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Definity Financial - DFY Stock Price Target and Predictions

  • Consensus Rating: Hold
  • Consensus Price Target: C$79.90
  • Forecasted Upside: 16.39%
  • Number of Analysts: 7
  • Breakdown:
  • 0 Sell Ratings
  • 4 Hold Ratings
  • 3 Buy Ratings
  • 0 Strong Buy Ratings
C$68.65 As of 05/1/2026 05:16 PM ET
▼ -0.6 (-0.87%)

This chart shows the closing price for DFY by one month, three months, or twelve months.

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Analyst Price Target for DFY

Analyst Price Target is C$79.90
▲ +16.39% Upside Potential
This price target is based on 7 analysts offering 12 month price targets for Definity Financial in the last 3 months. The average price target is C$79.90, with a high forecast of C$94.00 and a low forecast of C$72.00. The average price target represents a 16.39% upside from the last price of C$68.65.

This chart shows the closing price for DFY for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 7 contributing investment analysts is to hold stock in Definity Financial. This rating has held steady since August 2024, when it changed from a Moderate Buy consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 4 buy ratings
  • 6 hold ratings
  • 0 sell ratings
Ratings as of
11/7/2024
  • 0 strong buy ratings
  • 2 buy ratings
  • 8 hold ratings
  • 0 sell ratings
Ratings as of
2/5/2025
  • 0 strong buy ratings
  • 1 buy ratings
  • 8 hold ratings
  • 0 sell ratings
Ratings as of
5/6/2025
  • 0 strong buy ratings
  • 1 buy ratings
  • 5 hold ratings
  • 0 sell ratings
Ratings as of
8/4/2025
  • 0 strong buy ratings
  • 1 buy ratings
  • 6 hold ratings
  • 0 sell ratings
Ratings as of
11/2/2025
  • 0 strong buy ratings
  • 3 buy ratings
  • 5 hold ratings
  • 0 sell ratings
Ratings as of
1/31/2026
  • 0 strong buy ratings
  • 3 buy ratings
  • 5 hold ratings
  • 0 sell ratings
Ratings as of
4/1/2026
  • 0 strong buy ratings
  • 3 buy ratings
  • 4 hold ratings
  • 0 sell ratings
Ratings as of
5/1/2026

