00
5/10/2022JPMorgan Chase & Co.Lower Target€290.00 ➝ €260.00
5/9/2022Credit Suisse GroupLower TargetUnderperform ➝ Underperform€205.00 ➝ €193.00
5/9/2022Royal Bank of CanadaLower TargetOutperform ➝ Outperform€300.00 ➝ €265.00
5/3/2022Credit Suisse GroupDowngradeNeutral ➝ Underperform
4/13/2022Baader BankDowngradeReduce€190.00
4/12/2022UBS GroupLower TargetBuy ➝ Buy€359.00 ➝ €348.00
4/12/2022Morgan StanleyLower TargetEqual Weight ➝ Equal Weight€280.00 ➝ €255.00
3/25/2022Robert W. BairdUpgradeNeutral ➝ Outperform
3/14/2022Sanford C. BernsteinInitiated CoverageOutperform
3/11/2022Deutsche Bank AktiengesellschaftLower Target€340.00 ➝ €315.00
3/11/2022HSBCUpgradeHold ➝ Buy
3/2/2022Telsey Advisory GroupReiterated RatingOutperform
2/24/2022UBS GroupBoost TargetBuy ➝ Buy€344.00 ➝ €353.00
1/28/2022Deutsche Bank AktiengesellschaftLower Target€345.00 ➝ €340.00
1/10/2022Royal Bank of CanadaUpgradeSector Perform ➝ Outperform
1/10/2022HSBCDowngradeBuy ➝ Hold
12/3/2021DZ BankUpgradeHold ➝ Buy€300.00
11/23/2021Credit Suisse GroupReiterated RatingNeutral
11/11/2021UBS GroupReiterated RatingBuy
11/11/2021JPMorgan Chase & Co.Reiterated RatingNeutral
11/11/2021Royal Bank of CanadaReiterated RatingSector Perform
11/11/2021Deutsche Bank AktiengesellschaftReiterated RatingBuy
11/10/2021WedbushReiterated RatingOutperform
10/21/2021UBS GroupReiterated RatingBuy
10/4/2021WedbushInitiated CoverageOutperform
10/4/2021Societe GeneraleReiterated RatingBuy
10/4/2021Bank of AmericaDowngradeNeutral ➝ Underperform
9/30/2021Credit Suisse GroupReiterated RatingNeutral
9/28/2021Deutsche Bank AktiengesellschaftReiterated RatingBuy
9/28/2021Royal Bank of CanadaReiterated RatingSector Perform
8/25/2021Deutsche Bank AktiengesellschaftUpgradeHold ➝ Buy
8/6/2021JPMorgan Chase & Co.Reiterated RatingNeutral
8/6/2021Royal Bank of CanadaReiterated RatingSector Perform
8/2/2021Pivotal ResearchReiterated RatingHold
7/9/2021Societe GeneraleUpgradeAverage ➝ Buy
7/7/2021HSBCUpgradeHold ➝ Buy
7/6/2021Deutsche Bank AktiengesellschaftReiterated RatingHold
7/2/2021Berenberg BankReiterated RatingBuy
7/2/2021JPMorgan Chase & Co.Reiterated RatingNeutral
6/25/2021Kepler Capital MarketsReiterated RatingBuy
5/21/2021CitigroupReiterated RatingBuy
5/19/2021Morgan StanleyUpgradeUnderweight ➝ Equal Weight
5/13/2021Credit Suisse GroupReiterated RatingNeutral
5/10/2021JPMorgan Chase & Co.Reiterated RatingNeutral
5/10/2021UBS GroupReiterated RatingBuy
4/15/2021Deutsche Bank AktiengesellschaftReiterated RatingHold
4/12/2021UBS GroupReiterated RatingBuy
4/12/2021Jefferies Financial GroupUpgradeHold ➝ Buy
4/9/2021Morgan StanleyReiterated RatingUnderweight
3/12/2021Credit Suisse GroupReiterated RatingNeutral
3/11/2021UBS GroupReiterated RatingBuy
3/11/2021Societe GeneraleUpgradeHold ➝ Buy
3/3/2021Piper SandlerReiterated RatingNeutral
2/26/2021Royal Bank of CanadaReiterated RatingSector Perform
2/23/2021Credit Suisse GroupUpgradeUnderperform ➝ Neutral
