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Bread Financial - BFH Stock Price Target and Predictions

  • Consensus Rating: Hold
  • Consensus Price Target: $47.25
  • Forecasted Upside: 70.21%
  • Number of Analysts: 7
  • Breakdown:
  • 0 Sell Ratings
  • 4 Hold Ratings
  • 3 Buy Ratings
  • 0 Strong Buy Ratings
$27.76 As of 03/24/2023 01:00 AM ET
▼ -0.18 (-0.64%)

This chart shows the closing price for BFH by one month, three months, or twelve months.

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Analyst Price Target for BFH

Analyst Price Target is $47.25
▲ +70.21% Upside Potential
This price target is based on 7 analysts offering 12 month price targets for Bread Financial in the last 3 months. The average price target is $47.25, with a high forecast of $64.00 and a low forecast of $35.00. The average price target represents a 70.21% upside from the last price of $27.76.

This chart shows the closing price for BFH for the last year in relation to the current analyst high, average, and low pricetarget.

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Current Consensus is Hold

The current consensus among 7 polled investment analysts is to hold stock in Bread Financial. This rating changed within the last month from a Buy consensus rating.

Past Monthly Recommendations

Move your mouse over past months for details

Read Past Recommendations DescriptionSkip Past Price Target Consensus Chart
  • 0 strong buy ratings
  • 0 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
10/1/2021
  • 0 strong buy ratings
  • 0 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
12/30/2021
  • 0 strong buy ratings
  • 0 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
3/30/2022
  • 0 strong buy ratings
  • 0 buy ratings
  • 0 hold ratings
  • 0 sell ratings
Ratings as of
6/28/2022
  • 0 strong buy ratings
  • 0 buy ratings
  • 1 hold ratings
  • 0 sell ratings
Ratings as of
9/26/2022
  • 0 strong buy ratings
  • 2 buy ratings
  • 3 hold ratings
  • 0 sell ratings
Ratings as of
12/25/2022
  • 0 strong buy ratings
  • 3 buy ratings
  • 3 hold ratings
  • 0 sell ratings
Ratings as of
2/23/2023
  • 0 strong buy ratings
  • 3 buy ratings
  • 4 hold ratings
  • 0 sell ratings
Ratings as of
3/25/2023

Latest Recommendations

  • 0 strong buy ratings
  • 3 buy ratings
  • 4 hold ratings
  • 0 sell ratings

Display Ratings By
DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails
3/16/2023Keefe, Bruyette & WoodsDowngradeOutperform ➝ Market Perform$60.00 ➝ $35.00Low
3/10/2023StephensReiterated RatingOverweight$64.00N/A
1/5/2023StephensUpgradeEqual Weight ➝ Overweight$64.00Low
10/28/2022Royal Bank of CanadaBoost TargetOutperform$41.00 ➝ $42.00Low
10/28/2022Credit Suisse GroupBoost TargetNeutral$38.00 ➝ $40.00Low
10/28/2022The Goldman Sachs GroupBoost TargetNeutral$39.00 ➝ $43.00Low
10/25/2022JPMorgan Chase & Co.Boost TargetOverweight$54.00 ➝ $55.00Low
10/6/2022Credit Suisse GroupInitiated CoverageNeutral$38.00Low
10/5/2022Morgan StanleyLower TargetEqual Weight$45.00 ➝ $39.00Low
9/20/2022StephensLower Target$64.00Low
7/29/2022Deutsche Bank AktiengesellschaftLower Target$80.00 ➝ $60.00Low
7/12/2022Morgan StanleyLower TargetEqual Weight$67.00 ➝ $45.00N/A
7/11/2022Keefe, Bruyette & WoodsLower Target$100.00 ➝ $81.00N/A
(Data available from 3/26/2018 forward)

News Sentiment Rating

0.63 (Buy)

Our news sentiment rating is based on the average sentiment of articles about this company published in the media in the last 30 days of headlines and can range from 2 (very positive sentiment) to -2 (very negative sentiment).

News Sentiment Over Time

Move your mouse over past months for details

Skip to Current Sentiment Summary
  • 5 very positive mentions
  • 6 positive mentions
  • 4 negative mentions
  • 0 very negative mentions
Mentions as of
8/28/2022
  • 3 very positive mentions
  • 2 positive mentions
  • 3 negative mentions
  • 1 very negative mentions
Mentions as of
9/27/2022
  • 4 very positive mentions
  • 8 positive mentions
  • 0 negative mentions
  • 0 very negative mentions
Mentions as of
10/27/2022
  • 8 very positive mentions
  • 13 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
11/26/2022
  • 6 very positive mentions
  • 7 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
12/26/2022
  • 7 very positive mentions
  • 3 positive mentions
  • 3 negative mentions
  • 1 very negative mentions
Mentions as of
1/25/2023
  • 22 very positive mentions
  • 16 positive mentions
  • 2 negative mentions
  • 0 very negative mentions
Mentions as of
2/24/2023
  • 9 very positive mentions
  • 12 positive mentions
  • 1 negative mentions
  • 0 very negative mentions
Mentions as of
3/26/2023

Current Sentiment

  • 9 very positive mentions
  • 12 positive mentions
  • 1 negative mentions
  • 0 very negative mentions

Recent Stories by Sentiment

Very Negative

  • No very negative mentions tracked during this time.

Negative

Positive

Very Positive

Bread Financial logo
Bread Financial Holdings, Inc. engages in the provision of payment, lending, and saving solutions. The firm also offers private label and co-brand credit cards and buy now, pay later products such as installment loans and split-pay offerings. The company was founded in 1996 and is headquartered in Columbus, OH.
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Today's Range

Now: $27.76
Low: $26.66
High: $27.87

50 Day Range

MA: $37.99
Low: $27.76
High: $43.94

52 Week Range

Now: $27.76
Low: $26.66
High: $60.79

Volume

1,081,320 shs

Average Volume

878,434 shs

Market Capitalization

$1.39 billion

P/E Ratio

6.22

Dividend Yield

2.85%

Beta

1.98

Frequently Asked Questions

What sell-side analysts currently cover shares of Bread Financial?

The following Wall Street analysts have issued research reports on Bread Financial in the last twelve months: Credit Suisse Group AG, Deutsche Bank Aktiengesellschaft, JPMorgan Chase & Co., Keefe, Bruyette & Woods, Morgan Stanley, Royal Bank of Canada, Stephens, The Goldman Sachs Group, Inc., and TheStreet.
View the latest analyst ratings for BFH.

What is the current price target for Bread Financial?

8 Wall Street analysts have set twelve-month price targets for Bread Financial in the last year. Their average twelve-month price target is $47.25, suggesting a possible upside of 70.2%. Stephens has the highest price target set, predicting BFH will reach $64.00 in the next twelve months. Keefe, Bruyette & Woods has the lowest price target set, forecasting a price of $35.00 for Bread Financial in the next year.
View the latest price targets for BFH.

What is the current consensus analyst rating for Bread Financial?

Bread Financial currently has 4 hold ratings and 3 buy ratings from Wall Street analysts. The stock has a consensus analyst rating of "Hold." A "hold" rating indicates that analysts believe investors should keep any existing positions they have in BFH, but not buy more shares or sell existing shares.
View the latest ratings for BFH.

How do I contact Bread Financial's investor relations team?

Bread Financial's physical mailing address is 3075 Loyalty Circle, Columbus OH, 43219. The company's listed phone number is (614) 729-4000 and its investor relations email address is [email protected] The official website for Bread Financial is www.breadfinancial.com. Learn More about contacing Bread Financial investor relations.