Latest Recommendations

  • 0 strong buy ratings
  • 3 buy ratings
  • 4 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetDetails
4/29/2026National Bank FinancialBoost TargetC$93.00 ➝ C$94.00
4/27/2026DesjardinsLower TargetHoldC$75.00 ➝ C$73.00
4/8/2026BarclaysLower TargetC$81.00 ➝ C$78.00
2/13/2026Raymond James FinancialLower TargetMarket PerformC$74.00 ➝ C$72.00
2/13/2026BarclaysBoost TargetEqual WeightC$80.00 ➝ C$81.00
1/30/2026ScotiabankBoost TargetC$65.00 ➝ C$80.00
1/9/2026BarclaysBoost TargetC$78.00 ➝ C$80.00
1/7/2026Jefferies Financial GroupSet TargetBuyC$88.00
11/10/2025BMO Capital MarketsBoost TargetC$68.00 ➝ C$73.00
11/10/2025National Bank FinancialBoost TargetC$92.00 ➝ C$93.00
11/7/2025TD SecuritiesUpgradeHold ➝ BuyC$74.00 ➝ C$80.00
11/7/2025ScotiabankBoost TargetC$92.00 ➝ C$93.00
10/24/2025DesjardinsLower TargetHoldC$80.00 ➝ C$70.00
10/23/2025Canadian Imperial Bank of CommerceLower TargetNeutralC$80.00 ➝ C$74.00
10/22/2025TD SecuritiesLower TargetC$81.00 ➝ C$74.00
9/30/2025BarclaysUpgradeHold
8/1/2025TD SecuritiesBoost TargetHoldC$80.00 ➝ C$81.00
7/29/2025National Bank FinancialBoost TargetOutperformC$90.00 ➝ C$92.00
6/18/2025Royal Bank Of CanadaUpgradeModerate BuyC$87.00
6/12/2025Raymond James FinancialBoost TargetMarket PerformC$65.00 ➝ C$74.00
6/12/2025Canadian Imperial Bank of CommerceSet TargetNeutralC$80.00
6/11/2025DesjardinsUpgradeHold
6/11/2025CormarkUpgradeHold ➝ Moderate Buy
6/11/2025National Bank FinancialSet TargetOutperformC$90.00
6/11/2025ScotiabankBoost TargetC$65.00 ➝ C$76.00
6/11/2025TD SecuritiesBoost TargetHoldC$72.00 ➝ C$78.00
5/12/2025BMO Capital MarketsBoost TargetC$63.00 ➝ C$64.00
5/9/2025TD SecuritiesBoost TargetHoldC$71.00 ➝ C$72.00
4/30/2025National Bank FinancialBoost TargetOutperformC$70.00 ➝ C$75.00
4/25/2025Canadian Imperial Bank of CommerceBoost TargetC$66.00 ➝ C$70.00
4/24/2025DesjardinsBoost TargetHoldC$64.00 ➝ C$67.00
4/24/2025ScotiabankBoost TargetSector PerformC$61.00 ➝ C$62.00
4/21/2025Jefferies Financial GroupLower TargetC$62.00 ➝ C$58.00
2/18/2025Canadian Imperial Bank of CommerceBoost TargetC$59.00 ➝ C$66.00
2/18/2025Raymond James FinancialBoost TargetC$55.00 ➝ C$62.00
2/18/2025ScotiabankBoost TargetC$60.00 ➝ C$61.00
2/18/2025UBS GroupBoost TargetC$58.00 ➝ C$63.00
2/14/2025TD SecuritiesBoost TargetHoldC$60.00 ➝ C$71.00
11/12/2024Raymond James FinancialDowngradeOutperform ➝ Market PerformC$53.00 ➝ C$55.00
11/11/2024ScotiabankDowngradeStrong-Buy ➝ Hold
11/11/2024BMO Capital MarketsBoost TargetC$53.00 ➝ C$57.00
11/8/2024TD SecuritiesBoost TargetHoldC$58.00 ➝ C$59.00
10/30/2024CormarkDowngradeModerate Buy ➝ Hold
10/30/2024National Bank FinancialBoost TargetOutperformC$62.00 ➝ C$65.00
10/22/2024Raymond James FinancialBoost TargetC$55.00 ➝ C$58.00
10/10/2024Raymond James FinancialLower TargetC$55.00 ➝ C$53.00
9/20/2024ScotiabankBoost TargetC$51.00 ➝ C$53.00
9/20/2024TD SecuritiesBoost TargetC$52.00 ➝ C$55.00
8/22/2024ScotiabankLower TargetSector PerformC$52.00 ➝ C$51.00
8/6/2024National Bank FinancialBoost TargetOutperformC$60.00 ➝ C$62.00
8/6/2024Raymond James FinancialBoost TargetOutperformC$52.50 ➝ C$55.00
8/6/2024Canadian Imperial Bank of CommerceDowngradeOutperform ➝ NeutralC$47.00 ➝ C$51.00
8/6/2024DesjardinsBoost TargetHoldC$47.00 ➝ C$52.00
8/2/2024Royal Bank Of CanadaBoost TargetC$58.00 ➝ C$61.00
8/2/2024TD SecuritiesBoost TargetC$49.00 ➝ C$52.00
7/26/2024CormarkBoost TargetC$49.00 ➝ C$51.00
7/24/2024ScotiabankBoost TargetC$51.00 ➝ C$52.00
7/23/2024DesjardinsBoost TargetHoldC$45.00 ➝ C$47.00
5/13/2024Jefferies Financial GroupLower TargetHoldC$44.00 ➝ C$43.00
5/13/2024ScotiabankLower TargetOutperformC$52.00 ➝ C$51.00
5/13/2024Raymond James FinancialBoost TargetOutperformC$46.00 ➝ C$52.50
5/13/2024BMO Capital MarketsBoost TargetMarket PerformC$44.00 ➝ C$48.00
5/10/2024Royal Bank Of CanadaBoost TargetC$50.00 ➝ C$51.00
4/30/2024National Bank FinancialBoost TargetOutperformC$59.00 ➝ C$60.00
4/29/2024Royal Bank Of CanadaBoost TargetOutperformC$49.00 ➝ C$50.00
4/26/2024ScotiabankBoost TargetOutperformC$49.00 ➝ C$51.00
4/16/2024DesjardinsBoost TargetHoldC$44.00 ➝ C$45.00
4/16/2024Canadian Imperial Bank of CommerceBoost TargetOutperformC$46.00 ➝ C$47.00