2/11/2021UBS GroupUpgradeNeutral ➝ Buy
2/1/2021Deutsche Bank AktiengesellschaftReiterated RatingHold
1/25/2021JPMorgan Chase & Co.Reiterated RatingNeutral
1/22/2021Credit Suisse GroupReiterated RatingUnderperform
1/13/2021Exane BNP ParibasUpgradeNeutral ➝ Outperform
1/10/2021Kepler Capital MarketsUpgradeBuy
12/21/2020Kepler Capital MarketsReiterated RatingBuy
12/6/2020Kepler Capital MarketsUpgradeBuy
11/16/2020Berenberg BankReiterated RatingBuy
11/13/2020Royal Bank of CanadaDowngradeOutperform ➝ Sector Perform
11/11/2020Morgan StanleyReiterated RatingUnderweight
11/11/2020Credit Suisse GroupReiterated RatingUnderperform
11/11/2020Societe GeneraleDowngradeBuy ➝ Hold
10/26/2020HSBCDowngradeBuy ➝ Hold
10/8/2020Credit Suisse GroupReiterated RatingUnderperform
10/7/2020JPMorgan Chase & Co.Reiterated RatingNeutral
8/10/2020Berenberg BankReiterated RatingBuy
8/7/2020JPMorgan Chase & Co.Reiterated RatingNeutral
8/7/2020Credit Suisse GroupReiterated RatingUnderperform
8/3/2020WedbushReiterated RatingNeutral
7/1/2020Royal Bank of CanadaReiterated RatingOutperform
4/28/2020JPMorgan Chase & Co.Reiterated RatingNeutral
4/28/2020Royal Bank of CanadaReiterated RatingOutperform
4/28/2020Morgan StanleyReiterated RatingUnderweight
4/28/2020CitigroupReiterated RatingBuy
4/23/2020Jefferies Financial GroupReiterated RatingHold
4/22/2020Morgan StanleyReiterated RatingUnderweight
4/17/2020Deutsche Bank AktiengesellschaftReiterated RatingHold
4/17/2020Credit Suisse GroupDowngradeNeutral ➝ Underperform
4/16/2020JPMorgan Chase & Co.Reiterated RatingNeutral
4/9/2020HSBCUpgradeHold ➝ Buy
4/2/2020DZ BankDowngradeBuy ➝ Hold
3/17/2020Royal Bank of CanadaReiterated RatingOutperform
3/17/2020BNP ParibasUpgradeNeutral ➝ Outperform
3/12/2020Credit Suisse GroupReiterated RatingNeutral
3/6/2020Telsey Advisory GroupReiterated RatingOutperform
1/28/2020Telsey Advisory GroupUpgradeMarket Perform ➝ Outperform
12/2/2019Jefferies Financial GroupInitiated CoverageHold ➝ Hold
11/18/2019Societe GeneraleUpgradeHold ➝ Buy
10/21/2019Piper Jaffray CompaniesDowngradeOverweight ➝ Neutral
10/4/2019BNP ParibasInitiated CoverageNeutral
9/20/2019Sanford C. BernsteinInitiated CoverageMarket Perform
7/16/2019Royal Bank of CanadaReiterated RatingOutperform
7/2/2019HSBCDowngradeBuy ➝ Hold
6/26/2019Berenberg BankUpgradeHold ➝ Buy
5/6/2019Bryan, Garnier & CoDowngradeBuy ➝ Neutral
4/25/2019Credit Suisse GroupDowngradeOutperform ➝ Neutral
3/20/2019Societe GeneraleInitiated CoverageHold ➝ Hold
2/25/2019Wells Fargo & CompanyUpgradeMarket Perform ➝ Outperform
2/1/2019UBS GroupReiterated RatingBuy ➝ Neutral
1/24/2019Telsey Advisory GroupReiterated RatingMarket Perform
1/24/2019Morgan StanleyDowngradeEqual Weight ➝ Underweight
12/20/2018HSBCUpgradeBuy
7/17/2018Wells Fargo & CompanyDowngradeOutperform ➝ Hold
5/4/2018CIBCReiterated RatingOutperform ➝ Market Perform
4/18/2018DZ BankReiterated RatingBuy
(Data available from 3/23/2018 forward)

News Sentiment Rating

0.23 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 6 very positive mentions
  • 11 positive mentions
  • 6 negative mentions
  • 0 very negative mentions
8/25/2022
  • 1 very positive mentions
  • 6 positive mentions
  • 8 negative mentions
  • 0 very negative mentions
9/24/2022
  • 3 very positive mentions
  • 9 positive mentions
  • 6 negative mentions
  • 1 very negative mentions
10/24/2022
  • 4 very positive mentions
  • 11 positive mentions
  • 6 negative mentions
  • 0 very negative mentions
11/23/2022
  • 0 very positive mentions
  • 4 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
12/23/2022
  • 0 very positive mentions
  • 1 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
1/22/2023
  • 2 very positive mentions
  • 6 positive mentions
  • 3 negative mentions
  • 0 very negative mentions
2/21/2023
  • 4 very positive mentions
  • 5 positive mentions
  • 1 negative mentions
  • 2 very negative mentions
3/23/2023

Current Sentiment

  • 4 very positive mentions
  • 5 positive mentions
  • 1 negative mentions
  • 2 very negative mentions
adidas logo
adidas AG engages in the design, distribution, and marketing of athletic and sporting lifestyle products. It operates through the following geographical segments: EMEA, North America, Greater China, Asia-Pacific, Latin America, and Other Businesses. The Other Businesses segment includes the activities of the Y-3 label and other subordinated businesses. The company was founded by Adolf Dassler in 1920 and is headquartered in Herzogenaurach, Germany.
Read More

Today's Range

Now: $76.37
Low: $75.61
High: $77.88

50 Day Range

MA: $78.05
Low: $72.26
High: $85.91

52 Week Range

Now: $76.37
Low: $45.48
High: $121.48

Volume

163,213 shs

Average Volume

139,277 shs

Market Capitalization

$29.26 billion

P/E Ratio

43.15

Dividend Yield

1.62%

Beta

0.98

Frequently Asked Questions

What sell-side analysts currently cover shares of adidas?

The following Wall Street research analysts have issued reports on adidas in the last twelve months: Baader Bank, Berenberg Bank, BNP Paribas, Cheuvreux, Cowen Inc, Cowen Inc., Credit Suisse Group AG, Deutsche Bank Aktiengesellschaft, DZ Bank AG, Evercore ISI, Exane BNP Paribas, HSBC Holdings plc, Jefferies Financial Group Inc., JPMorgan Chase & Co., Morgan Stanley, Robert W. Baird, Royal Bank of Canada, Societe Generale, Stifel Nicolaus, Telsey Advisory Group, The Goldman Sachs Group, Inc., UBS Group AG, and Wedbush.
View the latest analyst ratings for ADDYY.

What is the current price target for adidas?

10 Wall Street analysts have set twelve-month price targets for adidas in the last year. Their average twelve-month price target is $161.10, suggesting a possible upside of 114.8%. UBS Group AG has the highest price target set, predicting ADDYY will reach $348.00 in the next twelve months. Credit Suisse Group AG has the lowest price target set, forecasting a price of $83.00 for adidas in the next year.
View the latest price targets for ADDYY.

What is the current consensus analyst rating for adidas?

adidas currently has 3 sell ratings, 14 hold ratings and 6 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in ADDYY, but not buy more shares or sell existing shares.
View the latest ratings for ADDYY.

What other companies compete with adidas?

How do I contact adidas' investor relations team?

adidas' physical mailing address is ADI-DASSLER-STRASSE 1, HERZOGENAURACH 2M, 91074. The company's listed phone number is 499132840 and its investor relations email address is [email protected] The official website for adidas is www.adidas-group.com. Learn More about contacing adidas investor relations.