2/20/2024BMO Capital MarketsBoost TargetMarket PerformC$40.00 ➝ C$44.00
2/20/2024DesjardinsBoost TargetHoldC$40.00 ➝ C$44.00
2/20/2024ScotiabankBoost TargetOutperformC$46.00 ➝ C$49.00
2/20/2024National Bank FinancialBoost TargetOutperformC$57.00 ➝ C$59.00
2/16/2024TD SecuritiesBoost TargetBuyC$45.00 ➝ C$49.00
2/16/2024Royal Bank Of CanadaBoost TargetOutperformC$48.00 ➝ C$49.00
2/16/2024Raymond James FinancialBoost TargetMarket PerformC$42.00 ➝ C$46.00
2/16/2024CormarkBoost TargetC$42.00 ➝ C$43.00
2/5/2024National Bank FinancialBoost TargetOutperformC$54.00 ➝ C$57.00
2/5/2024Canadian Imperial Bank of CommerceBoost TargetOutperformC$42.50 ➝ C$43.50
1/31/2024ScotiabankBoost TargetOutperformC$44.00 ➝ C$46.00
11/13/2023National Bank FinancialBoost TargetOutperformC$53.00 ➝ C$54.00
11/13/2023Canadian Imperial Bank of CommerceBoost TargetC$40.50 ➝ C$42.50
11/10/2023CormarkLower TargetC$40.00 ➝ C$39.00
10/24/2023Royal Bank Of CanadaLower TargetOutperformC$49.00 ➝ C$48.00
10/12/2023Raymond James FinancialBoost TargetOutperformC$39.00 ➝ C$42.00
8/14/2023National Bank FinancialBoost TargetC$52.00 ➝ C$53.00
8/8/2023Canadian Imperial Bank of CommerceBoost TargetOutperformC$39.50 ➝ C$40.50
8/4/2023Royal Bank Of CanadaBoost TargetOutperformC$46.00 ➝ C$49.00
8/4/2023TD SecuritiesBoost TargetBuyC$42.00 ➝ C$43.00
7/24/2023ScotiabankLower TargetOutperformC$50.00 ➝ C$44.00
5/16/2023BarclaysLower TargetC$43.00 ➝ C$42.00
5/16/2023Royal Bank Of CanadaLower TargetOutperformC$49.00 ➝ C$48.00
5/12/2023DesjardinsDowngradeBuy ➝ Hold
5/2/2023National Bank FinancialBoost TargetC$48.00 ➝ C$51.00
4/28/2023BarclaysLower TargetC$44.00 ➝ C$43.00
4/28/2023ScotiabankBoost TargetC$46.00 ➝ C$50.00
2/13/2023National Bank FinancialBoost TargetOutperformC$47.00 ➝ C$48.00
2/10/2023Royal Bank Of CanadaBoost TargetOutperformC$46.00 ➝ C$49.00
2/10/2023TD SecuritiesLower TargetBuyC$46.00 ➝ C$45.00
2/10/2023CormarkLower TargetC$45.00 ➝ C$40.00
2/7/2023National Bank FinancialBoost TargetOutperformC$45.00 ➝ C$47.00
2/6/2023ScotiabankBoost TargetC$44.00 ➝ C$46.00
1/30/2023BMO Capital MarketsDowngradeOutperform ➝ Market PerformC$45.00 ➝ C$40.00
1/25/2023ScotiabankBoost TargetC$43.00 ➝ C$44.00
11/14/2022ScotiabankBoost TargetC$42.00 ➝ C$43.00
11/14/2022UBS GroupBoost TargetC$35.00 ➝ C$38.00
11/11/2022Royal Bank Of CanadaBoost TargetOutperformC$45.00 ➝ C$46.00
11/2/2022National Bank FinancialBoost TargetC$39.00 ➝ C$45.00
10/28/2022BarclaysBoost TargetC$41.00 ➝ C$43.00
10/26/2022ScotiabankBoost TargetC$39.00 ➝ C$42.00
10/24/2022Royal Bank Of CanadaBoost TargetC$43.00 ➝ C$45.00
10/4/2022Raymond James FinancialBoost TargetMarket PerformC$36.00 ➝ C$39.00
10/4/2022BMO Capital MarketsBoost TargetC$42.00 ➝ C$45.00
10/4/2022ScotiabankBoost TargetC$36.00 ➝ C$39.00
8/8/2022Canadian Imperial Bank of CommerceDowngradeOutperform ➝ NeutralC$39.50
8/4/2022BarclaysBoost TargetOverweightC$38.00 ➝ C$41.00
8/4/2022BMO Capital MarketsBoost TargetC$39.00 ➝ C$42.00
8/4/2022CormarkBoost TargetBuyC$36.00 ➝ C$39.00
8/4/2022ScotiabankBoost TargetC$35.00 ➝ C$36.00
8/3/2022Royal Bank Of CanadaBoost TargetOutperformC$40.00 ➝ C$43.00
8/3/2022National Bank FinancialBoost TargetOutperformC$38.00 ➝ C$39.00
8/3/2022Raymond James FinancialDowngradeOutperform ➝ Market PerformC$34.50 ➝ C$36.00
8/3/2022TD SecuritiesBoost TargetBuyC$39.00 ➝ C$41.00
7/26/2022BarclaysBoost TargetNAC$37.00 ➝ C$38.00
7/22/2022Haywood SecuritiesLower TargetOutperformC$39.50
7/22/2022Canadian Imperial Bank of CommerceLower TargetOutperformC$41.50 ➝ C$39.50
6/28/2022ScotiabankLower TargetC$37.00 ➝ C$35.00
5/16/2022Raymond James FinancialBoost TargetOutperformC$33.50 ➝ C$34.50
5/16/2022CormarkLower TargetC$38.00 ➝ C$36.00
5/16/2022ScotiabankBoost TargetC$35.00 ➝ C$37.00
5/13/2022National Bank FinancialBoost TargetOutperformC$37.00 ➝ C$38.00
4/28/2022National Bank FinancialBoost TargetC$36.00 ➝ C$37.00
4/21/2022Canadian Imperial Bank of CommerceSet TargetOutperformC$41.50
2/14/2022Raymond James FinancialBoost TargetOutperformC$32.00 ➝ C$33.50
2/14/2022TD SecuritiesBoost TargetBuyC$33.00 ➝ C$35.00
2/11/2022BarclaysReiterated RatingOverweightC$32.00
2/11/2022Royal Bank Of CanadaBoost TargetOutperformC$32.00 ➝ C$35.00
(Data available from 5/1/2021 forward)

News Sentiment Rating

0.21 (Hold)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 1 very positive mentions
  • 1 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
10/3/2025
  • 0 very positive mentions
  • 2 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
11/2/2025
  • 1 very positive mentions
  • 4 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
12/2/2025
  • 0 very positive mentions
  • 1 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
1/1/2026
  • 0 very positive mentions
  • 3 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
1/31/2026
  • 0 very positive mentions
  • 4 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
3/2/2026
  • 0 very positive mentions
  • 0 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
4/1/2026
  • 1 very positive mentions
  • 3 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
5/1/2026

Current Sentiment

  • 1 very positive mentions
  • 3 positive mentions
  • 2 negative mentions
  • 0 very negative mentions

Recent Stories by Sentiment

Very Negative

  • No very negative mentions tracked during this time.

Negative

Positive

Very Positive

Definity Financial logo
Definity Financial Corp is a multi-channel, property, and casualty insurance company. It offers auto, property, liability, and pet insurance products to individual customers.
Read More

Today's Range

Now: C$68.65
Low: C$68.46
High: C$69.93

50 Day Range

MA: C$66.66
Low: C$62.20
High: C$69.25

52 Week Range

Now: C$68.65
Low: C$61.87
High: C$79.95

Volume

148,517 shs

Average Volume

185,140 shs

Market Capitalization

C$8.23 billion

P/E Ratio

19.56

Dividend Yield

1.27%

Beta

0.073284

Frequently Asked Questions

What sell-side analysts currently cover shares of Definity Financial?

The following sell-side analysts have issued research reports on Definity Financial in the last twelve months: Barclays PLC, BMO Capital Markets, Canadian Imperial Bank of Commerce, Cormark, Desjardins, Jefferies Financial Group Inc., National Bank Financial, Raymond James Financial, Inc., Royal Bank Of Canada, Scotiabank, and TD Securities.
View the latest analyst ratings for DFY.

What is the current price target for Definity Financial?

0 Wall Street analysts have set twelve-month price targets for Definity Financial in the last year. Their average twelve-month price target is C$79.90, suggesting a possible upside of 16.2%. National Bank Financial has the highest price target set, predicting DFY will reach C$94.00 in the next twelve months. Raymond James Financial, Inc. has the lowest price target set, forecasting a price of C$72.00 for Definity Financial in the next year.
View the latest price targets for DFY.

What is the current consensus analyst rating for Definity Financial?

Definity Financial currently has 4 hold ratings and 3 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in DFY, but not buy more shares or sell existing shares.
View the latest ratings for DFY.

What other companies compete with Definity Financial?

Other companies that are similar to Definity Financial include Kingsway Financial Services Inc. (KFS.TO), Fairfax Financial, Intact Financial, IGM Financial and iA Financial. Learn More about companies similar to Definity Financial.

How do I contact Definity Financial's investor relations team?

Definity Financial's physical mailing address is 111 Westmount Road South, Waterloo, ON N2J 4S4, Canada, . The company's listed phone number is 519-570-8200. The official website for Definity Financial is www.definityfc.com. Learn More about contacing Definity Financial investor relations.